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China Infant Formula Milk Powder Research and Forecast of Market, 2014-2018

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Big Market Research presents a fresh survey on “Research and Forecast of China Infant Formula Milk Powder Market, 2014-2018” Access Complete Report on: http://www.bigmarketresearch.com/research-and-forecast-of-china-infant-formula-milk-powder-2014-
China Infant Formula Milk Powder Research and Forecast of Market,
2014-2018
Report Description
• Research and Forecast of China Infant Formula Milk Powder Market, 2014-2018 mainly
analyses the market status, supply and demand, competition landscape, import &
export of infant formula milk powder industry both home and abroad as well as
business performance of major domestic and foreign enterprises, meanwhile offers
suggestions for infant formula milk powder industry, so as to make entrepreneurs get a
better understanding of this industry and make a wiser decision with the help of the
investment reference.
• Before the accident of melamine in 2008, the domestic brands have controlled 70% of
the market share. While by the end of 2013, the proportion has dropped about 20%.
The market has been gradually seized by joint-ventures and foreign brands. At present,
the sales proportion of foreign milk powder in China has reached 60% above, and the
high-end products have taken up a nearly 100% market share in China.
Access Complete Report on:
http://www.bigmarketresearch.com/research-and-forecast-of-china-infant-formula-milkpowder-2014-2018-market
Report Description
• The top ten sell-well domestic milk powder brands in 2013 are Beingmate, Yili, Firmus,
Yashily, Wondersun, Yaolan, Bright, Qinyong, Benzgo, and Redstar. The sales volume of
Beingmate reached CNY 6.117 billion in 2013, and its market share in that year was
8.5%, ranking the top of the domestic infant formula milk powder enterprises. Yili
ranked the second in that year, and its sales volume reached CNY 5.512 billion in 2013.
• Since 2013, the M&A among enterprises has accelerated. For instance, Mengniu Diary
acquired Yashily Foods; Syutra Group acquired Youth-Base; Biostime acquired Shangsha
Yingke Nutrition Company. At present, there are 127 enterprises producing infant
formula milk powder and 545,000 enterprises marketing infant formula milk powder in
China.
• According to Rules for the Examination of Production Permission of Infant Formula Milk
Powder (2013 Version), some enterprises will withdraw from the market in the future
two or three years, and it is estimated that nearly one third of the 127 enterprises will
exit the market, from which small-sized will take a large part.
Table of Content
1. Development Overview of Infant Formula Milk Powder Industry
1.1 Definition
1.2 Development Status
1.2.1 Development Overview of the Worlds Infant Formula Milk Powder Industry
1.2.2 Development Status of Chinas Infant Formula Milk Powder Industry
2. Operating Environment of Infant Formula Milk Powder Industry in China
2.1 Macroeconomic Environment in China
2.2 Related Policies and Standards in China
2.2.1 Three Mandatory National Standards of Infant Formula Milk Powder
2.2.2 Regulate the Label Content of Infant Formula Milk Powder Product
3. Development Status Quo of Infant Formula Milk Powder Industry in China
3.1 Concentration Ratio
3.2 Development Status Quo
3.3 Distribution Channel of Infant Formula Milk Powder Industry
Table of Content
4. Industrial Chain Structure of Infant Formula Milk Powder in China
4.1 Industrial Chain Structure
4.2 Complete Industrial Chain Pattern
5. Supply & Demand of Infant Formula Milk Powder Market in China
5.1 Supply Analysis and Forecast
5.1.1 Supply Analysis, 2010-2013
5.1.2 Supply Forecast 2014-2018
6. Import & Export of Infant Formula Milk Powder in China
6.1 Import and Export Volume and Average Price
6.2 Import Sources and Export Destinations in Recent Years
6.3 Import and Export Trend Forecast
Table of Content
7. Key Domestic Milk Powder Enterprises in China
7.1 Inner Mongolia Yili Industrial Group Co., Ltd.
7.1.1 Main Business
7.1.2 Business Performance
7.1.3 Company Strength
8. Development Forecast of Infant Formula Milk Powder Industry
8.1 Macro Environment Forecast 2014-2018
8.1.1 Development Direction and Focus
8.1.2 Industrial Distribution
8.1.3 Development Goals
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