Evaluation of Programs
Lisa A. Gulla MAE, MPH, HO
Key Terms in Evaluation

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SMART Objectives:
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Specific
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Measurable
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Achievable/Attainable
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Realistic
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Time-Bound
Performance Management
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Ongoing process of communication between staff (supervisor/employee, team
approach, grantor/grantee) that occurs throughout a designated time period
(usually a year but can’t be a grant period), in support of accomplishing objectives
of the organization/grant
Quality Improvement

A formal approach to the analysis of performance and systematic efforts to
improve it.
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FADE – Focus, Analyze, Develop, Execute
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PDSA – Plan, Do, Study, Act
Using PDSA to guide your evaluation process
Plan
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Becomes your Objectives in the Grant
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Who will do
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What
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Education, screening, behavior change, knowledge improvement

Target Population
Where
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On site, outreach in community
By When
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Agency, specific staff, specific team of staff
End of year, within six months, monthly, quarterly
For how many, change by how much

Number of people educated, number or target population involved in
screenings/educational programs, number of people referred for follow-up/treatment,
etc., number that follow through on recommendations.
DO
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Carry out the plan – Implement the Program
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Document activities

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Successes
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Problems
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Unexpected results
Begin Analysis of Data – Performance Management
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What tools are you using to get the data you need
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Pre/Post Tests
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Data Logs (excel or other software based spreadhsheet)
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Sign-In sheets
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Calendar of events
Study

Complete Analysis of Data

Compare current results to predictions (initial objectives set)

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Use your tools for analysis, what do they say?
Summarize what was learned - (going to laundromats on Wednesday
afternoon’s yielded 30% of target population for outreach, going on Saturday’s
yielded 10%)
Act
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What changes, if any, need to be made before next assessment?

To reach objectives/grant requirements
Practice Time!

Using the Project Priorities, devise objectives and an evaluation plan
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Address the lack of awareness about and existence of clear, consistent, accurate, and complete breast
health and breast cancer information and existing community resources in order to empower patients
to more effectively navigate the continuum of care.

Meet the unique needs of minorities and other at-risk populations and decrease barriers to care by
utilizing tailored messaging and strategies as well as partnerships with trusted community institutions
to provide culturally and linguistically appropriate educational programs.

Develop collaborative solutions for increasing access to providers at all phases of the Continuum of
Care.

Enhance provider and patient communication as it relates to linguistic challenges as well as the
importance of connecting with a primary care home as a regular source of care.

Address the awareness about and availability of transportation to screening, diagnostic, and treatment
services in order to improve access to vital services integral to improving health outcomes.
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Provide support for services beyond screening, including diagnostics and out-of-pocket costs (including
co-pays, deductibles, prescriptions, and premiums) for un- and under-insured, working poor
populations in order to decrease disparities in care.

Support financial navigation for those needing financial assistance in order to decrease barriers to care
in un- and under-insured populations.

Support free mammography screenings to decrease barriers to care and improve health outcomes
through early detection.

Provide support for special vulnerable populations identified as experiencing extensive barriers to
care, including financial difficulties.