Presence and the Unified
User Experience
Kathy Heilmann
Director, Voice and UC Solutions Marketing
Siemens Enterprise Communications
5 October 2010
5 October 2010
Page 1
IT Expo - Presence and the Unified User Experience
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
What If You Were Able To ...
Reduce
Be
morecosts
competitive
responsive
because:
because:
because:
Strengthen your competitive
position
Accelerate responses to your
customers
 Your employees
organizationcan
use
cansee
your
make
who
own
decisions
isin-house
available
and
conferencing
respond
to
collaborate
to market
solution,
on a faster
time-critical
reducingcustomer
communications and travel costs.
issue
 Your business processes are more
 Your
Whileemployees
streamlined,
on a call,
enabling
your
can employees
be
business
reachedtocan
via
move
one
switch
from their
faster
published
and mobile
number,
more efficiently
device
regardless
to another
of their
phone
with a lower
location
or device
cost connection.
 Your customers can reach your employees
 Your
in real-time,
employees
teams
can
on the
initiate
canfirst
avoid
spontaneous
try failed
communication attempts, reducing
conferencing/collaboration
sessions,
cost
with
ofa
network
single
click
traffic, and valuable time/effort.
Reduce communications costs
and travel expenses
5 October 2010
Page 2
IT Expo - Presence and the Unified User Experience
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
“SOFT”
Customer Value Proposition:
The Business Case for UC Collaboration
Be More Competitive
“HARD”
Be More Responsive
Reduce Costs
Tactical
5 October 2010
Page 3
IT Expo - Presence and the Unified User Experience
Strategic
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
The Unified Communications Landscape
Clara Parker
Multi-Modal Client
Access Choices
Connectivity to Telephony &
IT Infrastructure
Multi-resource
Collaboration
Presence-based
Communications
Unified
Communications
Business Application &
Workflow Integration
SDK/SOA
APIs, Web Services/Portlets
Open Application
Architecture
5 October 2010
Page 4
IT Expo - Presence and the Unified User Experience
Modular
Deployment &
Feature Options
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
A Comprehensive Look at Presence
"I know who..." Aggregated presence
"Manage my communications..."
 User-based / device-independent
view of presence & location
 Multimedia communications
(voice, video, IM, e-mail, SMS, Fax)
 Click-to-call / Conference
 Communication Journal
 Contact list
 Federation
 Workflow integration &
automation
 Device & media
 Location
 "Tell-me-when"
"Someone in organization…"
"I control my availability..."
 Call screening
 Priority calls
 Alerts
 Rules
"When I'm not available..."
"Someone in universe…"
 Unified Messaging
 Delegation
 Guest portal
 Personal auto-attendant
"When I'm mobile..."
 One-Number-Service
 Any device access to PBX features
 Mobile client
 Seamless Device Handover
 Toll-Bypass
 Schedule assistant
 Self-Service portal
 Virtual speech assistant
5 October 2010
Page 5
 Team presence
 Team One-NumberService
 Team "Tell-me-when"
 Team Portal
 Team Journal & Contacts
 Differentiated
presence
"Collaborate and create…"
IT Expo - Presence and the Unified User Experience
 Contact Scout
 Social Networking
 Expertise, Keywords
 Presence based
real-time
communication
 Community Portal
 Federation
 Team Portal
 Persistent & ad-hoc conferencing/collaboration
 Team presence, ONS, "tell-me-when“
 Advanced collaboration tools
 Recording / playback
 Virtual speech assistant
 Floor control
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
UC Clients Define the User Experience
Video Client
Mobile Clients
Voice Portal Client
Desktop Client
Client Access Choices
 Multi-Media and Multi-Modal
 Easy to use GUI & voice interface
 Rich, intuitive user experience
5 October 2010
Page 6
IT Expo - Presence and the Unified User Experience
Web Collaboration
Client
Phone Client
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
UC Integrated into Business Processes
Context-Sensitive
 PresenceAwareness of
Internal Parties
 Click-to-Contact
Key Internal and
External People
 Click-toConference
Project Teams
 Expedite
Resolution of
Time-Sensitive
Issues
5 October 2010
Page 7
IT Expo - Presence and the Unified User Experience
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
Why You Need Unified Communications
Reduce costs
 Reduce annual travel
and mobile
communication costs by
$2,600 per person
Be more
responsive
 Save over $1,000
monthly per employee,
due to fragmented
communications
Be more
competitive
 Increase team and
process productivity by
eliminating at least 5
hours of cumulative
latency per person per
week
Source: Insignia Research sponsored study, download from www.siemens-enterprise.com
5 October 2010
Page 8
IT Expo - Presence and the Unified User Experience
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG