Prince Mohammad Bin Fahd University
College of Business Administration
INTERNSHIP FINAL REPORT
BUSI 4351
Name:
Coop
Supervisor:
November 2012
Amal Al-essa
200600503
Ms. Mona Al-Goud
Coop Advisor:
Dr. Dalia Younis
Coop Site:
Bank Al Bilad
Ladies Branch Al
Khobar
Executive Summary
It is fitting for us students to experience actual work at this point of our college life
so that we can test ourselves if we are really prepared for the future. Coop training is a
useful and relevant program that prepares graduating students to the next stage after
school life. We students are exposed to the actual work and are able to discover our
strengths and weaknesses in the process. It is a good training and testing ground of our
readiness to face the realities of the world.
This report contains the summary of my coop experiences at Bank Al Bilad
Ladies Branch in Al Khobar. It contains the details of the activities I have done in the
company, the work performed and the skills that I have developed.
The goals and objectives of my internship and the evaluation of the experience
are contained in this report as well as the findings and conclusion. The products and
services, marketing and competitive strategies and internal and external analysis of the
company are contained in this report. A conceptual framework and the technical part
are illustrated to establish the connection between the theories learned from school and
the actual practice at Bank Al Bilad.
Above all, this report summarizes the lessons learned and the skills acquired
which contributed greatly to my professional development as a career person. The
importance of internship to the life of students must not be ignore because it builds selfconfidence, instills professionalism and develops the mental, emotional, and intellectual
well being of students.
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Acknowledgment
I would like to express my gratitude to the following persons who in one way or
the other have contributed greatly to the accomplishment of my academic objectives;
To my parents and family members for their moral and financial support
To my university instructors for their professional advice and expertise
To PMU support staffs for their assistance and creative suggestions
To my colleagues at Bank Al Bilad Al Khobar for their technical assistance
To my internship supervisor, Ms. Mona and to my internship adviser, Dr. Dalia for
their valuable comments and suggestions
To my friends and relatives for the inspiration and encouragement
This internship experience will not be successful without your help. Thank you.
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Table of Contents
Executive Summary ……………………………………………………………………...2
Acknowledgment ………………………………………………………………………...3
Table of Contents ………………………………………………………………………...4
Introduction……………………………………………………………………………....5
About the Company……………………………………………………………………....6
Company Overview…………………………………………..…………………………..7
SWOT Analysis………………………………………………………………………….10
Marketing Strategy……………………………………………………………………....12
Competitive Strategy…………………………………………………………………….13
Job History……………………………………………………………………………….14
Conceptual Framework…………………………….……………………………………..16
Technical Part…………………………………………………………………………….18
Evaluation of the Internship Experience………………………………………………….19
Summary of Findings…………………………………….………………………………20
Conclusion………………………………..………………………………………………21
References………………………………………………………………………………...22
Appendices………………………………………………………………………………..23
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Introduction
I am always fascinated with the idea of working in a big commercial bank. I
would like to develop a career in the banking industry that’s why I have chosen to do my
internship at Bank Al Bilad. I believe that the company has the facility to provide me
with the necessary training needed before I enter this field.
This internship is meaningful to me because I am one step closer to my dream.
During this internship, I expect to achieve the following objectives;
1. To fully understand bank operations, processes, systems and procedures
2. To experience and learn actual banking tasks and to be able carry out those
task
3. To put my educational background into practice
4. To develop work-related skills and personal skills
5. To establish networking contacts
6. To develop strong work ethics and teamwork skills
7. To discover my inner strengths and weaknesses
8. To seek possible employment after graduation
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About the Company
Bank Al Bilad (BAB) is engaged in providing a full range of commercial banking
services in accordance to Islamic Shariah. The Bank also provides investment services
such as asset management and investment funds in addition to providing brokerage
services in the capital markets, locally and internationally, to individuals and institutions,
through a specialized subsidiary company "Al Bilad Investment Co." The bank has a
total number of 1,961 employees as of 2012.
Bank Al Bilad is a banking service provider whose headquarter is located in
Riyadh, Saudi Arabia. The company provides consumer and corporate banking and
investment services. Its retail banking products and services include deposits, Al Bilad
accounts, Islamic financing products, investments, and local and international shares
dealing services.
In addition, the company’s corporate and private banking products comprises of
deposits, Islamic financing products, letters of credit, letters of guarantee and other
investment products. It also offers treasury services and deals with financial institutions;
investment management services and asset management activities related to dealing
and managing assets.
Three Major Services
A. Asset Management Services
B. Brokerage Services
C. Investment Banking Services
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Company Overview
Establishment Date:
04/11/2004
Paid up capital:
SAR 3,000,000,000
Par value per share:
SAR 10.00
Outstanding Shares ('000):
300,000
Key Executives
HE Musaed Mohammad Al-Snani
Chairman Of the Board Director
Mr.Ibrahim Abdullah Al-Subeaei
BOD - Board of Directors
Mr.Khaled AbdulAziz Al-Mukairin
BOD - Board of Directors
Mr.Khaled AbdulRahman Al-Rajhi
BOD - Board of Directors
Mr.Nasser Mohammad Al-Subeaei
BOD - Board of Directors
Major Shareholders:
Mohammad I. M. Al Subaei 11.60%
Abdullah I. M. Al Subaei 11.10%
Abdurrahman S. A. Al Rajhi 6.90%
Abdurrahman A. S. Al Rajhi 6.50%
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Companies with Similar Main Activities
Al Rajhi Bank
Arab National Bank
Banque Saudi Fransi
National Commercial Bank
SABB
Saudi Hollandi Bank
Alinma Bank
Bank AlJazira
Islamic Development Bank
Riyad Bank
Samba Financial Group
Saudi Investment Bank
Vision
Most reputed Shariah based financial solutions provider, meeting the aspirations
of our customers, employees and shareholders
Mssion
to satisfy you and give you the level of respect you deserve through facilitating
and expediting your transactions as quickly as possible at a peace of mind.
Basic Values
Honesty & integrity
Customer service excellence
Unequivocal commitment to
Shariah authenticity
Team-work
Corporate social responsibility
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Services and Products
Bank Albilad provides all banking products and services on all levels and
segments:
1. Business finance products
2. Retail banking products
3. Investment products
Consumer services:
Al Bilad Account
AlBilad Net
Soft Token
Personal Financing
AlBilad Tadawul
Packages
Auto Financing
AlBilad 24
SIMAH E-
Real Estate
AlBilad Credit Card
Registration
Financing
AlBilad Phone
Corporate services:
Murabaha Finance
Securitization Finance
Finance by Musharaka
Albilad Business Net
Istisna'a Finance
Investment services:
Akar
Al-Murabih
Amwal
Al-Seef
Asayel
Mutual Funds Performance Reports
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SWOT Analysis
Based from my own research, observations and inputs from my interactions with
the bank employees, I have concluded the following SWOT analysis of Bank Al Bilad
Khobar Branch;
Strengths
1. Strategic Location- the Bank Al Bilad Al Khobar branch is strategically located
within the commercial district of the Eastern Province of Saudi Arabia.
2. Wide Range of Service and Product Offerings- the bank offers a wide range of
innovative products and services that suits every needs of both commercial and
consumer needs.
3. National Operations- the bank has branches at key cities around the kingdom
and has branches for both for men and women.
4. International Affiliations- the bank has affiliations with international banks.
5. Diversified range of banking and non-banking services.
6. Convenient, it offers online banking, mobile banking
7. Smart, friendly and professional employees
8. Shariah compliant bank products and services.
9. Strong Workforce- the team is composed of professionals. They are dependable,
hardworking and efficient.
10. Advance Technology- the company is using state-of-the-art technology and
equipment.
Weaknesses
1. Small in size compare to its competitors
2. Not well known
3. Weak marketing
4. New in the industry
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Opportunities
1. Upgrading system
2. Strategic partnership with other banks and similar institutions
3. More products and services offerings
4. Aggressive marketing
5. Increase presence in the Internet and other forms of media
6. Expansion in local and international market
7. Credit card operations
Threats
1. Global economic crisis
2. Government banking rules
3. High employee turnover, high cost of training
4. Strong competition from both local and international banks and other financial
institutions
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Marketing Strategy
Bank Al Bilad has the marketing strategy of blending Islamic practices and best
in class banking standards that suits the needs of individual customers.
The bank is Saudi Arabia's second established Islamic Bank that offers various
types of Islamic banking services and products in accordance with Islamic Shari'a Law.
Traditional commercial banks had more sophisticated banking products and
better service, but the problem is they are not Shari’a compliant. The Islamic banking
services and products are Shari’a compliant but they offer less competitive products and
effective customer service. Bank AlBilad has both characteristics, they offer
sophisticated banking products and better service and at the same time, they are also
Shari’a compliant.
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Competitive Strategy
Bank Al Bilad is one of the fastest growing financial institutions in the region. The
company has adopted the following strategies namely; new management and strategy
plans, better utilization of retail network, improvement in cost efficiencies, low cost of
funding advantage, and strengthening of its brand name.
Bank Al Bilad has entered strategic alliances with other non-banking institutions
and other financial institutions to reach other markets aside from its innovative Shariah
compliant products and services. For example, foreign worker’s population is a big
market; Bank alBilad sees this as an opportunity. Bank AlBilad entered a strategic
relationship with Western Union Financial Services Inc., a global leader in money
transfer services, to provide money transfer services to its customers in Saudi Arabia.
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Job History
Week and
Duration
Week 1
Task or Job Assignment
Description of the Task
Performed
Opening New Accounts
I assist bank customers in opening
Daily Job
new accounts. I gave them the form
and teach them how to fill up the
form properly. I double check the
information
provided
by
the
customer before entering it in the
computer.
Week 1
Daily Job
Account Activation, Account
I ask the customer’s bank account
Update and Maintenance
number and personal information
like national ID before I activate the
account. I enter the information to
the bank’s computer system.
Week 2
Issuing Credit Cards and
Using the banks computer system I
Daily Job
Activation
learned how to issue and activate
Visa and MasterCard
Week 2
Daily Job
Business and Consumer
I assist customers in preparing the
Loan Application Processing necessary forms for their business
and consumer loan application.
Week 3
Weekly Job
Report Generation and
I assist in the preparation of daily
Submission
reports for submission to the central
office in Riyadh.
Week 4
Daily Job
Organizing and Filing
On a daily basis, I organize reports,
Documents and Reports
file them in proper order for easy
reference and retrieval.
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Week 5
Daily Job
Telemarketing for VISA
I
received
instruction
from
my
credit card
manager to help in the marketing of
VISA card (Medad). I made several
phone calls and I introduced the
products to the bank’s customers.
Week 6
Cash and Check Depository
Daily Job
I assist customers in their check
encashment
or
depository
of
checks. Some customers deposit it
others
transfer
it
in
different
accounts.
Week 7
Preparation and Release of
I learned how to generate Bank
Daily Job
Detailed Bank Statement
Statements
for
release
to
the
clients.
Week 8
Foreign Currency Exchange
I learned the procedure on how to
Daily Job
Transactions
buy and sell foreign currencies.
Customers
must
have
a
bank
account number before he can buy
and sell foreign currencies.
Week 9
Deposit Transactions Bank
I learned how deposits are made
Daily Job
Transfers
and to wire transfer money from one
branch to another local or foreign
bank.
Week 9
Processing of Credit
Facilitates the processing of credit
Daily Job
Facilities Application
application
of
companies
and
institutions, submitting the papers to
the senior management for decision.
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Conceptual Framework: Operations of the Bank
A typical bank transaction processing is presented below. The basic steps of the
operations of the bank are provided in sequence. Each department’s function and role
in the bank operations are designed to provide control and are illustrated as follows;
A. New Accounts Department
The bank is introduced to the potential customer by a staff of the bank, giving the
customer an account opening form.
The potential customer visits the bank with account opening documentation,
namely National ID card, utility bill (for residential address purposes), passport
photograph and minimum balance for opening the account.
B. Customer Service Department
Customer Service officer of the bank checks documentation presented by
customer to ensure it meets minimum requirements. If it does, the account is opened, if
not, the customer will have to provide additional documentation.
C. IT Department
IT System captures customer information. The customer’s data are stored in the
bank’s database.
D. Bank Teller
Funds are deposited in customer accounts. Accounts are updated and
maintained.
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E. Credit Control Department
Customer may apply for a facility (loan, overdraft). The credit control department,
bank assesses the customer’s capacity for the facility (loan). If he has the capacity to
repay, the loan is processed. If the customer does not have the capacity to repay, the
facility is declined.
F. Branch Manager or Risk Management Department
The credit control department sends request to Branch Manager or Head of Risk
Management for approval, Branch Manager or Head of Risk Management may approve
or decline credit request. If the facility is approved, customer will have to meet all
covenants for the disbursement of the facility.
G. Treasury Department
Treasury operations disburse the facility into the customer’s account.
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Technical Part
The conceptual framework illustrates the basic procedure of a typical bank
operation. I am a front-liner; I deal with the bank’s customers face to face. I worked at
the New Accounts department and have to deal with different kinds of customers.
I assist bank customers in opening new accounts. I gave them the form and
teach them how to fill up the form properly. I double check the information provided by
the customer before entering it in the computer.
I ask the customer’s bank account number and personal information like national
ID before I activate the account. I enter the information to the bank’s computer system.
Banking operations like opening new accounts for clients, issuing credit cards,
preparation of bank statements, bank transfer operations, checkbook issuance and
preparation of vouchers are done by me on as requested by my supervisor. I managed
to perform these operations efficiently.
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Evaluation of the Internship Experience
My internship experience at Bank Al Bilad is rewarding.
I gained a lot of
knowledge about bank operations. If I were to evaluate this internship experience, I will
give it an excellent mark. This program really helped me overcome fear. With this
experience, I feel confident that I can do any job that will be given to me in the future.
With the help of the people in the organization, my internship training is
memorable and fruitful. Working in the office is a challenge for beginners like me but
with the proper guidance of my supervisor and my friends at the office I was able to
perform the duties assigned to me.
The people at Bank Al Bilad Khobar Branch are easy to deal with. They assisted
me in the best way they can. The key is to be persistent and patient. It is really difficult
during the first time but with constant practice and persistence, you can do it.
This experience is very important for me because I realize that bank job is not
that difficult. I can manage to perform those basic bank operations. Through this
internship experience, I realize that working in the bank is the career path that I want to
follow.
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Conclusions
This internship provided me the opportunity to experiment with jobs that match
my academic and personal interests.
It provided me an opportunity to try and
experiment new things and discover my inner talents and skills in the field.
The internship experience gave me a chance to develop industry-specific
abilities. I learned the operations of a bank particularly Bank Al Bilad. I was able practice
the theory acquired from school. I have developed interest in this business field. I
gained experience and enrich my knowledge in this kind of workplace environment. I
have developed a professional attitude towards work. This internship has taught me to
become diligent and hardworking.
This internship gave me the opportunity to acquire skills and competencies and
develop strong work ethics and professionalism towards work.
I believe that through this internship experience I have developed self-confidence
that will help me get through any kind of job that I will have in the future.
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Summary of Findings and Recommendations
Internship compensate for the gap between school and actual work. In school
we were taught about theories and principles. Internship provides an opportunity to
practice first hand those theories and principles and prepare us for the bigger
responsibility.
I have discovered that my academic training at PMU has really prepared me for
this kind of work. The lessons about financial institutions, their role in the market, the
products and services they offer are all useful. The more I affirm my knowledge about
financial institutions.
The duties and responsibilities of each bank employee may be discussed in the
university but it is different when you perform those duties and responsibilities.
I
discover that it is easier to understand a topic or lesson when done in actual practice.
In customer service it is important to learn the skills of dealing with different kinds
of people. People have different moods and behavior so I must know how to deal with
them. Communication skills are very important. Since I am dealing with sensitive
operations, I must see to it that everything is double checked.
I found out that working in a bank is not that difficult. The workload is exhausting
because of too many customers but the task is simple and easy, it’s a routine kind of
work. The system makes it easy.
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References
http://www.tadawul.com.sa
http://www.cibafi.org
http://www.bankalbilad.com
Bank Al Bilad, Global Research – Saudi Arabia
(2011, 11). Flowchart. StudyMode.com. Retrieved 11, 2011, from
http://www.studymode.com/essays/Flowchart-833668.html
http://www.albiladinvest.com/en/aboutCompany.asp?TabId=1
http://www.gulfbase.com/profile-summary-bank-al-bilad-albilad-462?pageid=39
http://www.securities.com/Public/company-profile/SA/Bank_Albilad
Company Brochures and Marketing Materials: Bank Al Bilad
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Appendices
Learning Log 1
Learning Log 2
Learning Log 3
Learning Log 4
Learning Log 5
Learning Log 6
Learning Log 7
Learning Log 8
Learning Log 9
Progress Report 1
Progress Report 2
Progress Report 3
Progress Report 4
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