2017_04_06 Media and Community Relations Update BOE

Community/Media Relations Update
Keith Ward
Director, Communications/ETV
Rena Anderson
Director, Community Relations
April 6, 2017
1
Huntsville City Schools Partners with Local Businesses, Municipalities &
Non-Profit Organizations To Enhance The Mission of the School District &
To Engage The Community & Parents
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
Huntsville Council of PTAs
Junior League
Huntsville Housing Authority
Lockheed Martin
Schools Foundation
Hsv. Hospital Foundation-SPEAK Program
Madison Generals-Semi Pro Football Team
Huntsville FORCE-Semi Pro Basketball Team
Redstone Test Center-Team Redstone
Northrop Grumman
SAIC
AUM Foundation
ELKS Lodge #1648
PPG Aerospace
City of Hsv – Multicultural Affairs Dept.
Regions Bank
Chamber of Commerce/Industry Insights Program
2
Huntsville City Schools Continues to Engage The Community Via Speaking
Engagements, School Tours, Ribbon Cutting Events, Press Events, etc.
Speaking Engagements/Tours/Ribbon Cuttings/Community Events:
1.11.17
1.12.17
1.13.17
1.13.17
1.17.17
1.25.17
1.31.17
2.7.17
2.8.17
2.15.17
2.17.17
3.4.17
3.28.17
Leadership Hsv./Mad. Co. Flagship Class
Leadership Hsv/Mad. Co. Connect Class
Press Conference w/Healthy Huntsville & Mayor Battle
Partnership Meeting with PPG Industries/Aerospace
Dibels/Speech/Sight Screening with HHA/Junior League
Digital Tour with School District in MS
STEM Tour with Tupelo Public School District
Partnership Meeting w/Google Fiber
Averbuch Realty – HCS Presentation
State of the Schools Address w/Chamber & Schools Foundation
Partnership Meeting w/Jr. Achievement and AT&T
iRegister Fair at the VBC
Leadership Hsv./Mad. Co. Masters Class
3
Having Multiple Ways to Connect With The Community Is One Of The
District’s Community Engagement Strategies
CONTACT US:
Responded to 82 Online “Contact Us” Submissions
(over the past 90 days)
Communication Campaigns:
Trending Topics were related to:
• Robo Calls/Schoolcast
• Student Transfer
• Employment/Registration
• Transportation
• School Calendar
• Student Concerns
• Course Credits
January
• College Academy Applications
• School Board Appreciation Month
• Superintendent Search
February
• Black History Month
• Career Technical Education Month
March
• iRegister Fair
• Late Magnet Application
• M to M Late Application Window
April
• PreK Registration
• Kindergarten Registration
• Summer School Registration
• Summer Reading Program
4
Media/Community Highlights Over the Past 90 Days
5
Media/Community Highlights Over the Past 90 Days
6
PROMOTING:
•
•
•
•
•
Pre-K Registration – begins April 3rd
Kindergarten Registration – begins April 3rd
Summer School Registration – begins April 3rd
Summer Camps: Robotics and Cyber
State of the Schools Address hosted by HCPTA – April 17th at
6:30pm, Huntsville High School w/meet and greet afterwards
• Greenpower Race at Whitesburg, May 13th at 8:30am
Follow us on:
Facebook (8,230 followers)
Twitter (4,077 followers)
Instagram (419 followers)
Periscope
LiveStream
ETV
www.huntsvillecityschools.org