WorldSkills UK brand toolkit

Find a Future will commence operating under the name of WorldSkills UK from 1
March 2016. Find a Future will remain the name of the company’s legal entity.
WorldSkills UK
Purpose: To champion world-class apprenticeships and technical skills.
Our goals are to support:
- business competiveness
- young people’s employability
- excellence in standards
WorldSkills UK descriptor:
WorldSkills UK champions world-class apprenticeships and technical skills. This is achieved
by engaging young people in skills competitions, delivering experiential careers events, role
modelling to challenge stereotypes and using research to support the apprenticeship
agenda. The organisation’s goals are to support business competitiveness, young people’s
employability and excellence in standards.
WorldSkills UK brings together WorldSkills UK Competitions, The Skills Show and
WorldSkills UK Champions.
Activity descriptors:

WorldSkills UK Competitions, part of WorldSkills UK, inspire apprentices and young
people to be ambitious in their pursuit of skills excellence to raise productivity. These
competitions equip young people with the skills to help UK business compete. Through
working with partners in industry, education and government, WorldSkills UK
Competitions help to inform careers advice as well as benchmarking apprenticeship and
qualification frameworks in the UK.

The Skills Show, part of WorldSkills UK, is the nation’s largest skills and careers event
and helps to shape the future of a new generation. Attracting nearly 80,000 visitors
annually, the show provides hands-on experiences that inspire young people to explore
careers and motivates them to find out more about the world of work.

WorldSkills UK Champions, part of WorldSkills UK, is a growing network of inspiring
young professionals, who have competed in a WorldSkills UK national final, many of
whom have gone on to represent the UK internationally as part of Squad and Team
UK. Skills Champions are now out working in industry and act as inspirational role
models for future generations of apprentices and young people.
For further information visit worldskillsuk.org
Logos (please contact us if you want high res or different format versions)
Social media channels
The Find a Future Twitter and LinkedIn accounts will be closed down by 31 March
2016, and replaced by:
Twitter
@Findafuture will be closed down so please follow our other accounts @worldskillsuk and
@skillsshow
Linked In
The Find a Future page will be re-launched as WorldSkills UK:
https://www.linkedin.com/company/worldskills-uk
Facebook
WSUK and WSUK Competitions content will be available here:
https://www.facebook.com/worldskillsuk
Flickr
The Find a Future Flickr account will remain open but from 1 March new photographs will be
uploaded to the WorldSkills UK account.
WorldSkills UK: https://www.flickr.com/worldskillsteamuk/
Find a Future: https://www.flickr.com/findafuture
Web addresses
worldskillsuk.org
worldskillsuk.org/the-skills-show
worldskillsuk.org/competitions
worldskillsUK.org/champions
Please note, previous URLs will redirect.
Please contact Lauren Morris for further information on [email protected] or 0203
740 8237
WorldSkills UK | Floor Four | 157-197 Buckingham Palace Road | London | SW1W 9SP
T 0800 612 0742 | E [email protected] | W worldskillsuk.org
Find a Future (trading as WorldSkills UK) is registered in England at the above address, charity
number 1001586, company number 02535199, VAT registration number GB945610716