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Pressure Sensitive Adhesives Market - Global Industry Insights, Trends, Size, Share, Outlook, and Opportunity Analysis, 2018-2026

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Asia Pacific is expected to be the fastest growing market over the forecast period in the pressure sensitive adhesives market. This is primarily due to increase in consumption of goods in major developing markets of India and China.
Pressure Sensitive Adhesives Market - Global Industry
Insights, Trends, Size, Share, Outlook, and Opportunity
Analysis, 2018-2026
Pressure sensitive adhesives (PSAs) are adhesives that bond dissimilar materials on
application of pressure. These adhesives are dry adhesive, as they do not require heat, water,
or solvents to initiate bonding. Pressure sensitive adhesives are used to affix a wide range of
materials, including plastics, wood, paper, metals, and glass. These are thick at room
temperature, they are simple to install, have short curing times, and exhibit peel resistant and
shear resistant properties. Thus, these adhesives are widely used for their beneficial properties
over other adhesives. PSAs are also cost-effective as compared to other adhesives, welding
and brazing. The demand for these adhesives is thus increasing, resulting in growth of the
global pressure sensitive adhesives market.
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Major factors driving growth of the PSA market include its extensive application in tapes and
labelling, which is primarily due to ease of application and high adaptability. Major challenge
faced by this market includes low availability of raw materials and rising cost of these
adhesives. Moreover, environmental concerns about VOC content of these adhesives is
expected to hamper market growth, in turn, increasing inclination towards bio-based
adhesives.
Rubber-based products have high tack and peel properties, as well as are highly cost
effective. They are also compatible with various non-polar surfaces. Also, their applications
are limited to instances where exposure to heat, chemicals and UV rays is minimal. Acrylic
products are optimal for outdoor applications due to UV, thermal and chemical resistance.
Though, they lack the mechanical durability of rubber-based products. Furthermore, silicone
products are special purpose adhesives and are expensive.
Packaging is the largest end use industry, due to demand from tapes and labelling segment.
PSAs are used as temporary sealant in packaging and bandages in the healthcare sector.
These applications are possible due to the shear and peel properties of PSAs. A lower shear
and peel resistance than other adhesives makes it a prime candidate for temporary sealing.
Asia Pacific is expected to be the fastest growing market over the forecast period. This is
primarily due to increase in consumption of goods in major developing markets of India and
China. This has led to demand in the retail labelling segment. In addition, packaged food and
beverages consumption has increased due to on-the-go lifestyle. This has directly translated
into packaging and PSA market growth.
The demand for high value specialty tapes has risen in the regions of Europe and North
America. These regions are expected to experience torpid growth due to market maturation.
Various are adopting various inorganic growth strategies such as mergers and acquisitions in
order to sustain their position in the global market. For instance, Henkel Ag & Co acquired
Novamelt GmbH to further consolidate its position in the adhesives market. Moreover,
France-based company Arkema’s acquisition of Bostik, enabled the company to sell its
products in India. Major players operating in the pressure sensitive adhesives (PSA) market
include The Dow Chemical Company, ExxonMobil Chemicals, Arizona Chemicals, BASF
SE, Scapa Group Plc, Avery Dennison, Arkema, and Henkel Ag & Co.
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