PROTECTING YOUR
IP OVERSEAS –
WIPO SERVICES
GARFIELD GOODRUM, DESIGN LAW
Clearance, Registration, and Enforcement of Industrial Design
and Traditional Copyrights and Trademarks
75 Federal Street, Suite 1200, Boston, MA 02110 617.912.6536
[email protected]
GARFIELD GOODRUM, DESIGN LAW
1
CONSIDERATIONS IN
OBTAINING, MAINTAINING
AND LEVERAGING
MADRID TRADEMARK
REGISTRATIONS
GARFIELD GOODRUM, DESIGN LAW
2
MADRID TRADEMARK
REGISTRATIONS
GARFIELD GOODRUM, DESIGN LAW
3
GARFIELD GOODRUM, DESIGN LAW
4
THE GOODS
GARFIELD GOODRUM, DESIGN LAW
5
THE GOODS
• WHAT MADRID IS
GARFIELD GOODRUM, DESIGN LAW
6
THE GOODS
• WHAT MADRID IS
– BLACK LETTER…ADVANTAGES…DISADVANTAGES
GARFIELD GOODRUM, DESIGN LAW
7
THE GOODS
• WHAT MADRID IS
– BLACK LETTER…ADVANTAGES…DISADVANTAGES
– IDENTIFY MADRID’S POWER AND LIMITS
GARFIELD GOODRUM, DESIGN LAW
8
THE GOODS
• WHAT MADRID IS
– BLACK LETTER…ADVANTAGES…DISADVANTAGES
– IDENTIFY MADRID’S POWER AND LIMITS
• KEY ISSUES
IN
GARFIELD GOODRUM, DESIGN LAW
WHETHER TO USE MADRID
9
THE GOODS
• WHAT MADRID IS
– BLACK LETTER…ADVANTAGES…DISADVANTAGES
– IDENTIFY MADRID’S POWER AND LIMITS
• KEY ISSUES
IN
WHETHER TO USE MADRID
• SOME CLARITY AND FUN WITH EXAMPLES
GARFIELD GOODRUM, DESIGN LAW
10
What is
MADRID??
GARFIELD GOODRUM, DESIGN LAW
11
MADRID IS…
• Central Filing Mechanism
• International Registration - IR
• NO Substantive Rights from IR, but...
• Designations –
• YES Substantive Rights,
Examined Nationally
• 90+ countries
GARFIELD GOODRUM, DESIGN LAW
12
GARFIELD GOODRUM, DESIGN LAW
13
Compare
Nationals & CTMs
GARFIELD GOODRUM, DESIGN LAW
14
GARFIELD GOODRUM, DESIGN LAW
15
GARFIELD GOODRUM, DESIGN LAW
16
MADRID ADVANTAGES
GARFIELD GOODRUM, DESIGN LAW
17
MADRID ADVANTAGES
• 1 Filing, in English, in 1 Currency
for 90+ countries
GARFIELD GOODRUM, DESIGN LAW
18
MADRID ADVANTAGES
• 1 Filing, in English, in 1 Currency
for 90+ countries
• No Upfront Associate Fees
GARFIELD GOODRUM, DESIGN LAW
19
MADRID ADVANTAGES
• 1 Filing, in English, in 1 Currency
for 90+ countries
• No Upfront Associate Fees
• 1 International Registration – IR
• Central RENEWAL
• Central Address Changes
• Central Assignments
GARFIELD GOODRUM, DESIGN LAW
20
GARFIELD GOODRUM, DESIGN LAW
21
MADRID ADVANTAGES
• 1 Filing, in English, in 1 Currency
for 90+ countries
• No Upfront Associate Fees
• 1 International Registration – IR
• Central RENEWAL
• Central Address Changes
• Central Assignments
• Add Countries – Subsequent Designations
GARFIELD GOODRUM, DESIGN LAW
22
MADRID DISADVANTAGES
GARFIELD GOODRUM, DESIGN LAW
23
MADRID DISADVANTAGES
• BREADTH – Narrow g/s for US originating reg.s
GARFIELD GOODRUM, DESIGN LAW
24
MADRID DISADVANTAGES
• BREADTH – Narrow g/s for US originating reg.s
• DEPENDENCY – Central Attack
GARFIELD GOODRUM, DESIGN LAW
25
MADRID DISADVANTAGES
• BREADTH – Narrow g/s for US originating reg.s
• DEPENDENCY – Central Attack
• NO AMENDMENTS TO MARK
GARFIELD GOODRUM, DESIGN LAW
26
What is
MADRID??
GARFIELD GOODRUM, DESIGN LAW
27
MADRID IS…
• POWERFUL and EASY…
• …But COMPLEX
• A LOT
GARFIELD GOODRUM, DESIGN LAW
TO
CONSIDER
28
A LOT TO CONSIDER…
KEY ISSUES
•
•
•
•
•
•
•
COST
TIMING
EASE
WHERE??
USE ever an issue??
Need local advice??
Nationals / CTM
better??
GARFIELD GOODRUM, DESIGN LAW
•
•
•
•
DISTINCTIVENESS
SCOPE of g/s
Mark Changes??
Localization??
29
What are your
GOALS??
GARFIELD GOODRUM, DESIGN LAW
30
What are your GOALS??
• Broad rights everywhere??
GARFIELD GOODRUM, DESIGN LAW
31
What are your GOALS??
• Broad rights everywhere??
• Efficiently Maintain Global Portfolios??
• SAVE $$$??
• SAVE Time??
• SAVE Effort??
GARFIELD GOODRUM, DESIGN LAW
32
What are your GOALS??
• Broad rights everywhere??
• Efficiently Maintain Global Portfolios??
• SAVE $$$??
• SAVE Time??
• SAVE Effort??
• Obtain Tax Benefits?
GARFIELD GOODRUM, DESIGN LAW
33
Where??
GARFIELD GOODRUM, DESIGN LAW
34
WILL YOUR MARK CHANGE??
GARFIELD GOODRUM, DESIGN LAW
35
WILL YOUR MARK CHANGE??
Over time??
GARFIELD GOODRUM, DESIGN LAW
36
WILL YOUR MARK CHANGE??
GARFIELD GOODRUM, DESIGN LAW
37
WILL YOUR MARK CHANGE??
GARFIELD GOODRUM, DESIGN LAW
38
WILL YOUR MARK CHANGE??
GARFIELD GOODRUM, DESIGN LAW
39
WILL YOUR MARK CHANGE??
In Different Countries??
GARFIELD GOODRUM, DESIGN LAW
40
SAME MARK EVERYWHERE??
North America
GARFIELD GOODRUM, DESIGN LAW
41
SAME MARK EVERYWHERE??
Australia / Asia
GARFIELD GOODRUM, DESIGN LAW
42
SAME MARK EVERYWHERE??
Europe
GARFIELD GOODRUM, DESIGN LAW
43
Distinctiveness An Issue??
GARFIELD GOODRUM, DESIGN LAW
44
DISTINCTIVENESS ISSUES??
CALIFORNIA
SUPERBIKE SCHOOL
•
•
•
•
Educational services, namely, conducting classes, workshops and seminars in
the field of motorcycle riding and racing and motorcycle riding and racing
training
Disclaimed “superbike school”
Use since 2/1/1998
2(f) claim based on use
GARFIELD GOODRUM, DESIGN LAW
45
DISTINCTIVENESS ISSUES??
DESIGN IDEAS
•
•
•
•
•
[consumer housewares and giftware, furniture, catalog services]
Disclaimed “design”
Use since 1994; US registration in 1998
No 2(f) claim
CTM – distinctiveness refusal; overcome with 2(f) evidence
GARFIELD GOODRUM, DESIGN LAW
46
POWERFUL -- GELGEMS
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
Seniority
AT, 27.01.2004, 28.01.2004, 820314, 27.07.2004
BX, 27.01.2004, 28.01.2004, 820314, 27.07.2004
CY, 27.01.2004, 28.01.2004, 820314, 27.07.2004
CZ, 27.01.2004, 28.01.2004, 820314, 27.07.2004
DE, 27.01.2004, 28.01.2004, 820314, 27.07.2004
DK, 27.01.2004, 28.01.2004, 820314, 27.07.2004
EE, 27.01.2004, 28.01.2004, 820314, 27.07.2004
ES, 27.01.2004, 28.01.2004, 820314, 27.07.2004
FI, 27.01.2004, 28.01.2004, 820314, 27.07.2004
FR, 27.01.2004, 28.01.2004, 820314, 27.07.2004
GB, 27.01.2004, 28.01.2004, 820314, 27.07.2004
GR, 27.01.2004, 28.01.2004, 820314, 27.07.2004
HU, 27.01.2004, 28.01.2004, 820314, 27.07.2004
IE, 27.01.2004, 28.01.2004, 820314, 27.07.2004
IT, 27.01.2004, 28.01.2004, 820314, 27.07.2004
LT, 27.01.2004, 28.01.2004, 820314, 27.07.2004
LV, 27.01.2004, 28.01.2004, 820314, 27.07.2004
PL, 27.01.2004, 28.01.2004, 820314, 27.07.2004
PT, 27.01.2004, 28.01.2004, 820314, 27.07.2004
SE, 27.01.2004, 28.01.2004, 820314, 27.07.2004
SI, 27.01.2004, 28.01.2004, 820314, 27.07.2004
SK, 27.01.2004, 28.01.2004, 820314, 27.07.2004
•
GARFIELD GOODRUM, DESIGN LAW
47
GARFIELD GOODRUM, DESIGN LAW
48
GARFIELD GOODRUM, DESIGN LAW
49
AGAIN…A LOT TO CONSIDER…
KEY ISSUES
•
•
•
•
•
•
•
COST
TIMING
EASE
WHERE??
USE ever an issue??
Need local advice??
Nationals / CTM
better??
GARFIELD GOODRUM, DESIGN LAW
•
•
•
•
DISTINCTIVENESS
SCOPE of g/s
Mark Changes??
Localization??
50
MADRID
is
• POWERFUL and EASY…
• …But COMPLEX
• CONSIDER CAREFULLY
• But USE IT!
GARFIELD GOODRUM, DESIGN LAW
51
THANK YOU
GARFIELD GOODRUM, ESQ.
GARFIELD GOODRUM, DESIGN LAW
Clearance, Registration, and Enforcement of Industrial Design
and Traditional Copyrights and Trademarks
75 Federal Street, Suite 1200, Boston, MA 02110 617.912.6536
[email protected]
GARFIELD GOODRUM, DESIGN LAW
52