Global Tea Market to Reap Rewards from Consumers Move Away from Unhealthy Beverages,says TMR

Transparency Market
Research
Tea Market - Global Industry Analysis, Trend, Size, Share
and Forecast, 2014 - 2020
Published Date
03-03-2015
46 Page Report
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Global Tea Market to Reap Rewards from Consumers Move Away
from Unhealthy Beverages,says TMR
Transparency Market Research
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Tea Market
REPORT DESCRIPTION
The vendor landscape of the global tea market includes companies such as Unilever, Twinings of London,
Wissotzky Tea, Akbar Brothers Ltd. and Tata Global Beverages Ltd. These key players work through various
distribution channels. In fact, the existence of a string distribution channel is one of the key factors behind
the growth of this market. Convenience stores, hypermarkets/supermarkets, food and drinks specialists,
and retailers are the most preferred distribution channels for the market vendors. The market players are
investing heavily in the sales of their products through supermarkets and hypermarkets as these
distribution channels are anticipated to dominate through 2020. “The market players are also trying to
introduce innovative flavors of tea to meet the increasing demand of consumers,” cites a TMR analyst.
The market players are focusing on expanding their business across Asia Pacific as India and China are
expected to emerge as the key markets for tea. In 2014, Asia Pacific was the leading region in the market
with India accounting for the largest market share. During the forecast horizon, the U.S. and the U.K. are
anticipated to witness sluggish growth.
Consumption of Tea Reduces Risks of Heart Attack, Cancer
The various health benefits associated with the consumption of tea have led to the growth of the global tea
market. Tea contains antioxidants and flavonoids, and is helpful in reducing the risk of heart attacks and
strengthening the immune system. According to a research study by the U.S. Department of Agriculture,
drinking tea can help to lower the levels of Low Density Lipoprotein (LDL) cholesterol. Furthermore, the
consumption of black tea has been associated with a significantly lower risk of squamous cell carcinoma.
The economic benefits and ample opportunities of employment generated by the tea industry have also
augmented the market’s growth.
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Green Tea Extracts are increasingly used in Sunscreen Formulations
The growing demand for green tea for beauty and skin care has opened new avenues for the growth of the
global tea market. “An increasing number of beauty products manufacturers are introducing green tea
extracts in sunscreen formulations as green tea is associated with reducing the impact of sunburns,” TMR
report states.
The key types of tea include CTC (crush, tear, and curl) tea and leaf tea. Among the leaf tea segment,
black tea accounted for a majority share in the overall market in 2013. However, during the forecast
period, the green tea segment is anticipated to drive the demand from the market and register the fastest
growth. Among the packaged and loose tea, loose tea dominates the market. To increase their market
share, the packaged tea manufacturers are introducing different flavors of tea while enhancing the quality
of tea.
Transparency Market Research
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Tea Market
The global tea market is anticipated to expand at a CAGR of 2.8% during the period between 2014 and
2020. The market was worth US$38.84 bn in 2013 and is projected to reach a value of US$47.20 bn by
2020.
The information presented in this review is based on a Transparency Market Research report, titled “Tea
Market - Global Industry Analysis, Trend, Size, Share and Forecast, 2014 - 2020.”
Global tea market has been segmented as:
The global tea market is segmented into:
By Product
•
Leaf Tea
•
Black tea
•
Green tea
•
Oolong tea
•
CTC tea
By Region
•
North America
•
Europe
•
Asia Pacific
•
Rest of the World
TABLE OF CONTENT
Chapter 1 Preface
1.1 Report description
1.2 Market segmentation
1.2.1 Global tea market segmentation, product type and geography
1.3 Research scope
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Tea Market
1.4 Research methodology
Chapter 2 Executive Summary
2.1 Global tea market size and volume, 2013 - 2020 (USD billion), (kg billion)
2.2 Global tea market snapshot
Chapter 3 Market overview
3.1 Introduction
3.2 Market Drivers
3.2.1 Market Drivers for tea market: Impact analysis
3.2.1.1 Health benefits of tea consumption
3.2.1.2 Global tea market: Flavonoid antioxidant content of selected beverages & food (2014)
3.2.1.3 Economic benefits and huge employment opportunities generated through the tea
industry
3.3 Market restraints
3.3.1 Restraints for tea market: Impact analysis
3.3.2 Side effects of over consumption of tea
3.3.3 Availability of substitutes for tea
3.4 Market opportunities
3.4.1 Increasing demand for green tea in skin and beauty treatment
3.5 Global Tea Market: Market Attractiveness, 2013
3.5.1 Market Attractiveness Analysis by Geography, 2013
3.5.2 Market Attractiveness Analysis by tea type, 2013
3.5.3 Market Attractiveness Analysis by leaf tea type, 2013
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Tea Market
3.6 Major players
Chapter 4 Global Tea Market Analysis, by Product Type
4.1 Global tea market, by product type: Overview
4.1.1 Global tea market size and forecast, by product type, 2013 vs. 2020 (Value %)
4.2 Leaf Tea
4.2.1 Market size and forecast, 2013 – 2020
4.3 CTC tea
4.3.1 Market size and forecast, 2013 – 2020
Chapter 5 Global Tea Market Analysis and Forecast, by Geography
5.1 Introduction
5.1.1 Global tea market size and forecast, by geography, 2013 and 2020 (Value %)
5.2 North America
5.2.1 North America tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg
billion)
5.3 Europe
5.3.1 Europe tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
5.4 Asia Pacific
5.4.1 Asia Pacific tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
5.5 Rest of the World (RoW)
5.5.1 RoW tea value vs. volume market size and forecast, 2013 – 2020 (USD billion), (Kg billion)
About Us
Transparency Market Research
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Tea Market
Transparency Market Research is a market intelligence company providing global business information
reports and services. Our exclusive blend of quantitative forecasting and trends analysis provides forwardlooking insight for thousands of decision makers.
We are privileged with highly experienced team of Analysts, Researchers and Consultants, who use
proprietary data sources and various tools and techniques to gather, and analyze information. Our
business offerings represent the latest and the most reliable information indispensable for businesses to
sustain a competitive edge.
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The vendor landscape of the global tea market includes companies such as Unilever, Twinings of London, Wissotzky Tea, Akbar Brothers Ltd. and Tata Global Beverages Ltd. These key players work through various distribution channels. In fact, the existence of a string distribution channel is one of the key factors behind the growth of this market. Convenience stores, hypermarkets/supermarkets, food and drinks specialists, and retailers are the most preferred distribution channels for the market vendors. Browse the full Tea Market report at:http://www.transparencymarketresearch.com/global-tea-market.html