Hexa Reports Market Research Reports and Insightful Company Profiles Global Digital Marketing Spending Market Share, Size, Emerging Trends, Global Insights, Analysis, Overview and Forecasts 2016-2020 The global digital marketing spending market is expected to grow at a CAGR of 9% in the forecast period of (2016-2020). It is the fastest growing marketing technique. Most of this market growth can be attributed to rapid digitalization trends. A rapid increase in the use of smartphones and cheap internet services are expected to contribute to the propelling of the market growth. Many companies plan to spend nearly 80% of their advertizing expenditure on digital marketing. Browse Detail Report With TOC @ http://www.hexareports.com/report/global-digital-marketing-spending-market-2016-2020/details Digital marketing helps track and monitor the results of the spending on the efforts taken for digital marketing. This type of marketing allows the product or business to go global. The company can also view their customer’s response to their marketing campaigning in real-time. These qualities are expected to drive market growth in the coming years. Leading digital marketing platforms comprise of Google, Facebook, Twitter, YouTube, and LinkedIn. Every minute, approximately 185 million e-mails are sent, more than 505,000 comments and 701,000 status updates are posted on Facebook, over 655,000 search queries are raised per minute on Google, nearly 725 videos are posted on YouTube, and around 75,000 tweets are tweeted globally. Hexa Reports Market Research Reports and Insightful Company Profiles Customer engagement is much higher in digital market campaigns as opposed to marketing strategies. Therefore, many marketers are rapidly adopting this type of marketing in their enterprises. Data fraud and cyber crimes can hamper market growth in the coming years. However, cloud security and premium security services can keep secure the customer and the company. The market is split into types and geographies. On the basis of types, the digital marketing spending market is segmented into search ads display ads, email marketing, search ads, and display ads. Search ads segment held total market shares exceeding 35%, in 2015. It is expected to retain being the largest market segment during the forecast period. Asia Pacific, Americas, Europe, and the Middle East & Africa (MEA) are the regional segmentations. Americas is likely to be accountable for over 45% of total market shares till 2020. Brands have a greater chance of capitalizing through advertisements due to the availability of a larger target audience. Key global competitors in digital marketing spending market are Johnson & Johnson, AT&T, P&G, L’Oreal, and General Motors. Media Market Research Related Reports: Global Guitar Market Professional Survey Report 2016 http://www.hexareports.com/report/global-guitar-market-professional-survey-report2016/details Advertising Global Industry Almanac 2016 - http://www.hexareports.com/report/advertisingglobal-industry-almanac-2016/details Table Of Content PART 01: Executive summary - Highlights PART 02: Scope of the report - Market overview - Base year - Vendor segmentation - Numerical figures PART 03: Market research methodology - Research methodology - Economic indicators PART 04: Introduction - Key market highlights Hexa Reports Market Research Reports and Insightful Company Profiles PART 05: Market landscape - Market overview - Market size and forecast - Five forces analysis PART 06: Market segmentation by type - Global digital marketing spending market by type - Global digital marketing spending market by search ads - Global digital marketing spending market by display ads - Global digital marketing spending by social media - Global digital marketing spending by e-mail marketing - Market attractiveness of digital marketing spending by type PART 07: Market segmentation by device - Global digital marketing spending market by device - Global digital marketing spending market by desktop computers - Global digital marketing spending market by mobile devices PART 08: Geographical segmentation - Segmentation of global digital marketing spending market by geography - Digital marketing spending market in Americas - Digital marketing spending market in EMEA - Digital marketing spending market in APAC - Market attractiveness of digital marketing spending by geography PART 09: Key leading countries - Key leading countries of global digital marketing spending market PART 10: Market drivers - Global digital transformation - Increased credibility - Higher accessibility - Growing proliferation of digital marketing software - Growth in online video viewership - Growth in real-time bidding - Increased popularity of social media inventory PART 11: Impact of drivers PART 12: Market challenges - No short-term ROI - Prone to cyber crimes - Requirement of skilled workforce Hexa Reports Market Research Reports and Insightful Company Profiles - Lack of efficient data management - Barriers to adopting digital marketing solutions among SMEs - Lack of proper coordinated marketing strategy PART 13: Impact of drivers and challenges PART 14: Market trends - Dominance of mobile devices - Advanced targeting options - Marketing automation - New payment methods - Growing demand for digital marketing solutions in developing countries PART 15: Vendor landscape - Competitive scenario - Summary of key figures PART 16: Appendix - List of abbreviations PART 17: Explore Technavio Browse Full Report @ http://www.hexareports.com/report/global-digital-marketing-spending-market-2016-2020/details About Us: Hexa Reports is a market research and consulting organization, offering industry reports, custom research and consulting services to a host of key industries across the globe. We offer comprehensive business intelligence in the form of industry reports which help our clients obtain clarity about their business environment and enable them to undertake strategic growth initiatives. Contact Information: Ryan Shaw Felton Office Plaza, 6265 Highway 9, Felton, California, 95018, United States Phone Number 1-800-489-3075 Email Us: [email protected] Our Website: http://www.hexareports.com/ Visit our Blog: http://hexareports.blogspot.com/ Like our Facebook page: https://www.facebook.com/hexareportsindustry/ Follow us on LinkedIn: https://www.linkedin.com/company/hexa-reports-inc-
The global digital marketing spending market is expected to grow at a CAGR of 9% in the forecast period of (2016-2020). It is the fastest growing marketing technique. Most of this market growth can be attributed to rapid digitalization trends.
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