Utah’s Travel and Tourism Industry
Utah Travel and Tourism Spending
(Millions of 2015 Dollars)
$9,000
$8,000
5.0%
$7,277
$7,530
$7,638
$7,982
$8,169
4.5%
4.0%
4.5%
$7,000
3.5%
3.5%
$6,000
3.0%
$5,000
2.3%
$4,000
2.5%
2.0%
$3,000
1.5%
1.4%
$2,000
1.0%
$1,000
0.5%
$0
0.0%
2011
Source: U.S. Travel Association
2012
2013
2014
2015
Total International Spending in Utah
(Millions of 2015 Dollars)
Dollars, millions
Spending (left axis)
Annual increase (right axis)
Percent annual growth
10%
$860
$838
$840
8%
5.9%
$820
8.2%
$801
$800
$789
$774
$780
4.0%
$770
6%
4%
2%
$760
0%
$740
$731
-2%
-2.5%
$720
-4%
$700
-5.8%
$680
-6%
-8%
$660
2011
Source: Tourism Economics
2012
2013
2014
2015
2016
Total International Spending in Utah
(Millions of Dollars)
Source: Tourism Economics
Spending by top 15 markets of origin for Utah, 2016
(Millions of Dollars)
Canada
$159.3
China
$139.5
France
$47.3
United Kingdom
$42.3
Germany
$42.2
Australia
$31.2
Japan
$28.3
South Korea
$23.1
Brazil
$19.9
Mexico
$18.4
Switzerland
$15.6
Italy
$13.3
Taiwan
$13.2
Spain
$10.3
India
$9.1
$0
Source: Tourism Economics
$20
$40
$60
$80
$100
$120
$140
$160
$180
Total Employment Generated by Traveler Spending in Utah*
160,000
4.5%
140,000
126,800
129,600
132,700
137,200
142,500
4.0%
3.9%
120,000
3.4%
3.5%
3.0%
100,000
2.5%
80,000
2.4%
2.0%
2.2%
60,000
1.5%
40,000
1.0%
20,000
0.5%
0
0.0%
2011
2012
Note: *Direct, indirect and induced
Source: Kem C. Gardner Policy Institute analysis of Utah Department of Workforce Services data
2013
2014
2015
Private Leisure and
Hospitality Sector Jobs as
a Percent of
Total Private Employment,
2015
Source: Kem C. Gardner Policy Institute analysis of Utah Department of Workforce Services data
Total Travel & Tourism-Generated Tax Revenue*
2015
STATE
$660.7M
$1.15B
LOCAL
$488.9M
*Includes direct, indirect, and induced impacts
Source: Kem C. Gardner Policy Institute analysis of Utah State Tax Commission data
Utah National Park & Place Recreation Visitation*
1998—2016
9.1
National Parks
8.4
National Places*
Millions of Recreation Visits
7.2
5.5
5.5
4.6
5.3
4.8
4.6
4.9
5.1
5.3
5.3
5.0
5.7
5.5
5.2
6.1
6.0
6.6
6.3
6.3
5.8
4.6
4.5
4.1
3.7
3.8
3.7
3.7
3.8
3.8
4.0
4.1
4.1
3.8
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
Source: U.S. National Park Service
*Does not include Flaming Gorge NRA and Bears Ears NM data
3.8
4.9
Utah Total Skier Days
‘95/’96 – ’15/’16
Millions of Skier Days
3.8
4.0
4.1
13/14
09/10
4.2
12/13
4.1
08/09
06/07
4.0
3.9
3.4
3.3
3.0
3.1
15/16
14/15
11/12
10/11
07/08
04/05
03/04
02/03
01/02
00/01
3.1
99/00
96/97
95/96
Source: Ski Utah
3.0
98/99
2.8
3.0
97/98
3.1
4.1
05/06
3.9
4.1
4.5
4.3
Average Statewide Occupancy Rates by Month
2015 vs. 2016
100%
90%
80%
70%
60%
50%
40%
2015
2016
30%
20%
10%
0%
Jan
Feb
Mar
Apr
May
Jun
Source: STR, Inc. Republication or other pre-use of this data without the express written permission of STR, Inc. is strictly prohibited.
July
Aug
Sep
Oct
Nov
Dec