Why do we do the things we do? Well, it depends on who you ask. 7 Perspectives of psychology Neuroscience/Biological Believes behavior is influenced by: our brain chemistry, abnormalities in the brain, hormones, chemical imbalances Michael Gazzaniga (split brains) Psychodynamic/Psychoanalytic Believes behavior is influenced by: Childhood experiences that have been repressed (pushed) into our unconscious mind Ideas set forth by Sigmund Freud Evolutionary Believes behavior is influenced by: Improving our chances to survive (reproduce), genes passed down by ancestors Charles Darwin’s theory of survival of the fittest (adaptation) Humanistic Believes behavior is influenced by: YOU, and your motivation to reaching your fullest potential One’s self esteem, self image, understanding you have the power of choice! Abraham Maslow (hierarchy of needs) Behavioral Psychology is only valid if you can OBSERVE the behaviors Believe behavior is influenced by: our environments • Albert Bandura (Social Learning Theory; learning by observing others and modeling) • Ivan Pavlov (Classical conditioning; learning by association) • B.F. Skinner (Operant conditioning; learning by rewards & punishments) Socio-Cultural Believe behavior is influenced by: society, socio-economic status, religion, community, our culture Ideas set forth by Stanley Milgram Cognitive Believe behavior is influenced by: how we encode, process (interpret), store, retrieve information & problem solve, think, analyze All mental processes! Ideas set forth by Jean Piaget Review Biological (Neuroscience) Behavioral Behavior can be understood by describing underlying biochemical and neurological causes Interested in directly observable behaviors that are the result of external stimuli Brain, neurochemicals, genes Reinforcement or punishment Cognitive Cognitive psychologists study thoughts and processes (language, thought, and memory) Our thoughts Humanistic Views behavior as a product of free will and opposed the determinism of behaviorism and psychoanalysis I choose Psychodynamic (Psychoanalytic) Human behavior is primarily determined by unconscious processes. Stresses the importance of early experiences in determining later behavior problems Events from distant past; unconscious Social-Cultural Human behavior is largely the result of our social environments. Environment Evolutionary Belief that our thoughts and behaviors are the result of evolutionary selection pressures Natural selection
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