CES – Product innovation &
Potential synergies
Proprietary and Confidential
CES Computerized Electricity Systems
CES offers a comprehensive approach to
Real Time Electricity
Management
directly addressing your needs
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Proprietary and Confidential
The CES Approach for managing electricity
demand for multiple applications
Comprehensive Solution Aligning the Needs of Energy
Consumers and Energy Providers
 Plug-and-Play Smart Electricity Panel enabling Energy Consumers control
along with attractive electricity management features managed from your
web browser – CSDP
 Advanced Monitoring & Control Software enabling Energy Suppliers to
improve power quality, rate structure and customer service - CMCS
 Intellectual property (6 issued and 1 pending patent)
Residential - ..\mkt
material\Spec for
CESNA10xy 20-1010_residential.pdf
Bringing the Intelligence to the Energy Consumer
Premises is the Key to Scalability and Quality
Commercial - ..\mkt
of Power Supply
material\Spec for
CESNA1101_2010_Co
mmercial.pdf
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Proprietary and Confidential
EV Charging ..\mkt
material\Spec for
CES EVCS (US) v5
01-11-2010.pdf
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C.E.S. Smart Distribution Panel
 Residential, Commercial and EV Charging Applications
 Supports NIST Smart Grid Interoperability standards
 Enables and Encourages Consumer Planning and Savings
 Core Technology - Unique, Innovative and Patented “Smart Switch”
“This panel is unlike any other
technology available to home
owners”
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Proprietary and Confidential
Residential
Hybrid Mechanical/Solid-State Design
Smooth and Seamless Load Balancing & Switching
Manual and Remote Operation
EV Charging Station
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CES Smart Distribution Panel Key Capabilities –
Web enabled
 Real time visibility and Actionable Intelligence / alerts:
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Every circuit is monitored and measured
Reporting at the Circuit, Panel and Facility Level
Real time alerts on exceptional consumption and faults
History stored on built in flash (12 months) and Central DB
 Smart Management Feature:
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Guaranteed Peak Shedding. Utility /Service Provider sets the total load
reduction for each Panel; Customer decides which specific circuits will be
turned-off.
Remote meter reading. Class 1 Meter supporting up to 8 tariffs
Automatic control of specific Circuits/Appliances according to
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Time of Use
Price threshold ($)
Monthly consumption threshold (kWh)
Instantaneous demand threshold (kW)
Phase balancing: distributing electricity loads evenly across different phases
(critical for EV Charging). Scalable up to 24 units on one LAN
Proprietary and Confidential
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CES Smart Distribution Panel Key Capabilities
 Renewable Source Integration:
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Tie-to-Grid or Use-on-site
Optimized Utilization by switching loads to alternative source based on price
and availability
Net Metering Supported
 Smart Operation features:
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Timers for each circuit up to three
Grouping of circuits
Backup-Generator integration- no need for special devices
Remote setup and Maintenance capabilities
External sensors and camera integration
 Built in Safety:
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Real time alerts and protection for over load, short circuit, arc / sparks flash
and voltage surge / lightening protection
Proprietary and Confidential
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CES – Aligning consumers with
service providers
Proprietary and Confidential
Value Proposition For…
 Power Utilities & Energy Providers
 Residential Customers
 Commercial Customers
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Proprietary and Confidential
Smart Grid Pyramid – Today
Metering
System are the
foundation of
Smart Grid
Infrastructure
and Gateway to
the End User
Growth Opportunity
Participants
Estimated Industry
Size Today
High
$200 - $300 million
Utilize
Demand
Response
Applications
Manage
AMI
$200 - $300 million
Infrastructure
Moderate
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Create
and
Collect
Proprietary and Confidential
Meters
$10 - $15 billion
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C.E.S. Positioning within the Smart Grid Pyramid
C.E.S. Smart
Distribution
Panel is the only
fully scalable
and Integrated
Site Energy
Management
System
Participants
Flexible &
Verifiable
Applications
Demand
Response
AMI
Infrastructure
Meters
Enhancement
Site Energy
Management
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Proprietary and Confidential
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Example IEC DR Experiment: 28 customers
30 Dec 2010
Average
Consumption
3.62 kW
3.15 kW
DSM Period
(57% Reduction)
1st Stage: 2.35 kW
2nd Stage: 1.52 kW
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Proprietary and Confidential
IEC DSM Pilot Example Summary
 28 DSM participants
 DSM Profile: Reduce 10% from present consumption , minimum
16A per apartment
 Average reduction in power consumption: 2.1 kW per customer
 Appliances that were turned off during demand shedding pilot:
• 11 Water-heaters
• 5 Air-conditioners
• 2 Washing-machines
• 2 dryers,
• 2 refrigerators,
• 1 dishwasher
• 17 other
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Proprietary and Confidential
Key Conclusions – DR Capability
 The CES flexible and verifiable DR method aligns between the
IEC and the consumers needs:
• Guarantees demand shedding for IEC – Getting at least 100% of
what was curtailed
• Allow selective curtailment to insure only impacting consumers
are participating in DR
• Enable flexible shedding curtailment (% of current consumption,
% of total capacity, Kw reduction)
• Consumer friendly:
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Allow real time notification (email, txt message, buzzer)
Allowing for flexible priority setting
Option for real time opt out from DR event
Less intrusive to the consumers (turn off less impactful appliances
based on consumer priority setting)
Proprietary and Confidential
Value Proposition – Utilities & Energy Providers
 Substantial Capital Savings:
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Selective deployment of CES Smart Panels can substantially delay
investment in power plants:
– IEC pilot demonstrated guaranteed demand shedding
– Average shedding was ~2.0Kw
– Assuming shedding can reach at least ~4.0Kw from high-end
consumers
– Installing CES Smart Panel in ~250,000 high end consumers will save
approximately 1,000MW power station
– Investing approximately $500 million (panel & installation) can
substantially delay building a new power plant - $2-$3 billion (coal
plant)
CES Smart Panel can save the Smart Meter and the Demand Response
accessories – Estimated savings of $600 - $700 per unit
Increase transformer efficiency by 20-40% through Phase balancing
Proprietary and Confidential
Value Proposition – High-end Residential
 Saving Capital :
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No need for lightening/surge protectors - $100-$500
No need for AFI breakers - $300 - $600
No need for timers (assuming 3 timers) - $100 - $200
Low integration cost for renewable energy systems – $200-$400 (if
applicable)
 Saving on operational & monthly energy bill:
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Optimal consumption & prevention of energy waste
– Granular information & consumption alerts – ~10% - 20%
– Time of use, Real Time Pricing – ~10% - 20%
– Remote Control & Timers – 2-5%
– Alternative energy usage on site - ~50%
Lower appliance repair costs (early warning)
Proprietary and Confidential
Value Proposition – SMB’s
 Saving Capital :
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No need for expensive EMS system - $5,000 - $20,000
No need for lightening/surge protectors - $200-$500
No need for AFI breakers - $400 - $800
No need for timers (assuming 6 timers) - $200 - $400
Low integration cost for renewable energy systems – $300-$500 (if applicable)
 Saving on operational & monthly energy bill :
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Optimal consumption & prevention of energy waste
– Granular information & consumption alerts – ~10% - 25%
– Time of use, Real Time Pricing, Monthly Quota– ~10% - 25%
– Remote Control & Timers – 5-10%
– Alternative energy usage on site - ~20-50%
Lower appliance repair costs (early warning)
Reduced Maintenance cost
– Single point of supervision & control (reduced manpower, improved
visibility)
Proprietary and Confidential
Consumer Experience
(partial results - 100 participants survey)
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Proprietary and Confidential
Consumer Experience
(partial results - 100 participants survey)
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Proprietary and Confidential
Consumer Experience – Key Conclusions
(partial results - 100 participants survey)
 Significant number of customers would like to get product
training
 Despite lack of training:
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Consumers are engage with the system
Consumers are utilizing system key features
 Customer are generally satisfy from the Smart Panel:
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Recognize the value added of the product
See the product as a mean to achieve savings in electricity
See the product as contributing for green energy
Most customers recommended the product to several others
Proprietary and Confidential
CES Current Market Traction
 Launch the product in the US for the commercial and
residential market in Q22009
 Independent endorsement by EPRI in Q32009
 Hundreds of installations around the world mostly at:
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Commercial (Hilton, Unilever…)
Residential
“This panel is unlike any other
technology available for real time
energy management...”
 Pilots with leading utilities (IEC, Southern companies, Duke)
 Primary Channels:
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Major utilities (North America, Israel)
Agreements with ESCO Technologies and GE
Major distributors in South Africa and Russia
Green Builders & Solar Integrators
Exclusive agreement for EV Solar Charging Stations for GM
Proprietary and Confidential
Areas of potential synergies
Pecan Project:
• Providing full HEMS
• Optimal integration with alternative energy
source:
– Tie to grid
– Tie to battery
Expand Sony value proposition to its
utility customers
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Proprietary and Confidential
CES
GIVING YOU
THE POWER
www.c-e-systems.com
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C.E.S. Smart Distribution Panel
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Proprietary and Confidential
CES Smart Charging Panel is the Core of
the Solution
Computerized Electricity Systems (C.E.S.)
Smart Distribution Panel
Main Ground Lug
Ground BUS Bar
Internet Modem
Main Phases Lugs
L1 L2
Extra Phase (Solar)
Main Lug
N (Return) Main
Lug
N (Return) BUS
Bar
Cellular Modem
Circuit Breakers
(1-24)
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Proprietary and Confidential
Product Certification
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Proprietary and Confidential
C.E.S. Residential Application
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Proprietary and Confidential
CES Centralized EV Charging Architecture
Cost Reduction Solution
Central Control Box:
• Phase balancing
• Load Management
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Metering
Control switches
Communications
Safety protections
Multiple Simple Stations:
• Sensors in each
• Minimal interface
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Proprietary and Confidential
C.E.S. User Interface Examples (residential)
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Proprietary and Confidential