UNIVERSITY OF NATIONAL AND WORLD ECONOMY Internet Technologies SUMMER TEACHER’S NAME: Prof. Dr. Dimiter Velev OFFICE: 2072 E-MAIL: [email protected] 1. ANNOTATION The "Internet Technologies“ course is taught to the students from “Management”, “Marketing”, “Planning and Analysis”, “Business Informatics, “Public Administration”, “Informatics” is required as a prerequisite. Description of academic program content The “Internet Technologies” gives the work fundamentals in the Internet environment, as well as basic skills for designing Web pages. The course is aimed at graduating economists to master theoretical knowledge and practical skills in designing, developing and maintaining complex Web sites through HTML. The lectures present the theoretical topics about the emergence and development of the Internet, principles of work with hypertext and hypermedia, basics of HTML, as well as adding interactivity to Web pages. The experimental labs consider individual tasks for designing Web sites. 2. LANGUAGE OF TEACHING English 3. COURSE CONTENT (TOPICS) A. LECTURES № 1 2 3 4 5 6 7 8 THEME Internet. Origin and development. Main terms. Hardware and software basis. World Wide Web (WWW) as a communication media. Internet. Main concepts. Connection principles. Internet standards and specifications. International bodies - ISO, IETF, and W3C. Resource types and identification in the WWW. Browsers – Microsoft Internet Explorer, Netscape Comunicator, Opera, Mozila Firefox. HTML. Creation of a hypertext document. HTML editors. HTML-document structure. Meta-tags. HTML-document body. Backgrounds. Headings and text design – formatting typefaces and paragraphs. Lists. HTML. Graphics. File formats. Creation and usage of static and animated graphics. Hyperlinks. Graphic objects as hyperlinks. HTML. Tables and frames. Cascading Style Sheets (CSS). Interactive documents. Forms. Dynamic HTML, JavaScript, ActiveX. Site development. Stages. Preliminary study, analysis and planning – target audience, strategic goals, scope. Web-site design. Ssite development. Information structure development. Development, hosting and maintenance technical issues. Web-site marketing. Juridical, ethical and moral aspects of site contents. Site development. Main elements – home page, main menu, sub-menus, sub-sites, special pages. 9 10 Site development. Interface design. Page layout. Typeface. Using graphics and multimedia – technological issues. WEB-site aesthetics and style. Site development. Special sites. Corporate, portal, news sites. On-line learning. Electronic trade. B.SEMINARS № 1 2 3 4 5 6 7 THEME Browser – installation and configuration. Information retrieval – search engines and web-portals. Typical sites with different purposes. Collection and analysis of on-line resources regarding the web-site design and development. Free resources – pictures, icons, buttons, applets, etc. Microsoft Front Page. Installation, configuration, user interface. Creating HTML-documents. Titles, backgrounds, colors. Headings and text. Lists. External and internal hyperlinks. Graphic objects as hyperlinks. Creating optimized for web illustrations. Tables and frames Interactive HTML-documents. Forms. JavaScript and ActiveX. Web-site development. Testing, tuning and publishing. FTP-clients. 4. METHOD OF TEACHING There are provided two hours lecture and two hours seminar per week. Preparation for each seminar session requires the release of a number of hours outside the academic commitment of students. Connection with practice is ensured by individual assignment, each student received. Assignments are defined at the seminars in accordance with individual preferences and abilities of students. The practical development assessed separately and has a certain influence in the final grade. 5. LEARNING OUTCOMES The course will provide for: knowledge: the Internet fundamentals, its architecture and functions. skills: designing hypertext documents and Web-pages, as well as designing Web sites. 6. ASSEMENT METHODS Exam includes two estimates with equal weight - the exam, held in the form of test and practical development of a real problem. The formula for the formation of the final grade is as follows: FE = 0,5 * ET + 0,5 * IS, FE ET IS = = = final exam assessment of the exam test assessment of the presentation of individual assignment The final grade is made using “six-score” grading system. The minimum grade for successful completion of the course is "Average / 3 /." Reconciled with the European Credit Transfer System, it looks as follows: Excellent /6/ Very Good /5/ Good /4/ Average /3/ Poor /2/ 2 A B C Credits awarded as per the Study D E FX F No credits awarded 7. REFERENCES (MANDATORY AND RECOMMENDED) A. MAIN 1. Reiss, Eric L. 2000. Practical information architecture: A hands-on approach to structuring successful Web sites. Reading, Mass.: Addison-Wesley. 2. Siegel, David. 1997. Secrets of successful Web sites: Project management on the World Wide Web. Indianapolis, Ind.: Hayden Books. 3. Veen, Jeffrey. 2001. The art and science of Web design. Indianapolis, Ind.: New Riders. 4. Meyer, Eric. A. 2000. Cascading Style Sheets: The definitive guide. Sebastopol, Calif.: O'Reilly. 5. Musciano, Chuck, and Bill Kennedy. 2000. HTML and XHTML: The definitive guide. Sebastopol, Calif.: O'Reilly. 6. Niederst, Jennifer. 1999. Web design in a nutshell: A desktop quick reference. Sebastopol, Calif.: O'Reilly. B. OPTIONAL 7. Burdman, Jessica R. 1999. Collaborative Web development: Strategies and best practices for Web teams. Reading, Mass.: Addison-Wesley. 8. Dobson, Michael Singer. 1996. Practical project management: Secrets of managing any project on time and on budget. Mission, Kans.: SkillPath. 9. Frenza, J. P., and Michelle Szabo. Web and new media pricing guide: A business and pricing guide for Web sites and related digital media. Indianapolis, Ind.: Hayden Books. 10. Friedlein, Ashley. 2001. Web project management: Delivering successful commercial Web sites. San Francisco: Morgan Kaufmann. 11. Graphic Artists Guild et al. 1997. Graphic Artists Guild handbook: Pricing and ethical guidelines, 9th ed. Cincinnati, Ohio: North Light Books. 12. Powell, Thomas A. 2000. Web design: The complete reference. Berkeley, Calif.: Osborne / McGraw-Hill. 13. Spainhour, Steven, and Robert Eckstein. 1999. Webmaster in a nutshell: A desktop quick reference, 2d ed. Sebastopol, Calif.: O'Reilly. 3
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