Croda Polymer Additives to highlight new unique products

20-23‧5‧2013
China Import & Export Fair Complex, Pazhou, Guangzhou, PR China
For Immediate Release
Croda Polymer Additives to highlight new unique products for Polycarbonate processing
& antifogging system for Polypropylene (Booth No. 11.2M11)
CRODA Europe Ltd. will participate in CHINAPLAS 2013, the 27th International Exhibition on Plastics and
Rubber Industries, which will be held on May 20-23, 2013 at China Import & Export Fair Complex, Pazhou,
Guangzhou, PR China.
Keeping up with customer demands and meeting market needs, Croda Polymer Additives will be showcasing
its two new unique products at CHINAPLAS 2013. The first is a newly launched anti-fog concentrate which is
claimed to provide a unique solution to fogging in clear polypropylene food packaging. Proven in tests to be
effective in both hot and cold fogging applications, Atmer™ 7373 works by preventing droplet formation on
plastic surfaces, keeping food looking fresher for longer.
Adam Maltby, Croda’s Polymer Additives Applications Manager, said:”Atmer 7373 is effective in most grades
of polypropylene, and results have been particularly good in PP homopolymer. We have not seen any other
product on the market that delivers such effective performance in both hot and cold fogging environments.
“As a highly loaded concentrate it is particularly useful for converters who can easily handle its pellet form.
It is also useful for masterbatch producers who either cannot or do not wish to handle soft and pasty raw
materials.” The product’s unique formulation is said to overcome many of the processing difficulties
encountered when using traditional additives at the levels needed to impart effective anti-fogging. Typical
processing problems can include screw slip or over-lubrication in the extruder barrel, and excess fuming.
“Atmer 7373 is a 40% concentrate supplied in pellet form for easy dosing, and it opens up new opportunities
for film and sheet producers in particular. It additionally helps to control the rate of migration and allows an
even dispersion of the additive on the polymer surface,” concluded Maltby.
Scientifically formulated for clear polypropylene films and containers, Atmer 7373 is fully food approved. A
short demonstration of the product’s performance in a hot fog test over two hours is available on the
company’s website. Visit www.croda.com/pa to find out more.
More information on Croda’s complete range of anti-fogging additives is available in their recently updated
product brochure ‘Atmer anti-fog – Performance you can clearly see’, which can also be downloaded or
requested via their website.
The second product that will be showcased is a solution to improve the processing of polycarbonate,
specifically in sheet applications. IncroMaxTM 300 combines processing efficiencies with high performance.
20-23‧5‧2013
China Import & Export Fair Complex, Pazhou, Guangzhou, PR China
As a new innovative product to the industry, IncroMax 300 has been proven to reduce surface friction and
improve mould release force to enhance extrusion and moulding of Polycarbonate.
As an additive for
non-food applications, IncroMax 300 finds use in glazing and glass replacement for automotive and
construction applications where processing intricate parts and high optical clarity are required.
For more information on this product and how it can help with polycarbonate processing, please visit the
company’s web site www.croda.com/pa
Croda is a global leader in speciality chemicals and supplies to both consumer care and industrial markets.
Headquartered in Cowick, UK, Croda has sales offices in more than 60 countries, and manufacturing plants
around the world.
Croda Polymer Additives is a leading supplier of additives to a wide range of polymers used in today’s plastics
and packaging market. Our products are manufactured from natural and renewable raw materials with diverse
applications in polyolefins, PVC, styrenics, polyamides and biopolymers.
Croda also announced it has increased their stand area at CHINAPLAS 2013, thereby having greater scope
to creatively present product ideas. Key effects on show include:
PET Slip: Speciality slip agent IncroMaxTM 100 is available as an easy-to-use concentrate, Atmer™ 7510.
High stability for sensitive application:
IncroslipTM offer excellent torque release for sensitive applications
such as bottled water.
Anti-static: Atmer™ anti-static agents impart a number of processing and molded article benefits.
Anti-fogging: Keeping brands looking good, Atmer™ anti-fogs effectively reduce film misting, ensuring
packaged contents maintain their shelf appeal for longer.
Slip & anti-block: Combining high slip with high stability properties, IncroslipTM G is the latest addition to
Croda’s industry-leading range of slip & anti-block agents.
Figure 1: Atmer 7373 - newly launched anti-fog concentrate
Figure 2: IncroMax 300 – Polycarbonate processing aid
20-23‧5‧2013
China Import & Export Fair Complex, Pazhou, Guangzhou, PR China
About CHINAPLAS 2013
CHINAPLAS 2013 is organized by Adsale Exhibition Services Ltd. and China Foreign Trade Centre (Group),
and co-organized by the China National Light Industry Council - China Plastics Processing Industry
Association, China Plastics Machinery Industry Association, Guangdong Plastics Industry Association, Messe
Düesseldorf China Ltd., the Plastic Trade Association of Shanghai and Beijing Yazhan Exhibition Services Ltd.
The event is also supported by various plastics and rubber associations in China and abroad.
First introduced in 1983, CHINAPLAS is China's only plastics and rubber trade show approved by UFI (The
Global Association of the Exhibition Industry).
CHINAPLAS has been exclusively sponsored by the Europe's
Association for Plastics and Rubber Machinery Manufacturers (EUROMAP) in China for the 24th time.
It is
currently Asia's No.1 and world's No.2 plastics and rubber trade fair. CHINAPLAS 2013 will cover over
220,000 sqm of exhibition area.
More than 2,900 exhibitors from 38 countries and regions, together with 14
pavilions from Austria, Canada, France, Germany, Italy, Japan, Korea, PR China, Taiwan, Singapore,
Switzerland, Turkey, UK and USA will showcase their diversified chemicals and raw materials and over 3,200
sets of plastics and rubber machineries.
The 4-day exhibition is expected to attract over 115,000 trade
visitors from 150 countries or regions. Online pre-registration is available now till May 16, 2013.
Pre-registered visitors will enjoy free admission and free coupon to redeem the exhibition catalogue.
more details, please visit the official website at http://www.ChinaplasOnline.com.
** The End **
Issued by Adsale Exhibition Services Ltd.
For exhibit enquiry, please contact:
CRODA Europe Ltd.
Email: [email protected]
Website: www.croda.com/pa
For CHINAPLAS 2013 media enquiry, please contact:
Ms. Lillian Tse
Marketing Communications Department
Tel: (852) 2516 3374
Fax: (852) 2516 5024
Email: [email protected]
Adsale Plastics Website: www.AdsaleCPRJ.com
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