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AVVISO PER LA RICERCA DI SPONSOR

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Four unforgettable days in Florence
From 15 to 18 May 2014, delegates from all over the world will be gathering in Florence for
the Institute of Masters of Wine’s 8th Symposium, which will bring together the leading
decision makers and opinion formers in the global wine community.
•Panel discussions, debates, and tastings with some of the best-known and most respected
figures from the world of wine, moderated and curated by Masters of Wine
•Extensive opportunities to meet and mix with speakers and fellow delegates
•Gala lunches and dinners in historic venues in the city of Florence
•Sessions on effective communication; the cutting edge of wine science; strategies for
success and business growth; new viticultural frontiers; and much more.
•Legendary winemakers talk about their personal journeys to success and show their wines
• Visits to wineries in the Tuscan countryside
•20 Master of Wine winemakers pour their own wines in an exclusive tasting
sponsored by
Istituto Grandi Marchi
Programme
Day 1 - Thursday 15 May 2014
1100 - 1430 Registration
Delegates register at the Palazzo dei Congressi, five minutes’ walk from the
centre of Florence. The Palazzo is the venue for all daytime sessions,
including sponsored lunches with a selection of wines.
1445 - 1515 Symposium Opening
Trento DOC will be providing a sparkling welcome tasting as delegates arrive.
1515 - 1630 Wine Communication: reaching tomorrow’s audiences
Daniel Alegre (President, Worldwide Partnerships & Business
Solutions, Google); Jancis Robinson MW (wine journalist
and author); Alessandro Torcoli (Editor, Civiltà del Bere)
Moderated by Sarah Jane Evans MW
1645 - 1815 Masters of Winemaking: an extraordinary showcase
of MW achievements around the world
A world première. Never before have Masters of Wine from around the
globe been assembled to pour their wines and talk about the philosophy
and principles behind them. A great networking opportunity to meet
Masters of Wine from around the world and taste a rich variety of wines.
2000 Dinner at the Palazzo Corsini
A chance to meet speakers and fellow delegates over dinner in a former
Papal palace overlooking the River Arno. Dinner and wines will be sponsored by the Consorzio Vino Chianti Classico.
Day 2 - Friday 16 May 2014
0900 - 1030 A New World of Wine: how the viticultural map is changing
Christophe Salin (Managing Director, Domaines de Baron de Rothschild); Dr José Vouillamoz
(geneticist and author); Prof Gregory Jones (viticulture research climatologist, Southern Oregon
University); Frank Cornelissen (owner and winemaker, Etna, Sicily)
Moderated by John Hoskins MW
1100 - 1230 The Italian Achievement: the renewal of a classical wine culture
Marchese Piero Antinori (owner, Marchesi Antinori; President, Istituto Grandi Marchi); Gaia Gaja
(Gaja); Maurizio Zanella (Chairman, Ca’ del Bosco; Chairman, Consorzio Franciacorta); Alberto
Tasca (CEO, Tasca d’Almerita).
Moderated by David Gleave MW
1230 Lunch at the Palazzo dei Congressi, sponsored by the Austrian Wine Marketing Board
1415 - 1545 To Boldly Go: at the frontiers of wine research
Dr Hans-Reiner Schultz (President, Geisenheim University); Dr Hildegarde Heymann (Professor
Enologist, University of California Davis); Peter Godden (Group Manager, Industry Applications,
Australian Wine Research Institute); Dr Cesare Intrieri (Director of the Interdepartmental Centre
for Viticulture and Oenology Research, University of Bologna)
Moderated by Olivier Humbrecht MW
1600 - 1715 Beyond Success: creating a strategy for sustained growth
Oscar Farinetti (winemaker, entrepreneur and founder of Eataly); Dr Rowald Hepp (Managing
Director, Schloss Vollrads); Rajeev Samant (President and CEO, Sula Vineyards, India); Christian
Seely (Managing Director, AXA Millésimes)
Moderated by Bob Betz MW
1900 Dinner at Tuscan wineries
Delegates will be taken by bus to a local winery in the countryside outside Florence for a tasting and dinner.
Day 3 - Saturday 17 May
0900 - 1100 Discovering the new Italy
A panel of Masters of Wine with a special expertise in Italian wines has chosen
their top picks. This walk-around tasting is a great opportunity to catch up
with some of the most exciting wines of the moment.
1115 - 1215 In conversation with Gerard Basset OBE MS MW MBA
Moderated by Debra Meiburg MW
1230 Lunch at the Palazzo dei Congressi, sponsored by Jackson
Family Wines
1400 - 1515 Playing by Different Rules: the battle between buying
and selling
Annette Alvarez-Peters (Global Wine Buying Director, Costco);
Willi Klinger (Managing Director, Austrian Wine Marketing
Board); Johan Larssen (Wine purchaser at Swedish retail
monopoly Systembolaget); Bruce Jack (winemaker, Flagstone
Winery; Accolade Wines, The Drift Wines and La Bascula Wines)
Moderated by Pierpaolo Petrassi MW
1530 - 1700 Science Versus Belief
Paul Pontallier (Managing Director, Château Margaux); Henri
de Pracomtal (CEO Chêne & Cie. incl Tonnellerie Taransaud);
Francisco Baettig (Winemaker, Errazuriz)
Moderated by Jean Michel Valette MW
1815 Gala Dinner at the Antinori nel Chianti Classico Winery
Dinner will be preceded by a tasting of Istituto Grandi Marchi wines, and a Q & A session with Albiera Antinori &
Marco Cassemonti, architect of the new Antinori winery.
Day 4 – Sunday 18 May 2014
1000 - 1300 Identity, Innovation, Imagination – Inspirational Journeys
Anne-Claude Leflaive (co-gérant and winemaker, Domaine Leflaive); Giovanni Geddes da Filicaja
(CEO, Tenuta dell’Ornellaia); Bill Harlan (owner and founder, Harlan Estate); Stephen Henschke
(owner and winemaker, Henschke); Peter Sisseck (owner and winemaker, Pingus)
Moderated by Fiona Morrison MW
Wine legends provide personal insight into their lives through wine. This is a unique opportunity to meet five top
figures in the wine world and learn about their inspirational journeys to success. Not only that, but this is also your
opportunity to taste the legendary wines that they produce.
includes 1130 - 1145 Symposium Closing session
THE FINE DINING WATERS
A QUADRATO Dual Brand - Logo 27/03/13
Principal Sponsor Istituto Grandi Marchi
Registration details
Tickets for the Symposium are available to
the general public at €995 (plus IVA), with
discounts for Masters of Wine and Institute
students.
To book, please contact Alexandra Runciman
([email protected] –
+44 (0)207 383 9130) or Paola Rocchi
([email protected] – +39 045 830 3264).
For further details and Symposium updates,
please visit our dedicated website at
www.mwsymposium2014.com
Also with the generous sponsorship of:
Agriventure
Austrian Wine Marketing Board
Consorzio del Vino Brunello di Montalcino
Consorzio del Vino Chianti Classico
IEM International Exhibition Management
Jackson Family Wines
Riedel Crystal
Sanpellegrino
Sensible Wine Services
Toscana Promozione
Trento DOC
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