APAC Specialty Fertilizers

Specialty Fertilizers revolutionizing the way nutrients are delivered to plants
Specialty Fertilizers are a type of grained fertilizer which consists of particles that lead to the restriction
of the content of moisture absorbing capacity of contact and aid in the slow release of the nutrients in
the fertilizers. This controlled or slow release mechanism happen over a period ranging from a few
weeks to months. It is a noted fact that although Nitrogen is key to getting high yields, about 70 to 50
percent of the nitrogen applied in a fertilizer is lost to the environment, which is a loss for farmers as
well as the environment.
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Market Underlying Factors
The market is driven on the basis of the increasing demand for different types of food. The increasing
demand is being challenged by the limited availability of land with its limited fertility. The need to
increase this fertility is one of the major driving forces of the market. The next big thing in specialty
fertilizers is the application of nanotechnology which is planned to be used for the identification of
molecular composition of chemical signals produced at the roots of the plants and wrap the urea
fertilizer in a polymer with a biosensor that would release nitrogen very slowly in response to the
chemical signals at the roots. The growth in technology combined with the necessity to increase fertility,
are expected to keep the market growth positive in the future owing to the rapidly increasing populace.
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Geographical Segmentation
Asia Pacific accounts for the largest share of the Global Fertilizers market, and is further segmented into
India, China, South Korea, Japan, Australia and Rest of Asia Pacific. The large share of the Asia Pacific
Specialty Fertilizers market in Asia Pacific can be attributed to the rising awareness and adaptation of
the application of specialty fertilizers. India and China hold the major market for Asia Pacific Specialty
Fertilizers due to large presence of agro-based economies. India is estimated to represent strong
potential market growth in the Asia Pacific Specialty Fertilizers market due to fast technological
advancements and adaptation by farmers.
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The various players in the Asia Pacific Specialty Fertilizers market include Haifa Chemicals (Israel),
Sinochem Group (China), Vardhaman Fertilizers and Seeds (India) and Sungro Seeds (India) which are
native to Asia-Pacific region. In addition to these, there are other companies such as The Mosaic
Company (USA), Verdesian Life Sciences (US), Agrium (Canada), Potash Corporation of Saskatchewan
(Canada), Yara International (Norway), and Sociedad Quimica y Minera S.A (Chile)
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Asia-Pacific Specialty Fertilizers Market was worth USD 2.4 billion in 2016 and estimated to be growing at a CAGR of 9.1%, to reach USD 3.71 billion by 2021.