The Cal Poly Women in Business Association Leadership Team is comprised
of the Executive Board and a cabinet of Directors. The Executive Board is
comprised of one President and seven Vice Presidents that meet weekly. The Executive Board oversees the cabinet of Directors who collaborate
and work closely with all members of the Leadership Team. The cabinet of
Directors meet at the first Executive Board meeting of every month. Directors
will meet with their Vice Presidents on a regular basis. Please refer to the list
of Vice President (Executive Board) and Director positions with their detailed
descriptions available for the 2017-2018 school year Leadership Team and list
which position you are applying for, as well as a second choice option below.
women in business board applications 2017
VP Positions
women in business board applications 2017
President
Description
The President oversees day-to-day and year-long programming, acting as a facilitator and support
system for other board positions. He/she acts as the main representative of the organization, both
within the College of Business and with industry professionals. This pertains especially to representation at on-campus presentations, meetings, sponsor events, etc. The President must be capable and
comfortable with working across disparate teams, committees, and personalities.
Additionally, he/she will assist all board members with general club activities.
Requirements
Required to have served on WIB Executive Board a minimum of 1 year
VP of Marketing
Description
The Vice President of Marketing is responsible for managing both the on and off campus brand presence of the Women in Business Association. He/She oversees both the Director of Creative Design
and the Director of Public Reactions. The VP will works closely with the Director of Creative Design
to provide copy for club collateral, consultation on designs, and collaborate on creative elements of
social media to ensure content and visuals are aligned with overall strategy. The VP of Marketing also
oversees the Director of Public Relations and is the liaison between the rest of the Executive Board
and the Director of PR to ensure that material for marketing is communicated effectively. Overall, he/
she needs to be capable of generating creative, captivating content that appeals to correct target
audiences while adhering to the Women in Business Brand.
women in business board applications 2017
Tasks of the VP of Marketing include
»»
Generating content for use in all promotional materials (work closely in conjunction
with Director of Creative to ensure guidelines are met)
»»
Developing strategies for social media campaigns
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Developing strategies for on campus marketing for all events, big and small
»»
Acting as the point of contact for all external inquiries regarding use of promotional
materials, or requests for promotional material creation
»»
Maintaining and updating content on the Women in Business website
Additionally, he/she will assist all board members with general club activities.
Requirements
Must be a third year student or older
VP of Finance
Description
The Vice President of Finance and Advancement is responsible in seeking out fundraising for WIB and
establishing a withstanding and coherent platform for corporate funding. He/she will work on building significant financial and community support for the Women in Business Association and will oversee sponsorship for all major events. The VP of Finance and Advancement also oversees the Director
of Finance.
Tasks of the VP of Finance include:
Sponsorship
»»
Reach out to companies for sponsorship opportunities
»»
Formal sponsorship structure
»»
Local sponsorship structure (only for DHF conference)
women in business board applications 2017
Finances
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Manage organization finances and keep board updated
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Provide and monitor budgets for major events such as monthly meetings,
Fall Kickoff, WBLA, DHF Conference and Spring Celebration etc.
DHF Conference
»»
Oversee assigned committees
»»
Organize networking tables
»»
Contact sponsors for logistics information
Additionally, he/she will assist all board members with general club activities.
VP of Programming
Description
The Vice President of Programming is responsible for organizing and overseeing all major programs
run within the Women in Business Association, which include all professional workshops and the
Women’s Business Leadership Academy (WBLA). The VP of Programming will oversee the Director of
Programming and any committees necessary to complete these programs.
Tasks of the VP of Programming include
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Working closely with the President, VP of Activities, VP of Outreach and the
Dean’s Office in order to align monthly meeting and speaker content with other WIB
programs and workshops
»»
Scheduling, planning and executing professional workshops each quarter which may
include, but are not limited to:
»» Career fair preparation
»» Resume review
»» Mock interviews
»» Networking training
women in business board applications 2017
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Scheduling, planning and executing the Women’s Business Leadership Academy,
which includes executing curriculum, managing the mentor program, and overseeing
other weekly activities
Additionally, he/she will assist all board members with general club activities.
VP of Activities
Description
The Vice President of Activities is responsible for all major internal and external activities of Cal Poly
regarding the Women in Business Association. This includes planning the content of and scheduling
general monthly meetings, scheduling and coordinating any Women in the Workplace* speaker series
which includes Executive in Residence (EIR’s) roundtables.
Tasks of the VP of Activities include
»»
Working closely with the President, VP of Outreach, VP of Programming and the Dean’s
Office in order to align monthly meeting and speaker content with other WIB
programs and workshops
»»
Organizing WIB general monthly meetings, which includes all content, presentations,
professional speakers, and other activities
»»
Coordinating Women in the Workplace speaker series and EIR roundtables with
OCOB and with members of WIB. These events are dependant on the OCOB Dean’s
Office events.
»»
Compiling the Club of the Year application through both OCOB and ASI in Spring Quarter
»»
Overseeing and developing any mentor programs/relationships established within
Women in Business
The VP of activities is to be responsible for assisting the president and assume all powers of the
President in the President’s absence. Additionally, he/she will assist all board members with general
club activities.
women in business board applications 2017
VP of Development
Description
The Vice President of Development is responsible for the development of relationships with alumni,
professionals, corporations and other organizations to further the goals and mission of the Association. He/she will actively work with WIB’s Professional Advisory Board in order to cultivate and maintain relationships with professionals and develop programs to reflect the current professional environment.
Requirements
Required to have served on WIB Executive Board a minimum of 1 year
Additionally, he/she will assist all board members with general club activities.
VP of Outreach
Description
The Vice President of Outreach is responsible for coordinating and managing all aspects of the Women in Business’ outreach to other campus organizations, the local community and high schools in San
Luis Obispo. This includes organizing events, as well as maintaining and developing relationships, with
other clubs, organizations and affiliations at Cal Poly, local high schools, and community members.
The VP of Outreach also oversees the WIB Wire.
Tasks of the VP of Outreach include
»»
Working closely with the President, VP of Activities, VP of Programming and the
Dean’s Office in order to align monthly meeting and speaker content with other WIB
programs and workshops
»»
Creating impactful philanthropic programs or events consistently throughout
the school year.
»»
Engage with other clubs and organizations on campus in partnered events and/or
other activities.
women in business board applications 2017
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Oversee the High School Partnerships Director to collaborate and coordinate a
ll high school programming. Please see the HS Partnerships Director job description
to understand expectations.
»»
Meet regularly with the WIB Wire editor to ensure that content aligns with the mission
of Women in Business and procedural matters are running smoothly.
»»
Liaise the WIB Wire Team with the Executive Board and professionals who may e
ngage with the blog.
*The VP Outreach will not be involved in week-to-week operations for the WIB Wire, but advise the
Editor to ensure overall success.
Additionally, he/she will assist all board members with general club activities.
VP of Events
Description
The Vice President of Events is responsible for organizing and overseeing all logistics for all major
events throughout the year (at least one per quarter), including marketing, programming, sponsorship, and corporate partnerships. This includes the Fall Kickoff, the Winter Professional Series, the
Spring Conference, and the end-of-the-year banquet. Additionally, he/she will assist all board members with general club activities.
Tasks of the Director of High School Partnerships include:
»»
Fall Kickoff
»»
Women in Business’s Spring Conference*
»»
lead the Board and 10-15 Conference Committee members
»»
close collaboration with the Director of Finance, WIB’s corporate sponsors, and the
OCOB Dean’s Office.
»»
Directly Manage Conference Committee’s (including Scholarship Committee, High School Partnerships, Marketing Committee, Conference Operations, Sponsorship Committee).
»»
Work with Corporate and Sponsor partners to organize Breakout Sessions, Keynote, and Panel.
women in business board applications 2017
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Oversee all content, marketing materials, and communication with executives and sponsors.
»»
End-of-the-Year Banquet
*A committee and/or an assistant will be necessary in planning this event Winter & Spring Quarter
Additionally, he/she will assist all board members with general club activities.
women in business board applications 2017
Director Positions
women in business board applications 2017
Director of Creative Design
Description
The Director of Creative Design is the point of contact for all creative materials. He/She is responsible for designing advertising material, forging and executing social campaigns and creating graphics
for publication and website use. He/she closely collaborates with VP of Marketing to create in depth
collateral for the association. The Director of Creative Design is capable of creating club designs that
exude creativity, while properly adhering to the Women in Business brand.
Tasks of the Director of Creative Design include:
»»
Compiling content for and creating monthly calendars
»»
Designing and handling all outsourced promotional material (club polos, printed collateral (ie:
posters, banners, water bottles etc.) )
»»
Creating promotional material for campus-wide events including, but not limited to:
»»
Spring Conference
»»
General monthly meeting
»»
Professional Workshops
»»
Women in the Workforce
»»
Weekly newsletter
»»
General WIB events
»»
Collaborating with all board members and generating content as well as marketing material for
general club activities
Requirements
»»
Experience with Adobe Creative Suite and other related software
»»
Photoshop
»»
Illustrator
»»
InDesign
»»
Portfolio including digital design material
»»
An understanding of time-management for campaign development and marketing
implementation
women in business board applications 2017
Director of Public Relations
Description
The Director of Public Relations is focused on promoting upcoming events and speakers on behalf
of the club through Facebook, Instagram, and the WIB Weekly emails. They work with the VP of Marketing to market and promote speakers and events on Media platforms. Specifically, the Director of
Public Relations will be in charge of managing social media for each week’s meeting (Facebook, LinkedIn, Instagram, etc.), updating and distributing promotional materials (stickers, key chains, lanyards,
t-shirts) to prospective club members, and other tasks to grow WIB’s presence in the Orfalea College
of Business and Cal Poly as a whole.
Tasks of the Director of PR include
»»
Documenting events through recaps, photographs, and other mediums as necessary
»»
Working with the VP of Marketing to develop content and strategies for posting.
»»
Taking minutes/meeting notes at Executive Board meetings (which is to be sent out entire Leadership Team)
»»
Managing the WIB email and direct inquiries where necessary, sending weekly emails, and responding to any incoming mail (or allocating responses). Emails can include:
»»
Weekly news
»»
Club and external announcements
»»
Minutes from general monthly meetings (Gets from Director of Operations)
»»
Participating member of marketing committee for Spring Conference
Additionally, he/she will assist all board members with general club activities.
women in business board applications 2017
Director of Finance
Description
The Director of Finance is responsible for all financial coordination with ASI, Budgets, PRF’s, membership, and other expenses. He/she must be detail oriented and extremely organized with WIB’s finances. In addition, the director of finance will work directly with the OCOB Dean’s office, the club advisor,
and the VP of Finance and Advancement in all Women in Business matters regarding finances. He/she
will work closely with the VP of Finance and Advancement on the logistics of major event and program
fundraising/sponsorships.
Tasks of the Director of Finance include
Membership
»»
Track paid members, type of membership, and polo sizes
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Make sure members fill out both the PayPal and the membership agreement form
»»
Organize and distribute polos to members
Finances
»»
Manage PRF process
»»
Obtain yearly ASI funding
Charter
»»
Renew charter for 2017-2018 school year
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Authorized individuals (to sign PRF reimbursements) include:
»»
President, VP of Finance, Mary Kelting (advisor) and Jennifer Boncich (second person who can
approve reimbursements)
Additionally, he/she will assist all board members with general club activities.
women in business board applications 2017
Director of Programming
Description
The Director of Programming assists the VP of Programming with WBLA, all professional workshops,
and any other major programming throughout the year. Please see the VP of Programming job description for more program details.
Tasks of the Director of Programming include
»»
Assisting the VP of Programming throughout the WBLA
»»
Assisting in organizing fall WBLA recruitment
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Coordinating various logistics for the program
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Create mentor meeting material and lead mentor meetings
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Assist the VP of Programming in creating and running various one Professional Workshop per
month
Additionally, he/she will assist all board members with general club activities.
Editor of the WIB Wire
Description
The Editor of the WIB Wire manages the WIB Wire team in ensuring the timely execution of the weekly
blog posts. The WIB Wire Editor is the head content strategist and editor for all WIB Wire posts, including weekly team content and external submissions. The WIB Wire Editor will work directly with the VP
of Outreach to ensure the blog’s overall success and content alignment with the WIB mission, but will
run the editorial team autonomously year round.
Tasks of the WIB Wire Editor include
»»
Facilitate the recruitment, application process and selection of all members of the writing team
(Suggested: 4 writers and 1 graphics lead).
»»
Lead weekly 1 hour meetings with the WIB Wire Team to oversee content building, submission
deadlines, site development and potential opportunities for site and content improvement.
women in business board applications 2017
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Manage the editorial process for the writers and edit all articles before publication.
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Monitor, plan and execute a weekly publishing schedule to ensure a diverse portfolio of articles
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Meet regularly with the VP of Outreach to discuss upcoming posts, procedural updates and any
opportunities that can be shared with the WIB Wire team from the executive board activities.
Director of High School Partnerships
Description
The Director of High School Partnerships is responsible for coordinating and managing all aspects of
the Women in Business’ outreach to high schools in San Luis Obispo in collaboration with the VP of
Outreach. In order to successfully execute the high school committee, the High School Partnerships
Director may recruit a ‘High School Partnerships Committee’ for outreach help if s/he would find it
helpful.
Tasks of the Director of High School Partnerships include
»»
Collaborate with the VP of Outreach to create a program that facilitates events and interactions
between local high school students and Women in Business Members. This could be, but is not
limited to:
»»
Professional and personal workshops
»»
A mentorship program
»»
Cal Poly tours and field trips to campus
»»
Lead the High School Outreach committee for the Defining Her Future Spring Conference to
recruit local high school student attendance from a diverse array of schools. Responsibilities
include:
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Conducting outreach to local High Schools
»»
Creating and polishing program proposals
»»
Interfacing with Executives and Cal Poly Admissions to select and plan High School programming
at the Women’s Leadership Conference
»»
Facilitating day-of logistics for the visiting high school students.
Additionally, he/she will assist all board members with general club activities.
women in business board applications 2017
Director of Operations
Description
The Director of Operations takes on the primary role of scheduling and executing daily operations
within the Women in Business Association and is a liaison between the leadership team and event
scheduling entities. The Director of Operations is not directly overseen by any specific member of the
board, rather is responsible for taking requests from everyone on board and relaying those requests
to scheduling entities. This includes scheduling and booking the location for club meetings and other
events through ASI or OCOB, booking fishbowls in Kennedy Library for weekly Executive Board meetings, bi-weekly study sessions fall Entry Engagement Program, quarterly or bi-quarterly WIB Study
sessions, and corresponding/communicating with OCOB and Cal Poly staff about event details and
logistics.
Tasks of the Director of Operations include
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Taking attendance at club meetings, which includes coordinating sign-in sheets for meetings and
tracking meeting statistics throughout the year
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Communicating directly and consistently with ASI to track progress on approval for all scheduled
events
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Ordering food for monthly meetings
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Ordering any facilities required for larger events
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Managing room requests and submissions from members of the Leadership Team at least 2
weeks prior to the event
»»
Understanding how to book rooms through ASI and acting as the point person for all room bookings, which includes, but is not limited to:
»»
General monthly meetings
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Fishbowls (can be booked up to 2 weeks ahead)
»»
Professional Workshops
»»
Other WIB Events
»»
Maintaining the upkeep of the WIB Google Drive
Additionally, he/she will assist all board members with general club activities.
women in business board applications 2017