Winning At Social
Media
By Perry Belcher
CONGRATULATIONS!
How To Build a Massive List
of Rabid Fans & Become a
Celebrity in ANY Niche In
90 Days or Less 100% FREE
With Social Media
By Perry Belcher
A Little About Me
• Had 42 jewelry stores by 21
• World’s 3rd Largest Candle Manufacturer
• Sold $56 Million in goods and services
online:
– Craftstore.com
– RubberStamps.com
– DryEraseBoard.com (just to name a few)
• Import products from China
• Spent over $10 Million of my own money
in Google AdWords (so I know paid traffic)
But I Don’t Want To
Talk About Any of
That…
How Social Media
Saved My Life…
What the Heck Is
Social Media?
Mass 2-Way Communication
Viral By Nature
FREE!!
Who Are the Players?
You Need A Social
Media Marketing
SYSTEM…
My Social Media System
Social Media = A Party
Your Blog = Your Home
Monetization = The Back Porch
But Does This System
Actually Work?
What I Have Done In 178 Days
• Went from Zero to 40,000+ Twitter
Followers
(Top 100 In The World!)
• Maxed out my 5000 Facebook Friends
• 2000+ Facebook Fans
• 100,000+ YouTube Video Views
• 1000-1500 Blog Views Per Day
• More speaking gigs than I can handle
• Radio show offer and book proposals
• High-ticket consulting deals
What Did It All Cost?
ZERO
What Is My Network Worth?
• 10,000 Person Reach FM Station in a Town
of 200,000 is Worth $3 - $15M
• I Can Communicate 100 Times a Day or
More
• People ask ME when my next product is out
• I Have an Unstoppable Supply of Referrals
• I have reached a commanding authority
status in my niche
• I have an UNLIMITED supply of JV deals
Quick Poll:
Who’s Here Today
Because You’re Starting
an Online Business?
YOU’RE
SCREWED!
“You Can’t
Save Souls
In An Empty
Church…”
Quick Poll:
Who wants to know the
easiest, fastest and freest
way to build a list with
Social Media?
What Is Twitter?
• Micro-blogging platform
• Text and links ONLY for a maximum of
140 characters
• Everything happens in real time
• It’s the FUSE that explodes all your social
media efforts
Why Is Twitter the Fuse?
•
•
•
•
It’s the easiest to learn
Messages are delivered in real-time
100% deliverability
Send people INSTANTLY to other places
in your network (Remember the System!)
• Viral by nature
Getting Started With Twitter
• Get Your Own Name
• Write a Kick Ass Bio
• Customize Your Look and Pic
This Ain’t It!
superMLMdude
How To Build Your Twitter
List
1. Follow THE RIGHT people
2. Become a valued Tweeter
3. Leverage the power of retweets
4. Ask lots of open-ended question
5. Synergize your network (The Biggie!)
Method #1
My Tested and
Proven Following
Strategy
Tip #1: Follow people
who recently followed
your mentors and
colleagues
Tip #2: Follow people
who are active at the
time you follow them
(60/30 Rule)
Tip #3: Join in on the
conversations before
following (up to 70%
reciprocation)
Tip #4: Follow at the right
times and on the right days
on the right days
–1pm – 3pm and 8pm – 11pm
–Weekends Rule!
Tip #5: Be Consistent!
–Follow 30 – 50 per day at first
–Increase to 10% once you hit
500+
–No more than 150% following to
follower ratio
Method #2
Become a Valued
Tweeter
What To Tweet About
• Help people make their lives better
• Keep your people informed
• Make your people laugh
• Compliment and praise OFTEN!
“How Do You Come
Up With Topics To
Tweet About?”
Simple…I Become a
Reporter.
Twitter Idea Source #1:
Alltop.com
}Popular Articles
Twitter Idea Source #2:
PopURLs.com
Twitter Idea Source #3:
Digg.com
Method #3
Leverage the Power
of Retweets
How To Get Retweets
• To get retweeted, you must FIRST retweet
• Keep your tweets short
• Ask for Retweets by DM
• ALWAYS shrink your URL (BudURL.com)
“The toe you step on
today may be
connected to the ass
you have to kiss
tomorrow.”
Method #4
The Secret Power of
Open-Ended
Questions
(Oooooohhh…)
Conversation Starters
• “What was your favorite holiday as a
child?”
• “Which do you use Mac or PC?”
• “Which super-hero is most like you?”
• “What do you think sucks most about
____?”
• “What are you having for lunch today?”
• “Do you prefer crunchy or smooth peanut
butter?”
There’s Only One Way
To Screw This Up Is
To…
…Ignore Your People
When They Respond.
DON’T DO THAT!!
The Big Aha:
People Can Only See
One-Side of Your
Twitter Conversations
(UNLESS They Are Following
You, Too…)
Method #5
Feed Followers From
Other Social Media
Sites
Once Your Networks are
Synced Together, You
Literally Can’t Stop Your
Audience (i.e. List) From
Growing…
But You Need a System
Social Media Mastery
Advanced Training
How To Build a Massive List of Rabid
Fans & Become a Celebrity in ANY
Niche In
90 Days or Less - 100% FREE!
Here’s What You’ll Receive:
• 5 Module Video Training Program
(in progress)
• 3 Advanced Bonus Modules
• 4 Q&A Calls (so you’re never left hanging)
$1997 Value!
Module 1: Getting Setup
• The 20 social media sites that really
matter and how to get setup at each
• How to “sync” your social media sites so a
single post will syndicate to all of them
• How to create a killer “bio” for your niche
(i.e. branding YOU)
Module 2: Your First
Followers
• How to mine Twitter, Facebook and
YouTube for the people who are most
likely to like you
• The BIG SECRET that gets me twice as
many followers as everyone else
• How to build an iron cage around your
followers by transplanting them in ALL
your social media networks
Module 3: Making Contact
• The 4 big keys that will draw people to you
like bees to honey
• How to source and sort killer content that
you don’t have to create
• How to create “Viral Conversations” that
bring followers to you
Module 4: Building Synergy
• How to create a “virtuous cycle” of
interaction that causes your followers to
SWARM around you at all times
• How to use the “Social Media Triad” to
explode your blog traffic
• How to get other social networkers to
promote your content for free
Module 5: Monetization
• 7 secrets to passively monetizing your social
network without ever being tricky, salesy or
spammy
• How to get instant market research and have
your followers LOVE YOU for it
• How to get “big money” offline deals
(i.e. speaking, book deals, consulting, etc.)
• How to use the power of your social network to
get on anybody’s JV radar
Bonus Modules
ADVANCED Twitter Strategies
ADVANCED Facebook Strategies
ADVANCED YouTube Strategies
Total Value So Far:
$1997
But Wait…
(I’m Also Gonna Give
You the Ultimate
Monetization Method…)
Value: $1997
Additional Bonus
The Membership Site
Masters Program
(The Complete Audios and Handouts from Ryan Deiss’
SOLD OUT 3-Day Event)
Value: $997
The Masters Program
• Rapid-Fire Content Creation
• How To Profit From Free Community
Sites
• How To Produce (and Profit From)
Offline, Physical Newsletters
• Secrets of Forced Continuity
• Creating Your Attractive Character
• “How They Did It” Panel
• And much, much more…
Total Value So Far:
$1997 + $1997 +
$997 = $4991
Bonus #2
Wholesale Traffic System
Value: $1997
Simple Promise:
Go Through This
Training and You’ll
Never Have To Worry
About Traffic and Leads
Again…
Total Value So Far:
$6988
Bonus #3
30-Minute One-On-One
Strategy Session with Perry
Value: $1000
Total Value So Far:
$6988 + $1000 =
$7988
At This Event:
$2997
(Save 60%!)
60-Day No-Hassle Guarantee
But Wait…
…There’s STILL
MORE!
Bonus #4
43 Proven Split-Tests
Value: $197
Let’s Recap…
Social Media Mastery
$1997
Continuity Blueprint
$1997
Membership Masters
$997
Wholesale Traffic System
$1997
30-Minute Call with Perry
$1000
43 Split-Tests
$197
Total
At This Event:
$2997
(Or 3 Installments of
$999)
For the First 25
People…
I’ll Setup Your
Networks For You!
Not Ready for the
Advanced Training?
Get the “Basic” Training
(Social Media Mastery
ONLY) for just $997.
(Save 51%!)
Final Words…
If you don’t have a lot of
money and you don’t already
have an audience, social
media is your last and
greatest opportunity to start
an online business.