Børnebasket Odense
Line Brygger Hansen, Felix Heiberg, Signe Slente Vive og
Döne Køkten
Campaign
 28 members
 Goal 90 members before june 2017
The message of the
campaign
 Exercise is important
 Having fun
 Slogan: Basket er sjovest med andre
The target group(s)
 Kids 3-6 years
 Parents
5 Keywords
 Exercice
 Fun game
 Commitment
 Community
 Friendship
Mission, vision and values
To create basketball
experiences for life
To become the
leading basketball
club for children in
Denmark
Fun, play and
community
Goal for the campaign
 Gather new members
 Members who will stay loyal to the club
 Want to grow to 90 members by 2017
The campain plan
 Mediamix
The campain plan
 Mediaplan
Maskot and Logo
 Design
 Colors from the flyer and the
ball
 3-6 years old children likes it
The prototype
 A walk through the website
Website design
 The design
 The colors
 Fronts and forms
 Prototype
 https://projects.invisionapp.com/share/4T8UN8YN
A#/screens/194242295
Animerede banner