BusinessUSA
Igniting Innovation Showcase
Overview
U.S. Department of Commerce and
U.S. Small Business Administration
February 6, 2014
BusinessUSA is the gateway to resources
for entrepreneurs and businesses to grow
and succeed
 BusinessUSA is the official business assistance resource for
the U.S. government
 Established in October 2011
 Co-managed by the U.S. Department of Commerce and the
U.S. Small Business Administration
Authority
“
Presidential Memorandum
Making it Easier for America’s Small Businesses
and America’s Exporters to Access Government
Services to Help them Grow and Hire”
(October 28, 2011)
Alignment to Other Executive Orders
and Initiatives
Customer Service
 Executive Order 13571 - Streamlining Service Delivery
and Improving Customer Service (April 27, 2011)
Technology and Efficiency
 Digital Government Strategy (May 23, 2012)
Exports
 Presidential Memorandum – Maximizing the
Effectiveness of Federal Programs and Functions
Supporting Trade and Investment (February 17, 2012)
Risk & Novelty
 Breaking down silos
 Innovative technology adaption
 Budgetary risk
 Constantly evolving
environment
Collaboration & Engagement
 Intergovernmental Collaboration
-Internal Stakeholders
 24 Federal departments and
agencies
 External Stakeholders
 Collaboration with state and
local government
 Other partnerships
Efficiency & Effectiveness
 Integrating business resources
through a single point of entry
 Provides a personalized service
delivery approach
 Streamline and coordinate to
reduce costs and provide
customer-oriented service
Transferability & Scalability
 Begin at federal level and scale
to state, local, non-profit,
foundation resources, etc.
 Start with federal business and
exporting space and use
improvements as model for
other areas
 Adopting private sector
innovations to public resources
BusinessUSA = easy access to government
resources
 Prior to BusinessUSA, businesses and entrepreneurs needed to know what resources existed
and which Agency to contact
 BusinessUSA simplifies discovery by
offering a multi-channel approach for
customers to get answers irrespective of
the ultimate service provider. Access points
include…
 Business.USA.gov
 1-800-FED-INFO
 E-mail
 Chat
 Social Media
Growing fast…but, we’re just getting started!

Since 2012, BusinessUSA has…
 Over 1.5 million website visits and 4.3 million page views
 More than 14,000 phone inquiries
 Over 79,000 newsletter subscribers and 28,000 twitter followers
 Promoted more than 200 success stories and 25,000 business-related events
 Expanded business resources from 297 to over 5,700 to date