Cloud Security Market Trends and Growth, Analysis and Overview

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Cloud Security Market Share, Size, Emerging Trends and Growth,
Analysis, Overview and Forecasts 2016-2020
Technavio Announces the Publication of its Research Report – Global Cloud Security Market in Retail
Sector 2016-2020
Technavio recognizes the following companies as the key players in the global cloud security market in
retail sector: Cisco Systems, IBM, Intel (McAfee), Symantec, and Trend Micro.
Other Prominent Vendors in the market are: CA Technologies, Check Point Software Technologies,
CipherCloud, Clearswift, CloudPassage, CSC, Dell Secure Works, Fortinet, Microsoft, Netskope, Okta,
SafeNet, Sophos, Symplified, and Zscaler.
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Commenting on the report, an analyst from Technavio’ s team said: “Increasing mobile workforce will
be a key trend for market growth. The mobile workforce in the US was 96 million in 2015, and it will
reach 105 million by the end of 2020. Developing regions have been witnessing a change in the working
culture of organizations. With constantly changing business scenarios, organizations are required to
develop a mobile workforce in order to stay competitive. The demand for flexible IT services is
increasing, which can be met by cloud solutions. In addition, changes in work locations, time zone
barriers, and the need to access official and confidential data using employees' personal devices is
resulting in an increased demand for cloud services. In order to address these changes, IT service
providers are providing tailor-made cloud services for smartphones and tablets. This trend will
strengthen in the future, thereby pushing the market growth.”
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According to the report, increase in phishing and malware attacks in retail sector will be a key driver for
market growth. Approximately 63% of the data breaches in 2015 were due to default, stolen, or weak
passwords. A major reason for the adoption of cloud security is the increase in cloud-specific attacks
such as crimeware, cyber-espionage, and DoS. The growing use of cloud-based services has led to the
increase in cloud security attacks, which results in data theft and identity theft. Industries are extremely
vulnerable to attacks such as data theft and misuse. The retail industry is one of the major targets for
data breaches. Phishing is an attack where a message or e-mail contains a harmful attachment or link
sent to the victim with the intent of misleading the recipient. The majority of phishing cases are meant
to install persistent malware.
Further, the report states that inconsistent network performance will be a challenge for the market. One
of the major requirements for the efficient performance of cloud security solutions is a strong and
robust network connection. However, developing regions and some parts of developed regions are still
plagued with slow and unstable network connections. The lack of proper network connections will
expose cloud services and applications to cyber-attacks. Slow network connections also lead to time lags
or latency issues. This makes it difficult to identify and provide access to authorized users and affects the
reliability of cloud security solutions, thereby hindering their adoption.
The study was conducted using an objective combination of primary and secondary information
including inputs from key participants in the industry. The report contains a comprehensive market and
vendor landscape in addition to a SWOT analysis of the key vendors.
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About Cloud Computing
Cloud computing allows organizations to access configurable and reliable resources, such as servers,
networks, and services, as a utility that can provide several benefits for the user and organizations. It is
also known as on-demand computing because of its advantages. One such advantage is that it provides
organizations the flexibility to increase or decrease resources depending on their requirement.
Computing resources allow users to pay only for the resources they use and is measured at a coarse
level.
Technavio’ s analysts forecast the global cloud security market in retail sector to grow at a CAGR of
20.91% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global cloud security market in
retail sector for 2016-2020. To calculate the market size, the report considers the revenue generated
from the sales of cloud identity and access management (IAM), which includes public and private cloud,
cloud e-mail security, which includes public, private, and hybrid cloud, cloud intrusion detection system
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(IDS) and intrusion prevention system (IPS), which includes public and private cloud, and cloud data loss
prevention (DLP), which includes public, private, and hybrid cloud.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Technavio's report, Global Cloud Security Market in Retail Sector 2016-2020, has been prepared based
on an in-depth market analysis with inputs from industry experts. The report covers the market
landscape and its growth prospects over the coming years. The report also includes a discussion of the
key vendors operating in this market.
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According to the report, increase in phishing and malware attacks in retail sector will be a key driver for market growth. Approximately 63% of the data breaches in 2015 were due to default, stolen, or weak passwords.