Richard Williams Powerpoint presentation

Concept Testing: at the Riverside Museum
1964
1988
2011
Developing accessible digital interpretation
Richard Williams
Concept Testing: The Story based approach
Based on significance and strength of the collections
Defined target audiences
Providing: a clear narrative structure and focused message
Concept Testing: Interpretative choices
Selecting the most appropriate interpretative method for the story display
Concept Testing: for displays
Exploring how visitors react to digital content in museums
What is the concept upon which the interactive is based?
Concept Testing: two approaches
How do other disciplines approach this concept?
How do the audience recognise the concept?
Concept Testing: Exploring game-play
How is game-play used in the classroom?
Working with student teachers to create a classroom activity
Concept testing: Exploring game-play
Working with children to create a classroom game
for their friends
The children worked within certain set constraints
To create the game – what did the children regard
as critical to understanding it?
Concept Testing: Sound and film
How do families react to various styles of audio?
Explored through a series of family sessions
Discussions of specifically created audio pieces incorporating different approaches to the story
being told.
Concept testing: Sound and film
How do families use film, what do they expect of
it?
We presented one story, packaged in various styles.
Concept testing: Conclusion
An opportunity to explore ideas underpinning the interactives and interpretation
What expectations and pre-conceptions does the visitor bring to a museum
regarding various types of interpretation?
What information does the visitor need in order to understand a story
display?