38CO2000 Economics of Intellectual Property Rights (IPRs) Practical issues: Spring 2006: Lecture 4 - The book: There should be one copy of the book at the department of TMP (4th floor) to be available for student copying (Is this legal?) - Essays. If you go for the scientific paper option, note that the technical level of scientific papers vary a lot. Choose a level that suits to you. - The articles in the Journal of Economic Perspectives are nontechnical and excellent. -The articles in the American Economic Review Papers and Proceedings are relatively non-technical, relatively excellent and extremely short. - The book by Jaffe and Lerner is non-technical and excellent, and short for a book. You can choose a chapter from there (or from Scotchmer’s book) - Articles in law and management journals are often non-technical (not in all such journals!). The same applies to Research Policy RECAP from the last time 1) To get a patent one needs to apply for it and the P.O. needs to examine the application. The patent will be granted if the application/invention satisfies novelty, non-obviousness, usefulness and disclosure requirements - Disclosure function of the patent system - Problem of deteriorating patent quality (in the US) 2) Patents provide relatively strong intellectual property right, in particular because of the absence of independent-invention defense, breadth of the protection and inventive step 3) Breadth vs. inventive step - Breadth governed by “doctrine of equivalents”. Determines whether infringement occurs (infringement with respect to claims) - Inventive step governed by novelty and non-obviousness. Determines patentability There can be inventions that are unpatentable and non-infringing and inventions that are patentable and infringing (blocking patents) II.1. Optimal Design of Patents (when competition is horizontal) Optimal design of patent life r 1 e 1 T e rt dt t 0 r 1 r t 1 • T=discounted patent life • Cost of innovation C • If C is invested, probability of making an invention = • When the patent is in force, a profit flow p • Eg with a zero MC and a linear inverse demand P=a-Q, p=a2/4 • If imitation/entry costless, c=0 • Innovator’s (ex post) profit from the patented innovation P(T ) ert p dt T p 0 • The innovator’s expected profit = P(T). The innovator invests only if P(T)C • • So P(T) is a measure of the incentive to innovate T must be at least C/p • Social return flow on innovation • When the patent is in force Wp=p+CSp • After the patent expires Wc=CSc • In general, Wp<Wc, i.e., Wc-Wp=DWL • E.g., with MC=0 and P=a-Q we have DWL=a2/2-3a2/8=a2/8 Market for proprietary information goods a P P(Q)=a-Q CSp Pp p DWL Q Qp MC a=Qmax • Note: A virtue of IP • The full discounted social value of innovation = a2/2r • The inventor with an idea knows to get Ta2/4, i.e. the investments will be made in relation to social value • The more valuable is the invention to society, the more is the inventor willing to put resources in innovation • Ex post social welfare as a function of the patent life, S (T ) e rtW p dt 0 c 1 W e rtW c dt TW p T W c T W c W p r r i.e, the full social value minus DWL over the patent life • so the patent is like a tax on users • The effect of patent life on ex post social welfare: dS/dT=-DWL<0. • Seek the optimal patent life T* • Assume that the government can commit to T* a two-stage principal-agent game where the policy- makers choose first T* and then the firm chooses whether to invest better to proceed backwards (look for a subgame perfect equilibrium) • The firm’s problem has been solved: - Invest if TC/p, do not invest otherwise • In this kind of a principal-agent problem this rule is often called the agent’s incentive constraint (IC) • The first stage: the policy-makers choose T to maximize S(T)-C subject to the firm’s optimal decision/incentive constraint • Solution: Since S’<0, choose T as small as possible subject to the firm’s incentive constraint T*=C/p • Heuristics: Optimal patent life optimally balances the ex ante and ex post problems in the creation of knowledge. - It minimizes the ex post DWL but provides enough protection to justify the investment Examples concerning the duration of IPRs explicitly: • The US ‘Mickey Mouse’ Copyright Act of 1998 • Under the former law, Mickey would have been free stuff 2003 (Pluto 05, Goofy 07, Donald Duck 09) because he appeared first time in the 1928 cartoon “Steamboat Willie”. • Huge lobby by Walt Disney and others the US copyright law was extended to the level of EU (an extension of 20 years) • The US patent term extension of 1995 the US patent duration was extended to the level of EU (an extension from 17 to 20 years) • On-going debate on the harmonization of patent term extensions • in pharmaceutical industry marketing and sales of new drugs are delayed due to regulatory reviews required for commercialization patentees unable to exploit full term US, Japan, Europe allow for patent extensions • extensions (ex post) bad news for consumers and generic drug industry but stimulate the innovation of new drugs • e.g., the US Patent Term Restoriation Act of 1984 explicitly designed to balance the opposing interests! Notes: 1) Requires that society commits to T*. Ex post government has an incentive to cheat and put T=0: this is optimal ex post. However, if this were possible, the inventor would realize it, and would not invest. - e.g. Apple ITunes vs France 2) One size does not fit all. Certainly, if T is the same for all inventions and industries, there are inventions where the incentive constraint is not satisfied (T<C/p) or where the incentive constraint is slack (TC/p>0) and hence DWL is higher than necessary. Optimal rule suggests that T should be invention specific. With linear inverse demand P=a-Q, the optimal rule is given by T*=4C/a2 The larger is C or the smaller is or a, the longer should be optimal patent life (T*) 3) The patent system can yield overinvestment in innovation. - - Suppose there is free entry to the market for invention - Suppose all firms can make the invention with probability by investing C but only one of the successful inventors gets the patent - How many firms will enter? The probability that an inventor gets the patent is given by [1-(1-)n]/n Explain… - Denote the probability by (n)/n the inventors expected profit is given by n n P(T ) n T p n Note: (n)/n and hence expected profit is decreasing in n. Proof… n 1P(T ) n P(T ) C Then entry will occur until n 1 n - From the welfare point of view it is only relevant that the invention is made at least by one inventor - The probability of at least one success is given by [1-(1-)n], ie by (n) - (n) is increasing in n - Social value of nth entrant is S(T)[(n)-(n-1)]-C - Socially optimal number of entrants is S(T)[(n)-(n-1)]>C> S(T)[(n+1)-(n)] - This number can be larger or smaller than the number of entrants determined by market equilibrium E.g., assume =1. Social value of the second innovator = 0. However, if P(T ) / 2 T p / 2 C there will be at least two inventors and the costs are unnecessarily duplicated. The Economic Effects of Patent Breadth Recall that legally • breadth is governed by the “doctrine of equivalents” and claims • infringement must be established with respect to claims • breadth is endogenous in the sense that the applicant and the PO determine the range of applications covered by claims - the applicant claims as much as she can - the PO checks out what claims allowable • Economically the breadth measures how difficult it is to bring a noninfringing substitute in the market • Determines the pricing power of the patent holder over the patent life • Product space and technology space Product space: How “similar” a competing product must be to infringe patent, reminds “doctrine of equivalents” Example: Breadth affects the demand of the patented good. E.g., demand • with a broad patent: Pb=b-Q • with a narrow patent: Pn=n-Q where b>n. b Effect of Breadth in Product Space A decrease in patent breadth Pb(Q)=b-Q P n P (Q)=n-Q n Pb P b n n DWL Qn Qb Q Technology space: How costly it is to find a non-infringing substitute for the patented technology, i.e., to “invent around” the patent. Example: Two firms, an innovator and an imitator • the imitator can copy the innovator’s product with cost K(b) where b is patent breadth and K’>0. For brevity K=b. • if the innovator is alone at the market, she earns p • if the imitator enters, both firms earn d< p • if b < d, there is entry, if if b> d, no entry Generalization: IPRs and market structure • consider free entry with cost b market will consist of n firms defined by n>b>n+1 Note: Definition close to piracy/copying more appropriate for copyright? a Effect of Breadth in Technology Space: Market when the patent is broad and there is no entry P P(Q)=a-Q Pp p Q Qp Effect of Breadth in Technology Space: Market when the patent is narrow and there is n-1 entrants a P P(Q)=a-Q Pn PSn=nπn π n Q Qn Example 1. Product Space IBM’s patent on ‘smooth end of auction in the internet’, US patent 6,665,649 • it ‘claims’ a computer program that determines the end time of an auction according to D=-dln(1-r/m) where d is the posted expected duration of the auction, and r<m is a pseudo random number picked by the program from an exponential distribution • what a about a competitor enters and introduces a similar auction where r is picked from a uniform distribution? • breadth determined in the infringement court cases - a very narrow patent would allow the competitor enter - a very broad patent would prevent anyone using random-ending auctions (in the internet) Example 2. Technology space: Amazon’s ‘one-click shopping’ patent, US patent 5960511 • ‘claims’ a computer program allowing customers enter their credit card number and address only once, avoiding to re-enter that on follow-up visits to the Amazon site • Barnes & Noble entered with a similar but not identical technology Amazon took B&N to the court Amazon got a preliminary injunction forcing B&N to use ‘two-click shopping’ system in during the X-mas period B&N did not want to wait to the end of the court case and bought a license • a broad patent allows no Internet retailer to use similar ‘one-click shopping’ method, a narrow patent allows rivals enter if they use different software program to obtain the ‘one-click’ property Generic Economic Effects of Patent Breadth • let b denote patent breadth, b[0,1] • let (b) the profit flow after the successful innovation as a function of patent breadth (when the patent is in force) • assume ’>0, (1) = p and (0) = c =0 • similarly, welfare flow as a function of the patent breadth W(b), over the duration of the patent: W’<0, W(1)=Wp, W(0)=Wc • The firm’s profits on an existing innovation as a function of the patent life & breadth, P(T, b): r 1 e rt e 0 bdt b r • T b Ex post social welfare as a function of patent life and breadth, S(T, b): 0 e rtW b dt c W e rtW 0dt T W c W b r i.e, full social value minus DWL as before. Now DWL is a function of patent breadth DWL(b) Note • If b<1, P(T, b)<P(T,1) and S(T,b)>S(T,1), where P(T,1) and S(T,1) are as in the analysis of optimal life i.e. the tradeoff between ex ante and ex post inefficiencies.
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