11.4.2017 - T-series launched on Kickstarter

PRESS RELEASE
Now on Kickstarter - The smartest garden on the planet turns your kitchen
into a food factory.
(Espoo, 11th of April 2017) – Tregren, a Finnish clean tech company, introduces a new, faster and
more sustainable way of growing lettuce, herbs and vegetables. The new T-series kitchen gardens
combine the latest developments in IoT, Internet of Things, and the benefits of hydroponic cultivation
into one intuitive consumer-friendly product line. The key benefits offered by the T-series are, three
times faster growth, big stable yields and the possibility to grow more than one hundred different
species of plants without any previous knowledge of gardening.
“Like human beings, every plant has its own special needs. Some plants need a lot of water when
others don’t. Some plants need more light than others and some need to grow in a nutrient-rich
environment to flourish, whereas for others this can be harmful. This is something that many of us
experience as challenging, even to the extent that we don’t consider indoor gardening as an option.
With the T-series, we wanted to omit this hurdle and provide an easy and effective solution to indoor
gardening for everyone,” says Tregren’s CVO and co-founder Markus Nilsson.
The three times faster growth pace is the result of the Active Growing TechnologyTM that combine
hydroponic cultivation, the latest in growing light technology and growth nutrients. Years of
multidisciplinary R&D efforts have gone into the development of Active Growing TechnologyTM.
Tregren is now launching the Smart GardenerTM app. The Smart GardenerTM controls the growing
condition for the different plant species, making everyone a gardener. The Smart GardenerTM and Tseries kitchen gardens are operated thru an application that works with both Android and iOS devices.
“We are excited about the T-series as the initial feedback from consumers and retailers has been
overwhelming. The comment made by the purchase director from one of the largest European retail
chain summarize it all; "Tregren’ s T-series will do the same for urban gardening that Iphone did
to mobile phones" This didn’t surprise us as Tregren is known for its user friendly and versatile
products that have made us the market leader in many European countries. We believe that the
superior functionality of the T-series combined with the best benefit/price ratio will start a new era and
bring indoor gardening for the masses,” says Tregren’s CEO Jyri Timonen,
The T-series isn’t only about good yields and intuitive usability, but it is also about design. The Tseries consists of three products, the T3, T6 and T12, in which usability and contemporary Nordic
design meet each other. The T-series will be introduce on Kickstarter for the global audience. The
target is to receive 50 000$ of funding to speed up the market introduction. The T-series in now
available on Kickstarter.
Maininkitie 6
*
FI-02320 ESPOO *
www.tregren.com
FINLAND
PRESS RELEASE
Pictures can be downloaded from www.tregren.com/media
Maininkitie 6
*
FI-02320 ESPOO *
www.tregren.com
FINLAND
PRESS RELEASE
Tregren T-series takes a new approach to indoor gardening, incorporating innovative technologies,
effortless usability and contemporary design into a unified product. Easy to set up, easy to take care of
and guaranteed success enabled by Active Growing Technology™ and the Smart GardenerTM
application make T-series a unique product of the future.
Tregren develops and manufactures consumer products intended for cultivation in urban areas,
particularly indoors. The products are examples of a new kind of Nordic design where functionality and
form support each other. Tregren's product philosophy is based on consumer-friendly functional
design. Tregren operates in more than fifteen countries and more than one hundred thousand
products developed by Tregren have been sold since the company was established in 2010.The
products are developed and manufactured in Finland. For more information, visit www.tregren.com
For more information and pictures, please contact Markus ”MaCCa” Nilsson, +358 50 568 9770,
[email protected].
Maininkitie 6
*
FI-02320 ESPOO *
www.tregren.com
FINLAND