Process Inventory
Empathy
How are you
doing as an
organization/in
dividual in
these three
stages? What
are you doing
already for
each stage?
What could
you be doing
to be better in
each stage?
Prototyping
Feedback
Personal Leadership Reflection
How does your leadership/teaching style allow for or hinder the behaviors your team practiced in this
program?
How might you get started?
How might these behaviors be celebrated or valued in your classroom/office?
How Might We…
Struggles
Challenge Timelines with Struggles and “How Might We”s
Birth
Launch
Middle
End
How to choose challenge?
Proper framing (not to
narrow or broad)
Hard to align to student
interests
How do you know where
students will end up?
How do we create
immersive experiences with
our constraints? (short
periods, have to stay on
campus, lots of kids, ….)
Hard to keep up with 8
student groups at once
(each project at a unique
place and each group has
own issues)
Hard to know what the
students are going to
produce. What are the
students going to produce?
How are we going to assess
it?
…Choose a large challenge
that stimulates student
interest while matching to
standards/curriculum?
…create immersive
experiences with simple
resources?
…serve groups at different
points?
How to manage lots of
projects in different groups?
…assess 8 unique projects
fairly?
….be nimble to
accommodate different
solution forms?
We need to understand all
things involved in our project. We:
*Do deep dive research
*Talk to experts/extreme users
Observing is about
establishing deep
empathy.Experience
the life of your users!!
User
+
Need
+
insight
Rich, empathetic
language
verb
Surprise uncovered
from conversation
Brainstorming rules:
1)Defer judgment
2)Encourage wild ideas
3)Build on the ideas of others
4)Go for quantity
5)One conversation at a time
6)Be visual
7)Stay focused on the topic
8)Headline
Types of protos:
-looks like
-feels like
works like
DEFINE
How do you know when you’ve got an Ah-Ha?
You have the implicit insight
You have uncovered a surprise or found what is
missing
You can explain why people do unusual things
You can explain a contradiction
In interviews, you know what the subject will say next
You can tell a good story
You want to tell your friends, significant other, and
people on the train what you learned
Types of tools: Lead user interviews, expert interviews, camera
studies, surveys, history interview, process mapping, laddering
interview, cultural context interview, intercepts
When asking questions with your prototype, it’s
better to focus on one particular aspect at a time.
Let the user stumble through your prototype.
Misunderstand can be great information.
Empathy Rules
Watch
Watch + Ask
Seek Stories
Immerse Yourself
Ask Why
Inquire about Artifacts
Change Point of View
Map What You See
Synthesis and Selection Rules
Look for Patterns
Dig Deeper
Don’t Include Everything
Look for Explicit and
Implicit Needs
Include a Wild Card
Define a POV
Pursue Challenges that
Interest You
Brainstorming Rules
Encourage Wild Ideas
Build on Other’s Ideas
Defer Judgment
Make it Visual
Go for Quantity
Headline It
Prototyping Rules
Involve Others Early
Visualize Alternatives
Keep it Lo-Res
Use What You Have
Prototype to Decide
Test to Learn, Not to Sell
Isolate the Variables
Create Experiences
Prototype Everything
Storytelling Rules
Prototyping to Share is
Storytelling
Embed the User’s Story
Show, Don’t Tell
Illustrate Impact
Show Solution in
Context
Make it STICKY!
Thinking about taking it home…
My “users” care
about / get excited
about…
Thinking about taking it home…
My users need…
Thinking about taking it home…
I hope my users
learn/experience…
Post big questions on the outer edges of the concept map.
Get in groups of 3 with people who you
don’t know. Spend 15 minutes on each
person – helping him or her to develop the
structure or topic of an overarching design
challenge or experience to work on
tomorrow.
Spend the first minutes hearing from the
person, and then the remaining discussion
on building on ideas. Be bold!
On a big sticky post…
“I want to create__________ .”
Post on the timeline of ages.
Include details that might tie to
someone else’s work.