N O V E M B E R 2 1 -2 7, 2 0 14 CHINA DAILY ASIA WEEKLY PA G E 2 1 ChinaBusiness CapitaLand gears up for expansion drive SINGAPORE FIRM PROFESSES FAITH IN FURTHER REAL ESTATE GROWTH IN CHINA By CHENG YINGQI [email protected] YAO JIANFENG / XINHUA A housing exposition in Shenyang, Liaoning province, which opened on Nov 14. Home sales by floor space in the first 10 months dropped 9.5 percent from a year ago in the 70 cities monitored by the National Bureau of Statistics. House price falls ease in October IMPROVED DATA SHOW GOVERNMENT MEASURES INTRODUCED IN SEPTEMBER MADE A POSITIVE DENT IN THE PROPERTY MARKET By ZHENG YANGPENG [email protected] The latest property data for October, released by the National Bureau of Statistics (NBS), have provided the first evidence of a slowdown in falling house prices since the introduction of government measures in September to stimulate the market. The statistics still showed that new home prices dropped monthon-month in 69 of the 70 cities monitored, but the largest price fall was 1.6 percent, compared with the 1.9 percent largest fall in September. The only city to show prices unchanged was Zhengzhou, the capital of Henan province in Central China. The figures mirror other recently released private-sector data. The China Real Estate Index System, a price system run by SouFun Holdings, for instance, showed that the average price in 100 cities it monitored slipped for the sixth month running in October, but by 0.4 per- cent compared with the previous month’s 0.92 percent fall. Government measures aimed at growing the pool of potential homebuyers were introduced on Sept 30. These included improving the availability of mortgages and mortgage terms for first-time homebuyers and also for secondtime buyers who have fully repaid their first mortgage. According to the latest NBS data, the falling numbers of house sales also moderated in October, with aggregate home sales by floor space in the first 10 months slipping 9.5 percent from a year ago, down from a 10.3 percent contraction in the January-September period. Measured by value, home sales in the first 10 months dropped 9.9 percent, from the 10.8 percent decline in the January-September period. Analysts said that as sales improve and developers’ inventories fall, they expect the price contractions to continue to ease. But as developers offer promotions or discounts to boost property sales and increase liquidity, any significant price increases are unlikely. Moody’s Investors Service said in a recent report that it expected Chinese house sales to continue dropping in 2015, albeit at a slower rate. Nationwide, it predicted sales will shrink up to 5 percent year-onyear in 2015, compared with the dramatic 10.8 percent drop in the first nine months of this year. In the pre-owned housing market, price declines also eased in October, according to the statistics bureau, falling month-on-month in 64 out of the 70 cities. In September, prices had dropped in all 70 cities. Beijing saw the largest gain in pre-owned house prices, rising 0.3 percent over September, which ended six straight months of decline since April. “Beijing’s market usually heralds change in the national market. This first pickup in pre-owned home prices indicates the formation of a new round of positive expectation,” said Yan Yuejin, an analyst with E-House (China) Holdings. CapitaLand, one of Asia’s largest real estate companies, is planning to build four integrated development projects in China annually over the next three years. “There is still room for growth in China,” says Lim Ming Yan, president and CEO of the Singapore-based company. “From a risk perspective, it shall not be a problem if the investment portion of China exceeds 50 percent.” CapitaMalls Asia, a regional shopping mall developer under CapitaLand, has 48 percent of its assets in China. “Although we still hope to keep some business elsewhere, we are focusing on the core markets of China and Singapore,” Lim says, adding that the group is planning to keep intensifying investment in its five “city clusters” of Beijing-Tianjin, ShanghaiHangzhou-Suzhou-Ningbo, Guangzhou-Shenzhen, Chengdu-Chongqing and Wuhan. As of now, the company owns 150 real estate projects in China, mainly in these urban clusters. Lim took over as president and CEO of CapitaLand in early 2013, and carried out a series of reforms, including new appointments and the realignment of operations within the company’s four main business units — CapitaLand Singapore, CapitaLand China, CapitaMalls Asia and The Ascott Limited. The most recent personnel changes took place in September. Jason Leow, former CEO of CapitaLand China, was appointed as CEO of CapitaMalls Asia. His vacated position was assumed by Lucas Loh, CapitaLand China’s former deputy chief executive and chief investment officer. “We have streamlined our structure, made it more flexible and carried out other major moves since last year, which are all oriented to our development strategy — our core markets,” Lim says. CapitaLand currently has about 50 projects, with investment volume of S$36 billion ($28 billion), which are expected to be completed in the next three years. More than half of these are based in China. CapitaLand is not alone in its “China craze”. Despite the Chinese government’s efforts to curb inflation and surging property prices, foreign investors are still bullish about the market. In March, the Canada Pension Plan Investment Board announced a plan to invest $250 million in the Chinese real estate market through a new venture with Vanke, the nation’s largest residential developer. And private equity firms including the US-based Blackstone Group and KKR have raised tens of billions of dollars targeting property investments in the Asian market. “The foreign investors will show stronger and stronger interests in China’s capital market, especially the real estate market,” Shen Jianguang, chief Asia economist at Mizuho Securities Asia, said in a speech at the 2014 Boao Real Estate Forum in South China’s Hainan province in August. “The Chinese government started to ease the monetary policies in May, with more than 20 percent growth in fiscal expenditure and more than 20 percent decrease in effective interest rate. This has made investors across the globe view lower risks for a hard landing of China’s economy,” Shen added. Lim from CapitaLand notes that there have been significant market changes amid the fast urbanization process in China. “In the preliminary stage of urbanization, residential property enjoyed great market prospects,” he says. “Now, the development direction seems to have shifted to urban infrastructures since 2012 or 2013.” However, although there are still opportunities available in developing commercial property such as shopping centers, the booming e-commerce platform in China is posing new challenges, according to Leow of CapitaMalls Asia. “As e-commerce is gaining a larger and larger share of the retail market share, some clients are either reducing the number of their stores or narrowing the store area, which does pose new challenge to us,” Leow says. CapitaMalls Asia is deploying some new strategies to cope with the changing marketplace. For example, it is integrating its 104 malls in Asia to collect data on the buying habits of their customers. Leow says although it is easier for Internet companies to learn about consumer preferences by collecting data online, it is more difficult for physical stores. “So we are gathering the data from our member customers to help the stores better understand their consumption habits, and thus make wise decisions when it comes to selecting the stores’ location, planning and design,” he adds.
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