SOCIAL MEDIA MESSAGES – KENTUCKY DERBY
Please use the sample social media messages below to let your followers know to bet on
811 at the Kentucky Derby this Saturday, May 7!
Facebook messages
Wednesday, May 4: Call 811 (tag Facebook.com/Call811 using @call 811) has been the
lucky number at the Kentucky Derby (tag Facebook.com/Kentucky Derby using @Kentucky
Derby) for the past two years, and at this year’s 142nd running at Churchill downs, we are
shooting for the trifecta. TWO jockeys will be sporting #Call811 on their silks this year –
west coast jockey Mike Smith and east coast jockey Junior Alvarado! Join us in cheering
them on as they remind everyone to #Call811 before digging.
Friday, May 6: Let your friends and family know to cheer for Call 811 (tag
Facebook.com/Call811 using @call 811) at the Kentucky Derby (tag
Facebook.com/Kentucky Derby using @Kentucky Derby) tomorrow! With jockeys Mike
Smith and Junior Alvarado both wearing #Call811 on their silks, we have two chances to
bring home a third consecutive Derby win for the national call before you dig phone
number.
Saturday, May 7: Be sure to tune into NBC around 6:30 p.m. EST today to cheer on 811sponsored jockeys Mike Smith and Junior Alvarado at the Kentucky Derby (tag
Facebook.com/Kentucky Derby using @Kentucky Derby)! Will 811 win its third Derby in a
row? We’re betting YES! #Call811 #KentuckyDerby
Twitter messages
Wednesday, May 4: Will @Juniorjockey or jockey Mike Smith bring #Call811 another
#KentuckyDerby win this year? Tune in this Saturday to see!
Friday, May 6: The #Call811 logo will ride on the silks of 2 jockeys tomorrow as we try for
for a 3rd consecutive #KentuckyDerby win @ChurchillDowns!
Saturday, May 7: Bet on #Call811 at the #KentuckyDerby today! Tune into NBC around
6:30 p.m. EST to see @Juniorjocky and Mike Smith sport the #Call811 logo!