Projects To Reference:
RESUME
D’ANDRE DUPREE
Marketing Professional
Email: [email protected] (561) 221-2433
Introduction:
Interested in working for a company that really takes a vested interest in
their customers, vendors, and employees. A company that appreciates
their people, with the understanding, that employees are the most
valuable assets that make the company such a vibrant and innovative
place to work. As such, to strive to ensure the happiness and health of
their people by providing a genuinely professional and fair environment
that supports and encourages development while recognizing success.
Snap Shot:
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Critical Thinker – which in turn solves problems
Project Manager – certified PMI
Analytical Mind – leads to better, more successful marketing
efforts
Holistic Approach – thinking in terms of how the relationships
between all parts of the marketing plan work, and manage them
effectively
Technical Skills – familiar with what consumers wants and how
best to deliver it.
Skill Set – to succeed
Work Ethics – to push forward
Passionate – to keep constantly innovating
Delight Customers – going above and beyond to make each and
every customer feel valued
Work Smart – smart working, hardworking, and work with
passion
Very Curious – questioning both successful and unsuccessful
outcomes in order to understand why a project worked or why it
didn’t work
Skills and Abilities:
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Customer and Personal Service – knowledge of principles
and processes for providing customer and personal
services. This includes customer needs assessment,
meeting quality standards for services, and evaluation of
customer satisfaction.
Sales and Marketing – knowledge of principles and
methods for showing, promoting, and selling products or
services. This includes marketing strategy and tactics,
product demonstration, sales techniques, and sales control
systems.
Skills and
Good Listener – listening very closely to my customers because they tell me
how to provide services to them by telling me what they want. To me
listening is more than hearing my customer it also includes watching their
reactions and body language as they speak and negotiate. Gestures and
tones often mean more than words to me.
Active Listening – giving my full attention to what other people are saying,
taking time to understand the points being made, asking questions as
appropriate, and not interrupting at inappropriate times.
Speaking – clearly talking to customers and others to convey information
clearly.
Persuasion – persuading others to change their minds or behavior.
Service Orientation – actively looking for ways to help people.
Negotiation – brining others together and trying to reconcile differences.
Social Perceptiveness – being aware of my customer’s reactions and
understanding why they react as they do.
Reading Comprehension – understanding written sentences and paragraphs
in work related documents.
Coordination – adjusting my actions in relation to others’ actions.
Critical Thinking - using logic and reasoning to identify the strengths and
weaknesses of alternative solutions, conclusions or approaches to problems.
Monitoring – monitoring/ assessing performance of myself, other
individuals, or organizations to make improvements or take corrective
action.
Time Management – managing my own time and the time of others.
Complex Problem Solving – identifying complex problems and reviewing
related information to develop and evaluate options and implement
solutions.
Active Learning – understanding the implications of new information for
both current and future problem-solving and decision-making.
Writing – communicating effectively in writing as appropriate for the needs
of the audience.
Judgment and Decision Making – considering the relative costs and benefits
of potential actions to choose the most appropriate one.
Instructing – Teaching others how to do something.
Management of Personnel Resources – motivating, developing and directing
people as they work, identifying the best people for the job.
Learning Strategies – selecting and using training and instructional methods
and procedures appropriate of the situation when learning or teaching new
things.
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Abilities
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Specialized Skill Set:
Broadcast & Multimedia Advertising (Radio, TV, Video) l Collateral l Branding/Corporate ID/ Logos l Direct Mail/ Email
Campaign l Info-graphic Design l Interactive/ Web l Outdoor Advertising (Billboards & Transit) l Packaging Design l Print l
Social l Waterfall l Agile l Microsoft Suite l Adobe Creative Suite l HMTL l Google Analytics Certified l CMS
Industry:
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Clients:
Education:
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MOREHOUSE COLLEGE ● Atlanta, Georgia
Administration, minored in accounting ● 1992
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B.A.,
BA
Business
Overview (Short and Sweet):
 Bachelor's degree in Business Administration minor in Accounting
1992
 Developed, planned, executed digital marketing strategies and event
activations averaging 86% success rate
 Managed marketing/creative teams, other advertising agencies, and
outside vendors
 Managed digital media campaigns and develop content calendars
 Lead and managed the development of collateral material and
presentations
 Prepared bi-weekly, monthly and annual reports
 3 Years of full agency experience
 Successful brand strategist increasing brand value up to 75%
 Experience in Power Point, Illustrator, Photoshop
 Demonstrated ability to create and execute new marketing programs
from the ground up
 100 % face to face project management with clients
 Chalk out strategies and digital campaigns to meet the client’s
expectations and budget
 Striding and pitching to win new business
 Subletting ideas, suggestions and costing while preparing a million
dollar
 Print Negotiation Expert
 Project Management Certified
 Skilled site usability, user experience testing, and online best
practices
 Experienced close-looped marketer able to connect sales and
marketing effectiveness across multiple sales channels
 Highly skilled in creating and executing CRM, loyalty, and
acquisition programs
 Innovative Email marketing expert skilled in creating targeted,
dynamic, and event triggered email programs
 Able to display and measure results using ROI models and KPIs
 Always collaborating with other marketing ecommerce leaders
staying in touch with any new marketing ideas, recommendations or
strategies resulting from the success stories of others, analyzing such
ideas and approve their use for business needs
 Work closely with Product Merchandising Experts to determine the
best direction for any new marketing initiatives
 Design and implemented effective execution plans to implement
improvements and monitor results based on analysis output
EMPLOYMENT HISTORY:
16 yrs. - Turkel Brands – Marketing Director – Miami, FL.
8 yrs.- Ability Commerce – Brand Manager – Miami, FL.
5 yrs - Xerox – Sales/ Project Management- Atlanta, GA.