Sex Toys Market

Sex Toys Market Segmented By Product Type, and
Distribution Channel and Opportunity Analysis, 2018-2026
Sex toys are those that may enhance sexual health and also sexual pleasure. Sex
toys are gaining popularity due to the increasing acceptance and use of these
products. Most of these toys are designed to resemble human genitalia. Sex toys
are widely available globally for both men and women and include dildos,
vibrators, and sex dolls.
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The major factors that contribute to the growth of the sex toys market include
increasing awareness and acceptance of such toys for sexual pleasure and
increasing use of these amongst couples and the LGBT community. However,
various government regulations and low government approval of sex toys
products in emerging economies such as India and South Africa with regards to
the sale and distribution of these toys due to the taboo related to the use of the
products is a major factor that is expected to affect the growth of the sex toys
market.
The vibrator segment is expected to be the most dominant among product types
and is expected to continue its dominance during the forecast period. According
to the Society for Scientific Study of Sexuality, the vibrator segment accounted
for 19.2% of total online sex toys sales in 2017. Among distribution channels,
the online channel is expected to be the most dominant segment during the
forecast period. Online channels provide the benefit of privacy along with added
features such as discussions on the product performance via forums which help
drive sales. Among end users, women dominated the sex toys market and are
expected to continue to do so during the forecast period. According to the
Society for Scientific Study of Sexuality, around 44% of women aged between
18 and 60 years have used a sex toy in 2017 as compared to 20% men who have
used a sex toy in the same age group.
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Sex toys market report categorizes global market by product type (Dildos, Vibrators, Cock Rings, and Others), and by distribution channel (Supermarket, Specialty Stores, Online Stores and Others). Report includes, global industry insights, trends, outlook and opportunity analysis, 2017-2025

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