Part 3C. Profit Maximization & Supply 6 6. Producer Surplus 生產者剩餘 Measuring Producer Surplus Using a Supply Curve Using g Producer Surplus p Perloff (2014, 3e, GE), Section 9.2. 2015.3.12 1 Measuring Producer Surplus Using a Supply Curve Producer Welfare A supplier’s supplier s gain from participating in the market is measured by its producer surplus (PS). (PS) 2 Producer Surplus the difference b/w the amount for which a good sells & the minimum amount necessary for the seller to be willing to produce the good. q* PS [ p MC (q )]dq 0 pq* VC (q* ) TR VC F TR (VC F ) PS is i total t t l revenue, TR, TR minus i variable i bl cost, t VC. VC PS is equal to current profits, , plus SR fixed costs, F. 3 Figure: g Producer Surplus p Perloff (2014, 3e, GE), Figure 9.2, p. 316. 4 Another interpretation p of producer p surplus is as a gain to trade. trade. PS equals the profit from trade minus the profit (loss) from not trading. PS ( F ) TR (VC F ) ( F ) TR VC 5 SR Producer Surplus p Let p1 be the market price and p0 be the firm’s shutdown price. The firm’s SR profit function is ( p, w, v, K 0 ). B th By the Hotelling H t lli Lemma, L the th SR producer d surplus l will be p1 p1 ( p, w, v, K ) 0 PS q ( p )dp dp p0 p0 p ( p1 , w, v, K 0 ) ( p0 , w, v, K 0 ) ( p1 , w, v, K 0 ) (vK 0 ) P0 = minAVC ( p1 , w, v, K 0 ) vK 0 F 6 LR Producer Surplus p Let p1 be the market price and p0 be the price that firm earns zero profit. The firm’s LR profit function is ( p, w, v). B the By th Hotelling H t lli Lemma, L the th LR producer d surplus l will be PS p1 p0 q ( p )dp p1 p0 ( p, w, v) dp p ( p1 , w, v) ( p0 , w, v) =0 ( p1 , w, v) 7 Using Producer Surplus A Major Advantage of PS to measure the effect of a shock on all the firms in a market without having to measure the profit of each firm in the market separately separately. 8 Solved Problem: Producer Plus Green et al. (2005) estimate the inverse supply curve for California processed tomatoes as p = 0.693q1.82, where q is the quantity of processing tomatoes in millions of tons per year and p is the price in dollars per ton. If the price falls from $60 (where the quantity supplied is about 11.6) to $50 (where the quantity supplied is approximately 10.5), 10 5) how does producer surplus change? Sh th Show thatt you can obtain bt i a good d approximation i ti using i rectangles and triangles. (Round results the nearest t th ) tenth.) Perloff (2014, 3e, GE), Solved Problem 9.1, pp 317-318. 9 Answer: 1. Using calculus PS1 11.6 0 PS 2 10.5 0 (60 0.693q 1.82 (50 0.693q 1.82 0.693 2.82 q )dq 60q 2.82 11.6 0 449.3 0.693 2.82 q )dq 50q 2 82 2.82 10.5 0 338.7 PS PS 2 PS1 110.6 2. Approximate pp area B 1 PS (10 10.5) (60 50) (11.6 10.5) 110.5 2 10
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