Jeff Kahsen
September 28, 2013
AGENDA
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Club Snapshot
Volunteers
Training & Education
High School Outreach
Importance of Feedback
Recognition
Parting Thoughts
SCORPION SNAPSHOT
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Founded in 2001 by Steve Wahlrich, George Pereira, and Peter Worstell
 Marketed program in newspaper and through school flyers
 Live demonstrations at middle and elementary schools
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2001 Statistics: 2 Teams, 40 players, 4 coaches
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2013 Statistics: 36 Teams, 680 players, 102 NCJLA Certified Coaches
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Currently feeding 5 local high schools
 San Ramon Valley High School (Danville)
 Monte Vista High School (Danville)
 De La Salle (Concord)
 California High School (San Ramon)
 Dougherty Valley High School (San Ramon)
HISTORIC REGISTRATION STATISTICS
KEY OPERATING PHILOSOPHY #1
LEVERAGE VOLUNTEERS
 Club is 99% volunteer run.
 Variety of volunteer roles available in registration
 Opt out available for $100 (increasing to $125 in 2014)
 Roles include:
 Team Manager
 Team-Assigned Volunteer
 Scheduling Committee
 Equipment Committee
 Events Committee
 Sponsorship Committee
 Fundraising Committee
 Roles & responsibilities document readily available in registration and on
website
 Committee leads receive full refund on registration fees
KEY OPERATING PHILOSOPHY #1
LEVERAGE VOLUNTEERS (CONTINUED)
• Heavy reliance on Sign-up Genius
KEY OPERATING PHILOSOPHY #2
CONTINUALLY EDUCATE COACHES
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The players will only be as good as the coaching.
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US Lacrosse education is a great resource but usually not enough
• “One and done” clinics don’t give opportunity for the coach to evolve
• CEP is great for understanding and coaching the game but light on intangibles
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Additional clinics provide critical knowledge and chance to reinforce key concepts
• Monthly Coach’s Meetings
• Goalie Clinic
• Additional all-in-one programs (Scorpion “U”, HoganLax, 3D, etc)
• Live Practice Assistance
• Mentor program (New for 2014)
KEY OPERATING PHILOSOPHY #3
LEVERAGE TECHNOLOGY TO FACILITATE COMMUNICATION & EDUCATE AT SCALE
Website
Google Docs
Gmail
KEY OPERATING PHILOSOPHY #4
TAP INTO LOCAL HIGH SCHOOL RESOURCES
• Strong ties to local high schools
• Scorpions feed five local high schools
• It’s in the school’s best interest to help ensure our program is successful.
• Most players involved in HS lacrosse are club alumni
• It’s critical to leverage these resources whenever possible
• Leverage high school coaches for evaluations (SignUpGenius!)
• Leverage high school coaches for clinics and guest speaking opportunities
• Leverage high school players for evaluations (SignUpGenius!)
• Leverage high school players for assistant coach positions in Fall
KEY OPERATING PHILOSOPHY #5
DON’T UNDERESTIMATE IMPORTANCE OF FEEDBACK
• The club utilizes several inbound and outbound feedback mechanisms to help
ensure strong communication between the board, coaches, parents, and players
1) Pre-season and post-season player evaluations
KEY OPERATING PHILOSOPHY #5
DON’T UNDERESTIMATE THE IMPORTANCE OF FEEDBACK
2) Coach’s Surveys
KEY OPERATING PHILOSOPHY #5
DON’T UNDERESTIMATE THE IMPORTANCE OF FEEDBACK
3) Parent & Player Club Feedback
KEY OPERATING PHILOSOPHY #5
DON’T UNDERESTIMATE THE IMPORTANCE OF FEEDBACK
4) Parent & Player Coach’s Feedback
KEY OPERATING PHILOSOPHY #6
RECOGNIZE THOSE THAT GO ABOVE AND BEYOND
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Good people are hard to come by; Make sure you keep them happy
Gift cards and club apparel means more to them than it does to you.
Free registration is an easy win.
Recognition provided through various methods
 Scorp Shout-Outs
 Coach of the Year
 Cody Tatro Award
 Scorpion Lifetime Achievement Award
CONCLUSION
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Develop a tight relationship with schools in our area.
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Extend coach’s training beyond CEP minimums; Extract mindshare from
experienced coaches before knowledge leaves the organization
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Leverage technology as much as possible; Be sure to have at least one techsavvy resource on our board of directors.
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Don’t be afraid of receiving (and giving) critical feedback. It’s the primary way
we know how to improve.
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Keep our volunteers happy. A little shwag goes a long way.