Introduction Serving shoppers a little better every day Last year we made a simple commitment. We set out to get back to what Tesco has always done best: being the champion for customers; putting customers first; and taking small actions to make big differences. Alongside our purpose, we have recommitted to three values: Since then, we have begun to transform our business – from how we are organised to the way we work with our suppliers and ultimately the way that we serve our customers. • Every little help makes a big difference One of the most important changes we have made over the past year is to set out a new purpose for Tesco: ‘Serving shoppers a little better every day.’ This purpose guides all our decisions and shapes every action we take. • No one tries harder for customers • We treat people how they want to be treated Whenever a customer chooses to shop at Tesco, we want their experience to be better than expected and better than the last – from the quality of the offer to the thoughtfulness of the service. With the skills, expertise and dedication of our 476,000 colleagues worldwide, we are well placed to achieve this. By delivering our purpose, and staying true to our values, we can continue to build on the progress we have made this year. This has been a year of real change at Tesco. Our ambition now is to go further and do even more to reduce and simplify prices, improve ranges, continue to innovate and deliver excellent customer service. Visit www.tescoplc.com/ar2016 to see how we built a temporary store in Carlisle 02 Tesco PLC Annual Report and Financial Statements 2016
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