Anti-Counterfeiting Packaging Market Global Trends, Market Share, Industry Size, Growth, Opportunities, and Market Forecast 2019 to 2026

Anti-Counterfeiting Packaging Market Global Trends, Market Share, Industry Size,
Growth, Opportunities, and Market Forecast 2019 to 2026
The global anti-counterfeit packaging market size is forecasted to value over USD
211 billion by 2026 end and grow at a CAGR of 7.2% during the forecast period, 2019
to 2026.
With the rise in duplication and artificial products, the need for anti-counterfeiting
packaging is vital in today’s world. Global anti-counterfeiting packaging market tends
to make distinct packaging for different products of different industries. The need
arises in certain industries such as the food and beverages industry and the medicine
and pharmaceutical industry as well as the electronics industry. These industries
have similar products and thus in order to differentiate them, anti-counterfeiting
packaging plays a big role.
With an increase in awareness among consumer’s about duplicates and their harmful
effects, the packaging ensures security and quality of the product. This thus fuels the
growth of the market. With the aid of technology, more industries are being catered
to and thus expanding the reach of this market globally. Manufacturers are using
anti-counterfeit technologies to ensure secure and unique packaging of their
products to minimise losses or reduction in consumer base due to forgery.
New developments in this industry are the introduction of regulations to keep things
in order and promote this market expanding trade furthermore. The AntiCounterfeiting Trade Agreement by the United States and the specific labelling and
serialization measures are taken by the EU Commission is expected to push the
market’s profits, especially in the developed nations, during the forecast period.
Developing nations such as China, India, South Korea, Brazil, and Turkey have
introduced regulations in order to toughen the security of the supply chain,
especially in the pharmaceuticals industry. Silicon dioxide based tags are being used
as it is accepted by the US Food and Drug Administration as one of the ‘Generally
Recognized as Safe (GRAS) substances which is fit for human consumption. Since the
manufacturers and producers have to maintain secrecy about the products and their
packaging to ensure security, thus creating more need for this market.
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Global Anti-Counterfeiting Packaging Market: Segmentation
By Technology Type:
+ Tags
+ RFID
+ Barcode
+ Holograms
+ Others
During the forecast period, the RFID segment is projected to grow at the highest
CAGR. In terms of value, this segment garnered the second-largest market share in
2017 and thus is expected to have the highest growth. This growth can be attributed
to its versatile usage in almost every industry. The barcode sector constituted the
highest share and is expected to have a high growth rate during the forecast period.
By End User:
+ Food & Beverage
+ Pharmaceutical
+ Medical Devices
+ Consumer Electronics
+ Automotive
+ FMCG
+ Others
The pharmaceutical segment is projected to experience the fastest growth during the
forecast period. This is due to the growing concern of health safety and counterfeits.
Increasing demand for distinct labelled products is supposed to drive the market.
By Region:
+ Europe
+ North America
+ APAC
+ Latin America
+ Rest of the World
In 2018, North America had the highest market share in the global anti-counterfeit
packaging market. This was followed by Europe and the Asia Pacific. However,
although the anti-counterfeit packaging market in developed countries is expanding,
the markets in China and India are projected to grow at a higher rate. The Asia Pacific
region is expected to witness the highest growth rate.
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Competitive Landscape:
+ Tier 1 players- Established companies in the market with a major market share
+ Tier 2 players- Emerging players which are growing rapidly
+ New Entrants
High initial capital investments have had an unfavourable impact on the profitability
of this industry. The global market is run by firms such as Avery Dennison
Corporation (US), CCL Industries Inc. (Canada), 3M Company (US), DuPont (US),
AlpVision S.A (Switzerland), Zebra Technologies Corporation (US), SICPA Holding SA
(Switzerland), Applied DNA Sciences Inc. (US), SAVI Technology, Inc. (US), and
Authentix, Inc. (US). These major market shareholders have adopted various
strategies such as introduction of new products, acquisitions, agreements &
partnerships, and expansions to expand business and opportunities.
FutureWise Takeaways
+ Growth prospects
+ SWOT analysis
+ Key trends
+ Key data points affecting market growth
Objectives of the Study:
+ To provide with an exhaustive analysis on the global anti-counterfeiting packaging
market by technology type, by the end user industry, and region
+ To cater comprehensive information on factors impacting market growth (drivers,
restraints, opportunities, and industry-specific restraints)
+ To evaluate and forecast micro-markets and the overall market
+ To predict the market size, in key regions (along with countries)—North America,
Europe, Asia Pacific, Latin America, and the Middle East and Africa
+ To record evaluate and competitive landscape mapping- product launches,
technological advancements, mergers and expansions
+ Profiling of companies to evaluate their market shares, strategies, financials, and
core competencies
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The global anti-counterfeit packaging market size is forecasted to value over USD 211 billion by 2026 end and grow at a CAGR of 7.2% during the forecast period, 2019 to 2026. With the rise in duplication and artificial products, the need for anti-counterfeiting packaging is vital in today’s world. Global anti-counterfeiting packaging market tends to make distinct packaging for different products of different industries.