Unified Communications Market

Unified Communications Market - Companies Are Ramping Up Their Positions In The
Field Of Unified Communications By Investing In Technologies
With technology giants such as Microsoft, Cisco, Google, Avaya, NEC, and Unify
constantly breaking boundaries with their innovative products in the unified
communication (UC) space, the vendor landscape for the global market for unified
communications can be termed as highly dynamic and competitive, notes a market
research report by Transparency Market Research. Companies are ramping up their
positions in the field of unified communications by investing in technologies such as
artificial intelligence, virtual reality, IoT, and cloud and developing innovations such
as virtual reality meeting room solutions to grab a larger share in the lucrative
market.
Companies in the UC market are also ploughing increased amounts of funds into the
development of cloud platforms owing to the rising demand for flexible, scalable, and
cost-competitive business communications solutions. Microsoft, for instance, has
gained a larger consumer base by making a number of UC solutions more accessible
to small enterprises through it’s online Office365 edition. Google already claims a
large share of the UC market with its Hangouts application and is also steadily
making advances in the UCaaS space by refining its UC solutions to suit the cloudbased service delivery model and add more features to popular UC solutions such as
Hangouts.
According to the report, the global unified communications market will rise to a
valuation of US$61.9 bn by 2018. If the numbers hold true, the market would have
registered an impressive 15.7% CAGR over the period between 2012 and 2018.
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North America Accounts for Dominant Share in Global Market
In terms of end users of unified communications solutions, the enterprise segment
presently accounts for the dominant share in the global unified communications
market. The government sector is also steadily advancing on the front of adoption of
unified communications solutions and is expected to emerge as a promising
contributor of growth opportunities to the market in the next few years.
In terms of geography, the global unified communications market earns a large share
of its revenue from sales across North America presently. The region features high
rates of digitization and a large number of small, medium, and large enterprises that
are aware of the vast cost benefits of employing unified communication solutions in
their infrastructures. Over the years, the market in Asia Pacific has witnessed
expansion at a promising pace owing to the presence of several companies operating
in the development and testing segments of the unified communications market.
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Unified Communications Market

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