Plan de cours Strategic Management L3 SEDI 2017

Plan de cours
Strategic Management
L3 SEDI
2017-2018
Enseignant
Rani DANG
Nom
Bureau
330
Téléphone
Courriel
[email protected]
Objectifs de l’enseignement
A fundamental objective of this course of Strategic Management is to make
students proficient in the analytical tools and techniques used by strategists.
Relying on a set of articles and cases, text and classroom lectures, students will
learn:

How to assess and choose the “ best ” strategies for different
organizations;

How to ensure that the various functional decisions follow from and
facilitate - rather than obstruct - implementation of the chosen strategies.
This course will help students:




Describe (identify and characterise) different strategies;
Explain the strategy formation process (why and how);
Explain the link between types of strategies implemented and the firm’s
overall firm;
Develop a capacity to formulate and implement innovating strategies.
Pré-requis
Aucun
Plan Sommaire
Part 1: An Introduction to strategy
Part 2: Sectorial Analysis
Part 3: Strategic Diagnosis
Part 4: Inter sectorial strategic choices
Part 5: Intra sectorial strategic choices
Eléments Bibliographiques
Johnson G. & Scholes K, Exploring Corporate Strategy, 8th Edition, Prentice Hall, 2008
Grant R.M., Contemporary Strategy Analysis, Blackwell,1998
Hamel G., Prahalad C.K., Competing for the Future, Harvard, 1994
Mintzberg H., Quinn J.B., Goshal S., The Strategy Process, Prentice Hall Europe, 1988
(ISBN 0-13-675984 X)
Porter M., Competitive Strategy : Techniques for Analyzing Industries and Competitors, New
York: Free Press, 1980
Porter M., Competitive Advantage, New York: Free Press, 1985
Thompson JL, Strategic Management, 4th ed. Thomson Learning, 2001
Volberda H. and Elfring T. (2001), Rethinking Strategy, SAGE Publications, 2001 (ISBN 0
7619 5645 X)