The Magazine of Sense Network Quarter 2 2013 - Issue 2 This publication is for use by professional Financial Advisers only and is not to be used with clients. talk sense Large DA firms face a Capital Adequacy dilemma How much more will they have to set aside? The decumulation opportunity Babyboomers: drawdown or annuity? Adviser Awards winner Best Network Looking after Number One A timely look at the legacy of the 80s talk sense For financial adviser use only. Not approved for use with customers. A new opportunity dawns. Contents Introduction Welcome to the June issue of Talk Sense. Since our last issue there has been so much happening within our profession, it’s hard to know where to begin. We have a new regulator who has already banned UCIS sales to retail investors and bared its teeth with a record fine within the IFA sector. We have new rules for platform providers and a new set of tougher capital rules for directly regulated IFAs on the horizon. Against a background of mixed economic news, markets have moved ahead strongly, albeit with considerable volatility. Given the collapse in deposit rates and the need for many investors to secure higher returns, there have never been so many reasons why investors should take independent advice before deciding to invest. This issue we have a great range of articles covering, business protection, SIPPs, retirement options, costs of investing, platforms, discretionary funds and the opportunities within the post RDR world. Tim Newman, Sense’s Managing Director also looks carefully at the dilemma facing many directly regulated firms. Now’s the time to focus on your mid-market clients. We have been delighted by the positive feedback that we The mid-market offers great potential if you have the right proposition. The Aviva Platform helps you serve clients with straightforward planning needs, who want simple investments. received following our first issue and if there are subjects that you would like to see us cover in the future, please don’t To profitably attract and keep mid-market clients, we believe you should look at: hesitate to let us know at [email protected]. • minimising your costs by using technology to streamline quote, apply and management processes • reducing time spent on admin to give you more time with your clients • adding extra value with helpful client data, tools and reports. sense The Aviva Platform can help you do all of this. And, because you can now find it on aviva.co.uk/advisers, you can conveniently do all your business in one place. Focus on your mid-market clients with the Aviva Platform, one of the great value platforms on the market. Find out more at aviva.co.uk/adviser/platform-campaign T-0844 576 8737 Aviva Life Services UK Limited. Registered in England No 2403746. 2 Rougier Street, York YO90 1UU. Aviva Life Services UK Limited is authorised and regulated by the Financial Services Authority. FSA Registration No. 145452 www.aviva.co.uk LF90018 04 /2013 #talksense 7IM At your discretion 4-5 Be aware of the definition of discretionary management that you are discussing. Standard Life 6-7 The decumulation opportunity Babyboomers: drawdown or annuity? Zurich Reap what you sow 8-9 Lessons from the land for the post RDR world. Sense 10-11 Large DA firms face a Capital Adequacy dilemma How much more will they have to set aside? LV 12 Another exciting press story! Are you on top of the new SIPP illustration rules? Skandia13 Looking beyond the headline The Total Cost of Ownership. Bright Grey 14-15 Make the most of the business protection gap with relevant life policies. Learn about Relevant Life Policies. Just Retirement Looking after Number One 16 A timely look at the legacy of the 80s. Partnership 17 Enhanced Annuities: Demonstrating the value of advice Quite the prospect for the forward thinking adviser. Aviva 18 Are Platforms too complicated? Remember when you had only a handful of platforms to compare? At your discretion talk sense www.sense-network.co.uk What is discretionary management? • High and opaque charges Discretionary management refers to a service provided by an investment manager where the client gives the investment manager the discretion to make investment decisions on their behalf, within an agreed mandate such as a defined risk tolerance. It has at times also been used or perhaps ‘mis-used’ to describe products. • VAT payable on the service, and on the adviser charge. Traditional discretionary management Initially, discretionary management grew out of the advisory services offered by traditional stockbrokers, and the portfolios tended to be bespoke individual portfolios of direct holdings. In recent years there has been considerable movement away from such propositions because of issues such as: •Investment Managers with in-house Financial Planning teams cutting out IFAs • Clients with similar requirements getting different portfolios and outcomes, hard to justify to clients and the regulator. • The need for more diversified portfolios investing across regions, sectors and asset classes, and needing other investment tools within the portfolios, such as currency hedging – very difficult to do economically within a non unitised portfolio. • Disappointing investment performance 4 • Poor levels of service • CGT is triggered in non unitised portfolios when changes are made. A bespoke portfolio can remain a seductive message to a client and indeed some still think that “discretionary management” means “bespoke client portfolios” by definition. Other types of discretionary management “Discretionary management”, however, also includes: • Discretionary Model Portfolios /Model Portfolio Service • Bespoke client investment strategies (as opposed to bespoke client portfolios) • Multi Asset Multi Manager Funds (OEICs), although such funds do not fall within the Financial Conduct Authority’s definition of discretionary management Confusion can arise when clients, advisers, and investment managers talk about “discretionary management” but each has a different understanding of what they mean. What are the pros and cons of the differing discretionary offerings? Discretionary Model Portfolios Unlike a fund the individual trades implemented by the adviser are visible to the client. Typically, the adviser is responsible for suitability, the DFM is responsible for managing to the risk profile. There is no need for client permissions each time a trade is made. VAT is payable on the service and the adviser charge. There may be a more limited range of asset classes and instruments than within a fund. The security selection may be fettered in the very low cost discretionary models. CGT management is generally harder in this type of arrangement because each transaction may have a CGT implication. Performance measurement can be difficult, and back-testing to produce performance comparisons has its flaws. Discretionary Model Portfolios are to all intents and purposes a product from the DFM. DFM models sit on platforms, and the adviser is responsible for linking each client to the correct model. The DFM has no sight of the client. Multi Manager Multi Asset Funds (OEICs) used in Discretionary Portfolios The potential advantages are: • More investment range and options than for model portfolios, • Economies of scale – in terms of buying power and cost reduction, • No CGT within the fund, • More precise currency hedging Your clients benefit from clearly defined investment objectives, benchmarks, industry standard performance reporting and fully transparent charging – all more difficult in a non-unitised structure. There is no VAT levied on the fund, or on the adviser charge (assuming intermediation is evident). However, it is “just a fund” with no service such as reporting or market commentary. Furthermore as the trades are not visible to the client, there may be issues of perception of adviser value. Full Service Discretionary bespoke strategies for clients from a range of unitised portfolios. Typically these services contain more risk managed institutional style portfolios with greater diversification, currency hedging (very difficult to do economically in a non-unitised portfolio), economies of scale and more sophisticated investment options (for example smart passives, and derivatives). Consistency of approach to fund portfolios across clients with the same risk profile can make the solutions more appealing to the client and the regulator. Client charges are based on portfolio value rather than on trading activity. VAT is not payable on the unitised fund portfolios. Whilst the individual fund portfolios may not be bespoke to individual clients, a bespoke investment strategy is put together for each client. Service can also be fitted exactly to how advisers and clients want to work. Potential disadvantages are that the client doesn’t get a “bespoke portfolio”. It may also be unclear who owns the client - does the DFM have in house financial planning (Chinese walls notwithstanding...)? Beyond DFM Many financial planners are starting to recognise the opportunity to win higher net worth clients from the smaller value end of the Private Banks’ clients. Those banks have in recent years suffered damage to one of their most valuable assets – their brands. Some of this may be deserved (undistinguished performance, poor service) and some may not. Many are actively moving away from the lower end of their books (perhaps sub £10m clients) as they see them as uneconomic. Some are managing this process with grace and with the clients’ best interest at heart; however, some are not, and resentment has built. In many cases the banks have often “locked” their clients in with banking services such as fixed term deposits and asset backed lending. In response, some DFMs have introduced such lending and deposit services, integrated (for administration and reporting) into their full service discretionary service. This gives financial planners the tools to allow these clients to move away from their private bank in pursuit of better performance, improved service and lower charges. The challenge here is client education – some clients may simply not see financial planners as the providers of such a rounded service. Final thoughts Be aware of the definition of discretionary management that you are discussing. Know the potential pros and cons of each. Be confident of your value as a true financial planner. Financial planning is essential. So is professional money management. But they may not necessarily best be done by the same people, especially if the financial planner and discretionary manager work in genuine partnership. Robert Poulten Head of Sales 7IM 5 talk sense www.sense-network.co.uk The decumulation opportunity Retirement income options Traditionally, buying an annuity has been the usual way to secure a retirement income. Of course it is a way of getting a sustainable income, but it fails to meet the other priorities which people say they want. Annuity rates also fluctuate and having to ‘lock in’ to a poor rate because of when you’re retiring may be unappealing. That isn’t to say than an annuity is never appropriate. For many, the guaranteed income stream means it is the right solution. But for some, drawdown could be a better option as it offers the additional features they’re looking for. Unlike an annuity, drawdown isn’t a permanent decision. It can be changed or Investing for drawdown Any market falls will increase the percentage of a person’s investments spent on providing For most of the baby boomers, a sustainable income will be a key requirement for their retirement. But Standard Life research shows that many people want more than this. In addition to a sustainable income, they want access to additional funds, the ability to pass on wealth to dependants, flexibility and, most importantly, control. But this is a significant additional risk to take. combined with an annuity. For example, you could choose to buy an annuity many years into retirement, if your age and the markets make annuity rates more favourable. When people choose to go down the drawdown route, they need to make sure the decumulation of their investment portfolios is carefully managed. While there’s risk associated with any investment, it can be even more acute for those in drawdown than it is for investors who are still accumulating wealth, particularly those who need to take a regular income. In the UK the biggest generation ever, the baby boomers, is reaching retirement. The impact of this is significant as they are expected to have more wealth per person when they retire than any previous generation, representing a huge opportunity for the industry. this income. This leaves fewer assets to gain in value when markets rebound. The effects of compounding then mean that an investment which falls early on in drawdown but then performs well may have a significantly lower final portfolio value over time than one which rises slowly but surely. Or course, the reverse could be true – an early rise could have positive long term effects on a portfolio value. This increased sensitivity to market movements means the focus of investing after retirement should move away from simply looking at performance onto volatility management. Investment solutions need to avoid sharp falls and prolonged periods of negative returns as far as possible to minimise the erosion of capital and make income withdrawals more sustainable over the long term. In a nutshell, it’s not about the overall performance of a portfolio; it’s about a smoother journey. The next step is to identify investments which will deliver that smoother journey. Of course some investors and their advisers will want to build their own portfolios. But there are an increasing number of investment solutions available which have been developed specifically to meet the needs of drawdown investors, whatever their goals, capacity for risk or level of assets – from lower cost managed funds, through model portfolios, to full discretionary fund management. In conclusion retirement. But to ensure they can continue to draw down a sustainable level of income to meet their goals, investment portfolios need to be carefully managed to minimise risk. This is where the industry can play an important role – by developing suitable investment solutions to meet different customer needs and providing ongoing advice. Eddy Reynolds, Head of Adviser and Investments Proposition, Standard Life We believe that for many in the baby boomer generation, drawdown will be a more suitable option than buying an annuity at 6 7 talk sense www.sense-network.co.uk Reap what you sow – lessons from the land for the post RDR world For a farmer, autumn means harvest time. It is the focus of their year and the chance to reap the benefits of their hard work. But, as any farmer will tell you, the end of harvest does not mean they can put their feet up and relax. The completion of their harvest signals the start of their preparations for the following year. They look at the markets and plan next year’s crop – based on what they are capable of growing, where they can generate profit and what their consumers want. They plough their fields ready for spring and sow winter wheat to get a head start; therefore guaranteeing an early crop and revenue to help see them through the lean parts of the year. Finally, they look at their farm’s machinery, ensuring it is ready for the challenges ahead. They assess whether it’s still capable of doing the job they require, as efficiently as possible. Finding the balance Taken at face value, farming and financial advice are completely different. However, drill a bit deeper and you will see that farmers have to deal with constantly changing markets, complex legislation and increasing overheads. 8 It has been said many times before that in a post RDR world Advisers will need to adopt farming strategies – which begs the question, what can we learn from their experiences? Just like a farmer we have to balance what our customers value and are prepared to pay, against the cost of production and the requirement to generate an income from our efforts. However, unlike the farmer - we have the opportunity to ensure that our income is ongoing and are not subject to vagaries of the British summer! The impact of technology To do this we need to have planned ahead, looking to the next harvest – considering not just what we are going to grow but how we will do it. For the farmer this means good planning and the use of technology such as the tractor, seed drill or combine harvester to deliver both crops and profit. Technology has revolutionised the farming business - a man with a tractor can plough 30 times more than his predecessors could with a horse. Advisers produce an intangible product and therefore their technology is focused on creating and delivering services. While the technology may be smaller, it’s no less impressive. Most firms operate electronic back office systems and utilise online research tools in their business, recognising that these are essential to their business as they help to deliver efficiencies whilst making the intangible tangible for the customer. However, just like the tractor revolutionised the process of ploughing fields, some have also recognised that an investment platform can help revolutionise their ability to implement and manage their advice process. Time for a review Platforms, just like tractors have been around for many years and come in all sorts of shapes and sizes. Tractors wear out or become obsolete as more efficient models become available, or become unsuitable as the needs of the market move on requiring the farmer to sow a different crop in a different way. In some cases it is possible to adapt but the costs mean that it is simpler and easier to replace it with something that is designed for the job. Platforms are just the same. So just like the farmer, who takes the time to prepare the ground for next year’s crop and to ensure that his farm equipment is fit for purpose. Now is the perfect time to review the equipment that powers your business and to consider whether your platform selection allows you to deliver services which your customers value, in a way that is efficient and rewarding for all. At Zurich, we listened to what the adviser wanted and needed from a platform. We designed and built our platform to help shape your business, putting your firm’s clients at the heart of your business – helping you to serve them better and to demonstrate the value of the advice you provide. Paul Hagan National Account Manager at Zurich 9 www.sense-network.co.uk Larger DA Firms face a Capital Adequacy dilemma The end of 2013 will see the first ratchet of the new capital adequacy requirements with the minimum capital required increasing to £15,000 or 1 month’s expenditure. practice as their capital requirement could increase to £750,000 over the next 2½ years. Surely, the exact reverse of what the change to capital rules was intended to achieve. Furthermore, over the next two and half years, the minimum will increase to £20,000 or 3 months’ expenditure. There are also new requirements which could increase this figure if the PII cover held by the firm carries exclusions or excesses above £5,000. For many medium sized DA firms this will present a genuine dilemma. For a firm with £1,000,000 turnover and fixed costs of £800,000, an additional £190,000 will be needed over the next 30 months. Especially in these straightened economic times that is going to represent a big challenge for larger DA firms. Only in March, LIFT Financial reported that they would be forced to concentrate on their self-employed arm rather than grow their employed, fee-based So if firms don’t relish the prospect of tying up scarce capital in low yielding deposit accounts, what are the options? • Inject more capital. Assuming that the capital is available, the biggest issue is that this capital could be used to expand the business, e.g. through acquisition of other firms or client banks. For some firms, the opportunity cost will be too high or a major brake will be placed upon their expansion. • Seek an external investor. Assuming that one is available at a sensible price, this will often produce a new set of challenges around corporate governance, dividend policy and may require a formal change of control application to FCA. • Reduce expenditure. For most firms, the only realistic way to reduce costs is to reduce salaries or dismiss staff. For most firms this will simply be unacceptable. High quality advisers are unlikely to accept a move from a salaried to self-employed basis and there is always a risk that HMRC will see this as an artificial way to reduce Employers NI payments. • Cease trading. Recently, an Edinburgh firm became the latest to be banned by the FCA for not being able to provide they had sufficien capital. We expect that the FCA will be vigilant over the increases required and will ban firms who fail to deliver the right level of capital. 10 • Join a traditional network. Appointed Representatives are exempt from the Capital Adequacy Requirements as this is the network’s responsi- bility as the principal business. Networks already have to hold capital equal to 3 months’ fixed expenditure. For many firms, the loss of control implied by joining a traditional network is unthinkable. Some DA firms, faced with the reality that they can’t or don’t want to supply extra capital, will approach a network. The old traditional networks offer a “one size fits all” service with a set of risk avoidance practices that may prevent the firm from being successful. Indeed, following the £6m fine on Sesame, it is clear that large Nationals and networks will need to increase not decrease the level of control that they exert upon their members. Additionally, many are provider owned and are intent upon becoming product providers themselves. Hardly a home for a modern independent financial planning practice. But, faced with the dilemma of how to provide capital, some firms will seek out an alternative solution. Over the past 5 years, we have seen the emergence of new, bespoke networks based upon an entirely different set of values. These networks have eschewed size in favour of having close working relation- talk sense ships with their members. They have embraced technology not just for reasons of efficiency, but also because it allows for more effective systems of control. They are often owned by practitioners and the network members and have no vested interests towards individual providers, platforms and fund managers. Their sole raison d’etre is to provide a robust trading environment for member firms which allows them to focus on clients. The network manages the risks and ensures that firms fully comply with the FCA requirements. Perhaps the biggest change is in size. When Sesame acquired and integrated 5 smaller networks, its drivers were adviser numbers, premium income, scale based efficiencies and a belief that the resultant business could be sold for significantly more than the acquisition cost. The last few years have amply disproved that theory and a new way forward for networks is vital. Tim Newman is Managing Director of Sense sense ‘New model’ networks may prove to be highly attractive to firms who have rejected the traditional networks but who now find themselves needing a blend of high quality, bespoke compliance and business consultancy. The ability to grow their businesses free from the constraints of the new capital adequacy shackles will, for many, be a key driver. 11 www.sense-network.co.uk Stop press: Another exciting pension story! Actually it isn’t. Sorry. Sometimes an important change to pensions comes along that just isn’t exciting no matter how you try to dress it up. I know you might find that hard to believe, but read on… I’ve noticed a recurring theme in financial services over the past twenty-five years or so where a less than ethical small minority or individual spoils the party for everyone else who was doing a perfectly good job. There is public outcry and the regulator then wades in with a raft of new rules, procedures and fines. The words horse, stable door and bolted all spring to mind. SIPPs seem to be a recent victim of this situation because some firms saw fit to wrap completely unsuitable investments inside them and thus attracted the attention of the FCA. To cut a long story short, the knock on effect of this resulted in a consultation about the levels of capital held by SIPP providers and a close look at many other 12 talk sense aspects to do with SIPPs and how they should be presented to clients. Not desperately exciting stuff, so it’s perhaps not surprising that the changes to disclosure requirements that came into force on 6th April 2013 have largely gone unnoticed. One of these important changes is the way that client SIPP illustrations are produced. projections on personal pensions. All our insured funds are regularly reviewed and a view taken on an appropriate growth rate given the asset mix of the fund. We’re adopting the same principles for SIPP assets. Rather than bore you with the full story here, more detail can be found in our Guide to Investment Growth Rates. Once upon a time SIPPs only had to produce illustrations where the plan being set up included an element of pension drawdown. This changed from 6 April 2013. Now all SIPPs will need to issue disclosure documents (illustrations) with projections calculated on realistic growth rates. This is a requirement that most personal pension providers have had to comply with for some time. However given the diverse nature of investments that can be held within a SIPP, this poses a much greater challenge in terms of identifying what a realistic growth rate might look like. If you’d like more details about LV= and our holistic approach to pensions and retirement income solutions go to: www.lv.com/adviser or call your specialist telephone teams on: From 6 April 2013, SIPP illustrations should use growth rates which are based on ‘best available reasonable assumptions’, (final rules in chapter of FSA CP12/29). In plain English this means you should now start to see different growth rates for different investment types, for example, bond type investments will be projected using a different rate to equity backed investments. For some time now LV= has used realistic growth rates for Midlands and South West: 0800 678 1680 North: 0800 678 1682 South East: 0800 678 1681 Or visit www.lv.com/adviser Katherine Oxenham FCII, FPFS, MCSI Business Development Manager talk sense www.sense-network.co.uk Looking beyond the headline Mike Barrett, Platform Marketing Manager at Skandia explains why it’s important to look at the Total Cost of Ownership when comparing platform pricing. In the immediate aftermath of RDR there was a deluge of new platform pricing models to compare. I soon discovered that it was hugely challenging to produce a meaningful and accurate comparison. Rather than simply focussing on a platform’s headline charge, I wanted to benchmark Skandia Investment Solution’s pricing in a way that reflected the reality of investing. In short, I wanted to produce a meaningful and balanced comparison. The transparency of pricing and charging mandated by RDR – with each element clearly disclosed – has undoubtedly increased understanding of the costs and value of each component of an advised investment. Customers can now clearly see who is being paid for what, and more easily understand the total cost of ownership (TCO) associated with their investments. Whilst a TCO figure can be simple to calculate, and gives an easy way to understand the current costs, it’s vital that all the charges are included, otherwise a false picture of reality is painted. Using our example below, there are four components to assess in order to derive the TCO figure, each with their own hidden dangers to consider. For more detail on each of these components please visit the Skandia website at: www.skandia.co.uk/adviser/tco. range of pensions and tax planning tools, all designed to make your life easier. Visit our adviser tools library here to see just what the Skandia Investment Solutions Platform can offer. Having worked through the components, you can present the customer with one overall figure covering the total cost of ownership. But this is only a snapshot in time. If or when any of these elements change, the TCO will change accordingly. Now your client is clear on the true cost of the investment, you can really focus on your value proposition and help deepen client relationships. Skandia can help with this. Our platform has some great functionality that allows you to give great service and value to your clients. It provides everything from our Capital Gains reporting tool to risk profiling and discussion as well as an extensive Mike Barrett Platform Marketing Manager at Skandia 13 www.sense-network.co.uk Make the most of the business protection gap with relevant life policies Recent research shows the business protection gap at approximately £1.35 trillion*. That’s an 18%** increase from previous research undertaken in 2009, and again in 2011. Whether you’re new to business protection, or a dab hand, you don’t need us to tell you this is a huge gap that represents a massive business opportunity for you. If you’re new to business protection, relevant life could be a door-opener and could be a way to help grow your business. What are relevant life policies? Relevant life policies sit halfway between being personal and corporate business and can easily be embraced by advisers who may not have the confidence to jump straight into complex shareholder issues. Technically speaking they are stand-alone, single life, and non-registered death-in-service arrangements for employees. They came out of the 2006 pension simplification legislation as a replacement to the old ‘unapproved’ death-in-service arrangements, but with much better tax treatment. 14 How do they work? What about benefits? The process is very simple. The employer offers death-in-service benefits to the employee (which includes shareholding directors). The company takes out a life policy on the employee and writes this under an employer trust. This is only available for employees – not equity partners or members of a limited liability partnership. Benefits are normally paid taxfree through the employer trust. The only possible tax charge is a periodic and/or exit charge from the trust. These charges apply to all non-pension discretionary trusts but only arise if there’s any value to the trust on any 10th anniversary. As an RLP is a term assurance, normally there’s no value. However, it could arise in the unlikely event of an employee dying just before a 10th anniversary and the benefits are not paid to beneficiaries until after the 10th anniversary. The maximum charge is 6% of the excess of the sum assured over the then nil rate band. This can easily be avoided by setting up multiple policies and trusts on separate days under the Rysaffe principle, as each trust will have its own nil rate band. How are premiums taxed? The first thing to note is that premiums paid by the employer don’t create a P11D charge on the employee. S247 Finance Act 2004 removed the charge that the old unapproved schemes were subject to, creating a highly tax efficient vehicle. This becomes even more efficient when corporation tax is deducted. Premiums are normally allowable as a business expense as being part of the remuneration structure of the employee and therefore ‘wholly and exclusively’ for the purpose of trade. Having it in their employment/ service contract would help to cement this. What benefits can be provided? In short – life cover. It would be good if we could add on critical illness and disability benefits but the legislation won’t allow this – not even waiver of contributions. However, terminal illness benefit is acceptable. talk sense The benefit has to be a term assurance paid in a lump sum. Cover can be level, increasing or decreasing and premiums can be for a fixed term or renewable but can’t run beyond the age of 75. The only other restriction to be aware of is that a main purpose of the policy must not be tax avoidance. The plan therefore needs to be set up for genuine protection of dependants, so shouldn’t be used for key person or share protection. You can use relevant life policies as the launch platform to find out more about a company and to start discussing the wider business protection issues that most small businesses face. Writing RLP business is seen as the key to the door that could quite possibly open up other opportunities for you. Ian Smart Head of Product Development and Technical Support, Bright Grey *Source: 1 & 2, L&G business protection gap report, May 2013. 15 talk sense www.sense-network.co.uk ‘Looking after Number One’: a timely look at the legacy of the 80’s For some, it was the era that saw the UK go from being ‘the sick man of Europe’ to a nation admired for its enterprise and opportunity… for others, it was the decade of ‘greed is good’ and the dismantling and devaluing of society. Whatever your own stance, with the recent passing of Lady Thatcher, perhaps now is the time to take stock of how the legacy of the 80s has impacted, and will continue to impact, those approaching or in retirement. It is also worth considering how, as an intermediary, you can use that context to guide your clients to their best options. When we became a nation of homeowners One legacy is clear. The 1980s witnessed a sharp rise in the volume of property owners. The main triggers were (1) the introduction of the Right to Buy scheme, and (2) the de-regulation that broke the cartel of building societies, making mortgage finance more readily available. The figures tell their story. The number of loans to firsttime buyers grew from 320,200 in 1979 to a peak of 612,700 in 1986 (a rise of 91 %) (1) which prompted a spiral in the percentage of UK adults being homeowner occupiers. (From 16 56.6% in 1980 to a peak of 70.9% in 2003).(2) And there is of course, another side to the legacy of the 80s and its credit boom – the significant increase in house prices. Many of those that used the two above driving factors to become homeowners are likely to have also benefited from the significant increase in property value. For example: In 1986 the average house price was £35,647 for retirees to take a fresh look at their choices – and to include their property in the mix. When things come full circle… with a twist The eighties might be remembered as the decade of serious money… of Gordon Gecko and Loadsamoney… and of ‘looking after number one’. Today, many of your retiree clients may be better placed to do that than they realise. And not just to look after themselves, but maybe to release equity to help family members. For many, the first – and often missing - step is to simply wake up to the assets and the options that they are sitting on. And to do that, they may well need your support. Rising (236%) to £119,938 in 2003 And reaching £163,056 in Q1 of 2013 (3) A new generation of haves and have-nots ‘Cash-poor and asset-rich’. It’s a term often heard to describe a growing proportion of today’s home-owners – given the various ‘squeezes’ on their cash flow and lifestyles. Retirees have been hit particularly hard by the way annuity rates have plummeted. In the 10 years up to December 2012, standard annuity rates for a 65 year old male have fallen from 8.1% to 5.21%, and 15 year gilts dropped from 4.81% to 2.33%.(4) With one financial cupboard looking bare, and another well-stocked, it makes sense Joanne George, Director, Networks & Service Providers Just Retirement (1) ONS, April 2012. Measuring National well-being – households and families, 2012 (2) Department for communities and local government - English Housing Survey. 2011-12 (3) House price data from Nationwide 2013: (4) http://www.williamburrows.com/charts/annuity10k.aspx talk sense www.sense-network.co.uk Enhanced Annuities: Demonstrating the Value of Advice How Enhanced Annuities can help Advisers demonstrate the value of advice and get ahead of a market that’s already grown by nearly 50% in the last year. Advisers seeking to clearly demonstrate the value of financial advice and enrich their portfolio of services are finding Enhanced Annuities to be just the ticket. Last year (2012) Enhanced Annuity sales hit a record £4.48bn in the UK, an increase of 49% over 2011, which is pretty impressive given impaired annuities only entered the market in 1995. Yet the really thought-provoking fact is that this record figure represents only 20% of the total annuity products sold – indicating there’s still significant potential in this market. Industry sources suggest that one in two adults could qualify for an enhanced annuity yet the above shows that only one in five are actually buying*. Combine that fact with the kind of pension uplifts available and you can see the case for Enhanced Annuities is compelling. Take Bob, for example, a 65 year old diabetic. Bob has a net pension fund of £50,000 and, having carried out some online research, the best standard rate annuity he could find offered an annual income of £2,695. However, thanks to his adviser getting involved, and introducing him to medically underwritten annuities, that income has been increased to £3,370 – a 25% uplift**. Over 10 years, that would equate to an additional £6,750 of income. For more details and to find out how much value you can add for your client, call your Account Team on 0845 108 0443 or email salesandcampaign@partnership. co.uk. Last year, 85,000 customers benefited from an increased retirement income thanks to their advisers recommending an Enhanced Annuity, however many more did not, potentially losing out on millions of pounds worth of extra retirement income. With numbers like these, the case for advice is compelling. Individual underwriting based on health and lifestyle can be explored and the value of that advice is reflected directly in the significant uplifts to income that clients can then achieve. Against a background of the ABI Code of Conduct, the FSA’s thematic review and a growing number of educated clients now driving the Enhanced Annuity agenda, it may not be long before clients themselves are asking about Enhanced Annuities and querying why they haven’t investigated the option before. Going back to the market figures, if only 1 in 5 people are buying an Enhanced Annuity, it suggests that, in a market currently worth about £4.5bn, there is a huge amount of business out there still waiting to be written. Quite the prospect for the forward-thinking adviser. Gary Eastall, National Account Manager at Partnership *ABI, Annuity Purchasing Behaviour 2010 **Partnership, March 2013, compared with the best standard rate available on the Pension Annuity Market 17 talk sense www.sense-network.co.uk Are platforms too complicated? Remember when you had only a handful of platforms to compare? With more than 30 platforms on the market, all vying for your business, those days are long gone. The regulator has made it clear it expects advisers to consider the needs of individual clients when choosing a platform. The message is you can’t shoehorn clients onto an unsuitable platform just because it means all your clients are in one place. Choosing platforms is a serious business. With so many around, it’s a big job to assess, compare and decide which one or, indeed, which ones are right for your clients. To make things even more difficult, nearly every platform comes with a much-trumpeted array of features and options, ranging from the essential to the rarely used. More features than you need In some ways, choosing a platform is a bit like choosing a new camera. With the camera, you’ll probably do a bit of research to make sure it does everything you want it to do. Then you’ll start noticing features you didn’t know about, but which sound amazing. Suddenly, you go from comparing megapixels to worrying whether 18x zoom is really going to be enough. Do you need vibration reduction? Which of the 70 picture effects is best for taking a picture of a dog on a beach in January? In the end, you probably don’t use more than a handful of the features on your expensive camera. Most of the time, you probably just point and click. The simple fact is that while a dazzling array of features may be impressive, you don’t need them to use the camera effectively. It’s the same with platforms. Much like a fancy camera, some platforms give you options you’ll probably never use. If you’ll use them, by all means pay for the extras, but otherwise why pay extra? Paying the price for added extras facilities for unlisted shares, overseas property and so on? Are platform providers guilty of using features to differentiate their platform from others? You need to choose the right platforms for your clients. Some investors will want the extra features, but do all of them? What about clients with simple needs? A different type of platform Isn’t it better to have a simple, low-cost transparent platform designed specifically with investors with straightforward needs in mind? There are some platforms out there that meet this description. If you’re looking to serve mid-market clients or even high net worth clients with uncomplicated investment needs, it’s worth seeking out a no-frills platform. Your clients will only pay for what they use and you won’t have to have any difficult conversations attempting to justify high platform costs. In any market, cost is a primary factor in deciding what you need. How do you make a proper assessment of value rather than cost? Ultimately, you have to pay for those extra features. Or, more accurately, a platform with many bells and whistles will charge a higher fee. And will your clients want to pay extra for features they’ll never use? So why are platforms overburdened with complicated features and funds? Do you really need Andy Beswick Intermediary Director Aviva The views expressed in this publication are those of the individual authors and do not necessarily reflect those of Sense Network Limited. No reproduction of any information with this publication is permitted without prior written consent from Sense Network Limited. All rights reserved. This publication is issued by Sense Network Limited, a company registered in England and Wales with the registered number: 6089982. Sense is a trading style of Sense Network Limited. Registered office: Brookdale Centre, Manchester Road, Knutsford, Cheshire WA16 0SR. Sense Network Limited is authorised and regulated by the Financial Conduct Authority. 18
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