The Internet of Things: Opportunities & Challenges What is the IoT ? Things, people and cloud services getting connected via the Internet to enable new use cases and business models Cloud Services How is IoT different than M2M? • M2M focused on connecting machines – mainly proprietary closed systems • IoT is about harmonizing the way humans and machines connect using common public services Things People 2 What is driving the IoT ? • • • • Users Streamline experiences Increase convenience Better lifestyle Reduce expenses • • • • Businesses Sell more products Sell new services Reduce expenses With lower barriers 3 Why now ? • More products are adding intelligence with MCUs to support more sophisticated control • Adding connectivity is getting easier & cheaper • Low-power semiconductors allow for more battery-powered applications • Wi-Fi and internet access broadly available • Tablets, PCs and Smartphones broadly available – can be leveraged as a gateway • Connectivity brings control, sensing & ability to update system software over the internet We are at the IoT inflection point 4 TI’s IoT strategy • Large and diverse set of applications/customers • Breadth of products – and standard product approach • Programmable platforms allowing customer differentiation • Ease of use to enable broad adoption and engagement scale • Large salesforce and distribution channels • Strong university and online presence 5 IoT is an enabling technology – not a market Wearables • • • • Entertainment Fitness Smart watch Location and tracking Smart Manufacturing • • • • • • Flow optimization Real time inventory Asset tracking Employee safety Predictive maintenance Firmware updates Building & Home Automation • • • • • Access control Light & temp control Energy optimization Predictive maintenance Connected appliances Smart Cities • • • • • • Residential E-meters Smart street lights Pipeline leak detection Traffic control Surveillance cameras Centralized and integrated system control Health Care Automotive • • • • • • • • • • • Remote monitoring Ambulance telemetry Drugs tracking Hospital asset tracking Access control Predictive maintenance Infotainment Wire replacement Telemetry Predictive maintenance C2C and C2I 6 Only TI has all the IoT building blocks Gateway, Bridge or Router Nodes MCUs Cloud MCU Processors Wired & Wireless Connectivity Sensing Processors Wired & Wireless Connectivity Analog Signal Chain Analog Signal Chain Power Management Analog Signal Chain Power Management Power Management Multicore Processors IoT example end equipments Flow meter MSP430 MCU Gateway, Bridge or Router Cloud Hybrid gateway Purpose-built server Sitara Processor Keystone Multicore Keystone Processor Multicore Sensing Sub-1GHz Sub-1GHz Wi-Fi Analog Signal Chain Power Management Analog Signal Chain Power Management Power Management But there are challenges Sensing a complex environment Multiple connectivity options Power is critical Security is a must The IoT is complex Connecting to the cloud 9 Sensing technology is a must WHAT IS NEEDED CHALLENGE Innovative ways to sense and deliver information Sensing a complex environment TI DELIVERS Sensing technologies that address a wide variety of applications Biosensing Humidity Position / motion Chemical Light Pressure Current / power Material composition Proximity Gas Occupancy Temperature www.ti.com/sensing No one connectivity standard will win in the IoT WHAT IS NEEDED CHALLENGE Broad variety of wired or wireless standards Connectivity: One size doesn’t fit all TI DELIVERS • Fast – 10Mbps++ • Direct Internet connection • Home & enterprise apps • Low power mesh network • Smart metering & lighting • Moving into home automation • Lowest power BLE • Connect to tablet/phone • Moving to industrial, automotive • Low power & long range • Native IP-based network • Home gateways and security • Data over power lines (OFDM) • Developed for smart grid • Lighting, solar, appliances • Fast, low latency Ethernet • Real-time industrial control • Information technology IEEE P1901.2 2.4GHz IEEE 802.15.4 System-level approach to power is required WHAT IS NEEDED CHALLENGE The lowest power solutions for any application Power is critical TI DELIVERS Days to years of battery operation or harvested-powered devices Power management & precision analog ICs Low-power microcontrollers MSP430™ MCU Tiva™-C MCU Low-power wireless connectivity Bluetooth Wi-Fi ZigBee Sub-1 GHz Wi-Fi-based sensors running on 2xAA batteries over 1 year ZigBee/6LoWPAN-based light switch running on coin cell battery for 10 years Harvesting power and stretching battery life Light Vibration Thermal RF Security is vital at all layers WHAT IS NEEDED CHALLENGE Built-in hardware security technology Security is a must TI DELIVERS Security solutions to prevent, detect and respond to unintended or malicious behavior Hardware Symmetric cryptography Software Authentication & anti-cloning Connectivity IP protection Tamper protection Protecting manufacturers’ and consumers’ devices, solutions and services The IoT must be easy WHAT IS NEEDED CHALLENGE Complexity IoT solutions for everyone, not just experts TI DELIVERS Solutions that are making the IoT easy for system designers TI and our Ecosystem Our customers get ease of set up and use Encapsulated wireless connectivity: • Modules and reference designs eliminating need for RF expertise • On-chip Internet connectivity SW stack and comprehensive development environment Example designs and all the building blocks Make anything wireless in minutes Making it Easier to Connect to the Cloud CHALLENGE Connecting end-to-end and enabling applications WHAT IS NEEDED Ecosystem of cloud partners to enable easy integration TI DELIVERS New open ecosystem of IoT cloud service providers Faster time to market of new devices and services based on TI’s IoT silicon solutions. Meets individual needs of manufacturers. Typical IoT cloud services Database Things Cloud Analytics Web dashboard Notifications • Store data • Collaboration between Present data on a web site • clouddata partners enables Analyze and create reports • Create email & text notifications • Scripting Applications APIs OTA Manager Device Configuration Protocols Device & User Registration Sensors & Actuators Cloud Agent / API TI and customers to develop IoT applications quickly Create cloud applications • Interface with other business applications • Manage device firmware updated • Configure devices properties • Device communication • Manage user and device access Cloud service communicate with devices to collect sensor data and control them Making the IoT of 2020 happen Challenges What is needed Sensing is vital Innovative sensing technology Connectivity: One size doesn’t fit all Broad variety of wired or wireless standards Power is critical The lowest power solutions for any application Security is a must Built-in hardware security technology Complexity IoT solutions for everyone, not just experts Connecting to the cloud Ecosystem of cloud partners to enable seamless integration
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