Extreme Blue Proposal 2015
Title: Watson Content Analytics for Insurance
Units and executive sponsor: GBS, Analytics
Mentors: Mascha Lentz, Johannes Forster, Matthias Quaisser
Summary:
In this Extreme Blue Project, students will design and implement an innovative text analysis application using IBM Watson
Content Analytics, creating linguistic annotators in German language. The solution will be a milestone in computer
linguistics applied to real customer data of a leading insurance company in Germany. It shall help to automatically read and
understand incoming customer e-mails, identifying the semantics and sentiments of the writers, e. g. complaints.
Helpfull skills: German language, Natural Language Processing, Machine Learning, Agile Development, Ontologies,
Computer Linguistics
Business Value:
- Create one of the first use cases and references for text interpretation by machines in the German insurance industry
- Unleash a huge business potential for automation and improvement of customer services and customer satisfaction
- The use case can easily be adapted to other industries, thus has a high economic impact
- The project will help the insurance industry to enter the space of cognitive computing by applying Watson Content
Analytics, a foundational element of the IBM Watson offering
Other things good to know:
IBM Watson is a cognitive system that enables a new partnership between people and computers that enhances and
scales human expertise. In 2011, Watson won the first prize in the quiz show Jeopardy!
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