9/2/2014 Profilo Emittente/Circuito Edizione Target Entita Emittente Fascia Giorni 14.1 INDIV [1_indiv] 51896 RADIONORBA, LA RADIO DEL SUD 0600-3000 lmmgvsd Profilo Emittente/Circuito Pop AQH Min Aff .000 %Com .000 %Com GRPs %Sha Pop GMI U7G Aff .000 %Com %Pen Pop .000 %Com %Pen Aff Pop Totale Target INDIV 51896 100.0 43.3 100.0 0.08 100 0.9 89 703 100.0 1.4 Uomini 24887 48.0 18.6 43.0 Donne 27008 52.0 24.7 57.0 No 20662 39.8 19.4 Si' 31234 60.2 14-17 anni 2233 4.3 18-24 anni 4236 25-34 anni 6955 35-44 anni 9252 45-54 anni 9124 55-64 anni 100 2707 100.0 5.2 100 0.07 90 0.7 81 331 47.1 1.3 98 1335 0.09 109 1.2 96 372 52.9 1.4 102 1372 49.3 5.4 103 50.7 5.1 97 44.8 0.09 112 1.0 78 357 50.8 1.7 128 1254 46.3 6.1 116 23.9 55.2 0.08 92 0.9 100 346 49.2 1.1 82 1453 53.7 4.7 89 2.4 5.5 0.11 128 1.6 60 58 8.2 2.6 191 143 5.3 6.4 123 8.2 5.6 12.9 0.13 158 1.3 70 115 16.4 2.7 13.4 10.3 23.8 0.15 177 1.2 108 137 19.5 2.0 201 325 12.0 7.7 147 146 491 18.1 7.1 135 17.8 12.2 28.2 0.13 158 1.1 116 152 21.6 17.6 6.7 15.6 0.07 88 0.7 86 113 16.0 1.6 121 475 17.6 5.1 98 1.2 91 519 19.2 5.7 109 7454 14.4 3.8 8.8 0.05 61 0.7 75 72 10.3 1.0 72 344 12.7 4.6 88 12641 24.4 2.3 5.4 0.02 22 0.3 60 56 8.0 0.4 33 411 15.2 3.3 62 SESSO RESPONSABILI ACQUISTI FASCE DI ETA' 65+ anni TITOLO DI STUDIO Laurea 6403 12.3 4.2 9.6 0.07 78 0.7 68 88 12.5 1.4 102 266 9.8 4.2 80 Diploma media superiore 15204 29.3 14.7 33.9 0.10 116 0.9 83 254 36.2 1.7 124 927 34.2 6.1 117 Diploma media inferiore 19912 38.4 21.0 48.4 0.11 126 1.1 105 288 41.0 1.4 107 1060 39.2 5.3 102 Licenza elementare 10377 20.0 3.5 8.1 0.03 40 0.7 70 72 10.2 0.7 454 16.8 4.4 84 No 26682 51.4 29.0 67.0 0.11 130 1.3 94 446 63.4 1.7 123 1517 56.0 5.7 109 Si' 25214 48.6 14.3 33.0 0.06 68 0.6 80 257 36.6 1.0 75 1190 44.0 4.7 90 Nord-Ovest 13830 26.6 0.1 0.2 0.00 1 0.0 45 3 0.5 0.0 2 59 2.2 0.4 8 Nord-Est 10018 19.3 0.0 0.0 0.00 0 0.0 20 1 0.2 0.0 1 48 1.8 0.5 9 Centro 10215 19.7 0.1 0.1 0.00 1 0.0 23 4 0.5 0.0 3 68 2.5 0.7 13 Sud 12064 23.2 43.0 99.4 0.36 427 4.2 89 694 98.7 5.7 424 2498 92.3 20.7 397 Isole 5769 11.1 0.1 0.2 0.00 2 0.0 130 1 0.1 0.0 1 33 1.2 0.6 11 9007 17.4 3.8 8.9 0.04 51 0.5 88 63 9.0 0.7 52 281 10.4 3.1 60 51 CAPOFAMIGLIA AREE GEOGRAFICHE AMPIEZZA CENTRI Fino 5mila ab. 5/10mila ab. 7292 14.1 4.0 9.3 0.06 66 0.6 91 64 9.0 0.9 64 296 10.9 4.1 78 10/300mila ab. 12530 24.1 16.3 37.6 0.13 156 1.4 86 271 38.5 2.2 160 839 31.0 6.7 128 30/100mila ab. 11052 21.3 11.2 25.9 0.10 122 1.1 86 189 26.8 1.7 126 784 29.0 7.1 136 100/250mila ab. 4282 8.3 3.6 8.3 0.08 100 0.9 98 52 7.5 1.2 90 257 9.5 6.0 115 oltre 250mila ab. 7733 14.9 4.4 10.1 0.06 68 0.6 98 64 9.2 0.8 61 250 9.2 3.2 62 Imprenditore/lib prof 1552 3.0 1.2 2.9 0.08 96 0.6 77 23 3.3 1.5 111 92 3.4 5.9 113 Artig/commerc/agric 4046 7.8 2.1 4.8 0.05 62 0.3 93 32 4.6 0.8 59 244 9.0 6.0 115 OCCUPAZIONE INTERVISTATO http://stone.ux.msoft/msoft/tmp/onda-bkdR-DV_JtF.html 1/3 9/2/2014 Profilo Emittente/Circuito Dirigente/quadro/funz 1589 3.1 1.8 4.1 0.11 134 Impiegato/milit/insegn 7234 13.9 5.0 11.4 0.07 82 Oper/commesso/agric dip 8226 15.9 12.6 29.0 0.15 Casalinga 7741 14.9 7.9 18.1 0.10 Studente 4321 8.3 4.1 9.5 0.10 10653 20.5 1.7 4.0 6534 12.6 7.0 16.1 Imprenditore/lib prof 3525 6.8 3.2 Artig/commerc/agric 5014 9.7 4.5 Dirigente/quadro/funz 1800 3.5 1.6 Pensionato Non occupato 1.1 110 23 3.3 1.5 108 66 2.4 4.2 80 0.7 76 94 13.4 1.3 96 328 12.1 4.5 87 183 1.2 136 133 18.9 1.6 119 479 17.7 5.8 112 122 1.8 100 113 16.1 1.5 108 451 16.7 5.8 112 114 1.3 54 109 15.5 2.5 186 298 11.0 6.9 132 0.02 20 0.3 54 46 6.6 0.4 32 318 11.7 3.0 57 0.11 128 1.3 78 129 18.3 2.0 146 432 16.0 6.6 127 7.3 0.09 108 0.8 78 58 8.3 1.6 122 202 7.5 5.7 110 10.4 0.09 107 0.7 89 73 10.3 1.4 107 298 11.0 5.9 114 3.7 0.09 107 0.9 105 22 3.1 1.2 91 71 2.6 3.9 75 OCCUPAZIONE CAPO FAMIGLIA Impiegato/milit/insegn Oper/commesso/agric dip Casalinga Studente Pensionato Non occupato 9199 17.7 6.9 15.8 0.07 89 70 141 20.0 1.5 113 503 18.6 5.5 105 10524 20.3 14.4 33.2 0.14 164 0.8 1.2 113 183 26.1 1.7 128 670 24.8 6.4 122 1317 2.5 1.1 2.6 0.09 104 1.6 72 23 3.3 1.7 129 76 2.8 5.8 111 81 0.2 0.0 0.1 0.04 50 0.6 84 1 0.1 0.7 53 2 0.1 2.9 56 16473 31.7 7.3 16.9 0.04 53 0.7 83 127 18.1 0.8 57 618 22.8 3.8 72 3963 7.6 4.3 10.0 0.11 130 1.4 83 75 10.7 1.9 140 265 9.8 6.7 128 3842 7.4 0.1 0.2 0.00 2 0.0 68 1 0.2 0.0 3 16 0.6 0.4 8 111 0.2 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 0 0.0 0.3 6 8481 16.3 0.0 0.1 0.00 1 0.0 29 2 0.3 0.0 2 41 1.5 0.5 9 REGIONI Piemonte Valle D'Aosta Lombardia Trentino AA 887 1.7 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 3 0.1 0.3 6 Veneto 4232 8.2 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 21 0.8 0.5 9 Friuli VG 1077 2.1 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 4 0.2 0.4 8 Liguria 1395 2.7 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 2 0.1 0.1 2 Emilia Romagna 3821 7.4 0.0 0.0 0.00 1 0.0 20 1 0.2 0.0 3 20 0.8 0.5 10 Toscana 3248 6.3 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 13 0.5 0.4 8 Umbria 778 1.5 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 3 0.1 0.3 7 Marche 1353 2.6 0.0 0.0 0.00 0 0.0 nan 0 0.0 0.0 0 4 0.1 0.3 5 Lazio 4837 9.3 0.1 0.1 0.00 1 0.0 23 4 0.5 0.1 5 49 1.8 1.0 19 Abruzzo 1154 2.2 0.2 0.5 0.02 21 0.2 53 6 0.8 0.5 36 71 2.6 6.2 118 Molise 278 0.5 0.8 1.9 0.29 351 3.4 109 11 1.5 3.9 286 51 1.9 18.4 352 Campania 4917 9.5 2.0 4.7 0.04 50 0.5 69 43 6.1 0.9 64 336 12.4 6.8 131 Puglia 3507 6.8 34.9 80.6 1.00 1193 11.4 92 548 77.9 15.6 1153 1776 506 1.0 4.7 10.8 0.92 1102 10.4 87 77 10.9 15.1 1118 Calabria 1703 3.3 0.4 1.0 0.02 29 0.3 59 10 1.5 0.6 Sicilia 4315 8.3 0.1 0.2 0.00 2 0.0 130 1 0.1 Sardegna 1454 2.8 0.0 0.0 0.00 0 0.0 nan 0 0.0 Nessuno 13965 26.9 5.5 12.8 0.04 48 70 115 1 Persona 17602 33.9 21.2 49.0 0.12 145 1.3 103 2 Persone 15974 30.8 12.8 29.5 0.08 96 0.7 82 3 Persone 3171 6.1 2.7 6.2 0.08 101 0.7 4 Persone 983 1.9 0.8 1.8 0.08 5 Persone 145 0.3 0.3 0.7 0.20 6 Persone 35 0.1 0.0 0.0 0.00 7 Persone 7 0.0 0.0 0.0 0.00 13 0.0 0.0 0.0 No 39891 76.9 28.0 Si' 12004 23.1 50234 96.8 Basilicata 65.6 50.6 971 204 7.5 40.3 773 44 60 2.2 3.5 68 0.0 2 29 1.1 0.7 13 0.0 0 4 0.1 0.3 5 16.3 0.8 61 536 19.8 3.8 74 297 42.2 1.7 124 1100 40.6 6.2 120 224 31.9 1.4 104 804 29.7 5.0 97 72 53 7.6 1.7 124 196 7.2 6.2 118 96 0.6 100 11 1.6 1.2 86 57 2.1 5.8 111 237 1.4 141 3 0.4 2.0 149 12 0.4 8.4 161 0 0.0 nan 0 0.0 0.0 0 0 0.0 0.0 0 0 0.0 nan 0 0.0 0.0 0 0 0.0 0.0 0 0.00 0 0.0 nan 0 0.0 0.0 0 1 0.0 8.4 161 64.6 0.07 84 84 482 68.5 1.2 89 1952 72.1 4.9 94 15.4 35.4 0.13 153 1.2 100 221 31.5 1.8 755 27.9 6.3 121 40.7 94.0 0.08 97 0.9 671 95.5 1.3 99 2597 95.9 5.2 99 PERSONE CHE LAVORANO 8+ Persone 0.7 PRESENZA BAMB IN FAM 0.8 136 PRESENZA BAMB 0-24 MESI No http://stone.ux.msoft/msoft/tmp/onda-bkdR-DV_JtF.html 87 2/3 9/2/2014 Si' Profilo Emittente/Circuito 1662 3.2 2.6 6.0 0.16 187 No 47875 92.3 38.5 88.9 0.08 96 Si' 4021 7.7 4.8 11.1 0.12 144 No 43189 83.2 31.0 71.5 0.07 86 Si' 8707 16.8 12.4 28.5 0.14 170 1.4 118 32 4.5 1.9 87 635 90.4 1.3 1.1 103 68 9.6 1.7 84 531 75.6 1.2 1.3 104 172 24.4 2.0 141 110 4.1 6.6 127 98 2486 PRESENZA BAMB 2-5 ANNI 0.9 91.9 5.2 100 221 8.1 5.5 105 91 2140 79.1 5.0 95 20.9 6.5 125 124 PRESENZA BAMB 6-13 ANNI http://stone.ux.msoft/msoft/tmp/onda-bkdR-DV_JtF.html 0.8 145 567 3/3
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