Strategy in Competitive Markets
I
n the digital information age, the business
landscape is ever more dynamic and unpredictable,
and opportunities are created and destroyed at
lightning speed. It is essential for business leaders to
have the skillsets to assess and shape the landscape of
tomorrow.
FEES
$7,500 USD
Program details are subject to change. Visit
our website for current information
Strategy in Competitive Markets utilizes concepts in
game theory and disruptive innovation, teaching
participants how to gauge and execute tactics to
remain competitive in their industries. The course is
framed by leading academic research combined with
case studies of contemporary business strategies.
Participants will have the opportunity to develop and
evaluate their peers’ strategies, and bring their own
action plans back to work.
LO C AT I O N
Center for Executive Education
Haas School of Business
2220 Piedmont Ave. Berkeley, California
A P P LY
For Information and Registration:
Sean Young
+1 (510) 642-1316
[email protected]
Featured Faculty
Toby E. Stuart
Professor at the UC Berkeley Haas School of Business
Leo-Helzel Chair in Entrepreneurship and Innovation, and Faculty Director of
the Lester Center for Entrepreneurship at Berkeley-Haas
Research focuses on social networks, venture capital networks and the role
of creation of new firms
Learn more and register at
executive.berkeley.edu
Strategy in Competitive Markets
Snapshot of Topics:
• Industry structure and analysis
• Competitive strategy
• Strategic value curves
• Assessing the competition
• Interactive strategy
• Strategic planning
• Corporate strategy
• Strategy and entrepreneurship
• Growth strategies
• Repositioning
Attendee profile
This program is for executives and senior
leaders whose work has long-term strategic
implications for their teams and organizations.
This program is especially beneficial for leaders
in industries such as energy, technology,
consumer products, and financial services.
Teams of 3-5 from the same company are
encouraged to attend together.
Learn More and Register
Sean Young
(510) 642.1316
[email protected]
More Executive Education Programs and information at:
executive.berkeley.edu
Rethink the rules at
UC Berkeley Center for
Executive Education,
where business leaders gain
both the real-world tools
and the inspiration to lead
their organizations into the
future. At UC Berkeley, executives have abundant
resources at their fingertips, from Nobel Laureate
faculty and national laboratory research to the
vibrant ecosystem of the Silicon Valley. These
tools, engaged in one of the most dynamic
learning environments in the world, combine
to create a powerful experience for business
executives seeking a competitive edge.
UC Berkeley’s Center for Executive Education
offers a portfolio of programs developed
by academia’s and industry’s most forwardthinking minds. Our programs are designed
in collaboration with leading faculty from UC
Berkeley’s Haas School of Business as well as
from across the Berkeley campus. For companies
requiring a more specialized approach, we also
offer customized programs that address specific
organizational challenges and goals.
UC Berkeley Center for Executive Education:
Energizing leaders to challenge the status
quo, invigorate their organizations and create
platforms for global change.