Załącznik nr 1 do zapytania ofertowego
WYKAZ PUBLIKACJI
Lp.
Autor, tytuł, rok wydania*
Liczba
egzemplarzy
1.
A Guide to the Project Management Body of Knowledge:
PMBOK(R) Guide, Project Management Institute, Project
Management Institute: 2013, ISBN-13: 978-1935589679.
1
2.
Aaker D., 1995, Bulding strong brands, New York: The Free
Press.
1
3.
Adobe Creative Team. 2011. Adobe Photoshop CS5/CS5 PL.
Oficjalny podręcznik. Wydawnictwo Helion.
1
4.
Ambrose, G. / Harris, P. (2010). Design thinking. Lausanne: AVA
Publishing SA.
1
5.
Anderson B., News flash (2004).
1
6.
Anderson, Donald M., Elements of Design.
1
7.
Ann Rockley, 2012, Managing Enterprise Content: A Unified
Content Strategy, ISBN-13: 978-0321815361
1
8.
Argenti, P. A. (2007). Corporate Communication. New York [i
inne]: McGraw-Hill Higher Education..
1
9.
Basics of Design: Layout & Typography for Beginners, Lisa
Graham, Cengage Learning: 2005, ISBN-13: 978-1401879525.
1
10.
Basskaran Nair, Media Relations, Marshall Cavendish Academic
2004
1
11.
Bates, Kenneth Francis, Basic Design: Principles and Practice.
1
12.
Bauhaus – Dessau – Chicago – New York. Essen 2000.
1
13.
Beaird, J. (2007). The Principles of Beautiful Web Design.
Melbourne: SitePoint Pty. Ltd. ISBN 0-9758419-6-3
1
14.
Belvin, Marjorie Elliot, Design Through Discovery.
1
15.
Best, K. (2006). Design Management. Warszawa.
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
16.
Bhaskaran, L. (2007) Design 20. wieku. Warszawa: ABE Dom
Wydawniczy.
1
17.
18.
Böttger Eva, Employer Branding, Springer DE 2011
Bohm, David On Dialogue 2004
1
19.
Bowman Price Daria, Presentations, Adams, Holbrook 1998.
1
20.
Boynton R, The new new Journalism (2005).
1
21.
Brad Fitch, Mike McCurry, Media relations handbook for
agencies, associations, nonprofits, and Congress, The Capitol
Net Inc 2004.
1
22.
Brand Against the Machine: How to Build Your Brand, Cut
Through the Marketing Noise, and Stand Out from the
Competition Hardcover, John Michael Morgan, Wiley: 2011,
ISBN-13: 978-1118103524.
1
23.
Brand EsSense: Using Sense, Symbol and Story to Design Brand
Identity, Neil Gains, Kogan Page: 2014, ISBN-13: 9780749470012.
1
24.
Brand Identity Now!, Julius Wiedemann, TASCHEN America Llc:
2009, ISBN-13: 978-3836515849.
1
25.
Brand Thinking and Other Noble Pursuits, Debbie Millman,
Allworth Press: 2013, ISBN-13: 978-1621532477.
1
26.
Branding Typography Paperback, Sandu Cultural Media, Gingko
Press Inc.: 2013, ISBN-13: 978-1584234968.
1
27.
Brigitte Borja De Mozota, Design Management: Using Design to
Build Brand Value and Corporate Innovation, Skyhorse
Publishing Company, Incorporated 2003
1
28.
Building Better Brands: A Comprehensive Guide to Brand
Strategy and Identity Development, Scott Lerman, HOW Books:
2013, ISBN-13: 978-1440331435.
1
29.
Bürgel, M., Neumann, W. (2001). Screen-Design und visuelle
Kommunikation: Gestaltung interaktiver Oberlächen. Heidelberg.
1
30.
Burke, M. / Wildbur, P. (1998). Information graphics. London.
1
31.
Cengage Advantage Books: This is PR: The Realities of Public
Relations (Wadsworth Series in Mass Communication... by Doug
Newsom, Judy Turk and Dean Kruckeberg 2012
1
32.
Christine McLeod, The HR Trailblazer: Unlock the Potential of
Your Employer Brand, eBookIt.com 2013
1
33.
Clout: The Art and Science of Influential Web Content, Colleen
Jones, ISBN: 0321733010
1
34.
Colin Gray, Will Hughes, Building Design Management,
1
1
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Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
Routledge 2013
35.
Communication and Organizational Culture: A Key to
Understanding Work Experiences, Joann N. Keyton, 2010, ISBN13: 978-1412980227.
1
36.
Corporate Communication, Paul Argenti, 2012, ISBN-13: 9780073403175.
1
37.
Corporate Communication: A Guide to Theory and Practice, Joep
Cornelissen, 2011, ISBN-13: 978-0857022431.
1
38.
Corporate Communication: Strategic Adaptation for Global
Practice, Michael B. Goodman, Peter B. Hirsch, 2010, ISBN-13:
978-1433106217.
1
39.
Creative thinking: Mind-flexing, brain-storming, juice-flowing
ways to discover your inner genius, Infinite Ideas 2012
1
40.
Cultural Strategy: Using Innovative Ideologies to Build
Breakthrough Brands, Douglas Holt, Douglas Cameron, Oxford
University Press, ISBN-13: 978-0199655854.
1
41.
Cutlip and Center's Effective Public Relations (10th Edition) by
Glen M. Broom , 2008
1
42.
D. Clements Croome, Intelligent Buildings: Design, Management
and Operation, Thomas Telford 2004
1
43.
D. G. Carmichael, Project Planning and Control, Taylor & Francis
2005.
1
44.
D. Lock, Projectmanagement, Gower Publishing 2007
1
45.
Danowski, B. / Makaruk, M. (2007). Pozycjonowanie i
optymalizacja stron WWW. Jak to się robi. Wydanie III. Gliwice:
Helion.
1
46.
Danowski, B. / Makaruk, M. (2009). Pozycjonowanie i
optymalizacja stron WWW. Ćwiczenia praktyczne. Gliwice:
Helion.
1
47.
Danowski, N. (2007). Tworzenie stron WWW w praktyce.
Wydanie II. Gliwice: Helion.
1
48.
David Henderson, Media Relations: From a Journalist's
Perspective, Iuniverse Inc 2005.
1
49.
David Meerman Scott, The New Rules of Marketing & PR: How to
Use Social Media, Online Video, Mobile Applications, Blogs, News
Releases, and Viral Marketing to Reach Buyers Directly, New
Jersey 2013
1
50.
DeFleur M., Dennis E.E. (1981), Understanding Mass
Communication, Boston.
1
51.
Design for Information: An Introduction to the Histories,
Theories, and Best Practices Behind Effective Information
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
Visualizations, Isabel Meirelles, Rockport Publishers: 2013,
ISBN-13: 978-1592538065.
52.
Design Thinking for Strategic Innovation: What They Can't Teach
You at Business or Design School, Idris Mootee, Wiley: 2013,
ISBN-13: 978-1118620120.
1
53.
Designing Brand Identity: An Essential Guide for the Whole
Branding Team, Alina Wheeler, 2012, ISBN-13: 9781118099209.
1
54.
Designing Brand Identity: An Essential Guide for the Whole
Branding Team, Alina Wheeler, Wiley: 2012, ISBN-13: 9781118099209.
1
55.
Designing for the Digital Age, by Kim Goodwin, ISBN:
0470229101
1
56.
Designing for the Digital Age, by Kim Goodwin, ISBN:
0470229101
1
57.
Designing Information: Human Factors and Common Sense in
Information Design, Joel Katz, Wiley: 2012, ISBN-13: 9781118341971.
1
58.
Don’t Make Me Think, Steve Krug, ISBN: 0321344758
1
59.
Donna Giancontieri, Master Media Relations: The Complete
Guide to Getting Better Press Coverage, iUniverse 2008.
1
60.
Downer, Marion, The Story of Design.
1
61.
Drawing Ideas: A Hand-Drawn Approach for Better Design
Hardcover, Mark Baskinger, William Bardel, Watson-Guptill:
2013, ISBN-13: 978-0385344623.
1
62.
Drawn to Life: 20 Golden Years of Disney Master Classes:
Volume 1: The Walt Stanchfield Lectures, Walt Stanchfield.
1
63.
Drew de Soto, 2012, Know Your Onions: Graphic Design, BIS
Publishers B.V., ISBN-10: 9063692587.
1
64.
Duckett, J. (2008). XHTML i CSS. Dostępne witryny internetowe.
Gliwice: Helion.
1
65.
Duffy, M.G., Managing Projects: Expert Solutions to Everyday
Challenges. Boston: Harvard Business School Press, 2006.
1
66.
E. Nęcka, Trening twórczości, Kraków 1998
1
67.
Eisner, W. (2008). Comics and Sequential Art: Principles and
Practices from the Legendary Cartoonist. New York: W. W.
Norton& Company
1
68.
Elazar J. Pedhazur (Author), Liora Pedhazur Schmelkin (Author),
Psychology Press, ISBN-13: 978-0805810639.
1
69.
Elemental Magic, Volume I: The Art of Special Effects Animation
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
by Joseph Gilland, Elsevier: 2009, ISBN-13: 978-0240811635.
70.
Elemental Magic, Volume II: The Technique of Special Effects
Animation (Animation Masters Title) by Joseph Gilland, Taylor &
Francis, 2012.
1
71.
Evans J., 2003, Challenging the Big Brands, Rockport Publishers.
1
72.
Feldsted, C. J., Design Fundamentals.
1
73.
Fundamentals of Integrated Design for Sustainable Building,
Marian Keeler, Bill Burke, US Green Building Council: 2009,
ISBN-13: 978-0470152935.
1
74.
G. Claxton, B. Lucas, The Creative Thinking Plan: How to
Generate Ideas and Solve Problems in Your Work and Life,
Pearson Education 2007
1
75.
G. Luffman, Strategic management: an analitical introduction,
Oxford 1996
1
76.
G. T. Haugan, Project Planning and Scheduling, Management
Concepts Press 2002.
1
77.
Gajda, W. (2007). HTML, XHTML i CSS. Praktyczne projekty.
Gliwice: Helion.
1
78.
Graphic Design School: The Principles and Practice of Graphic
Design, David Dabner, Sandra Stewart, Eric Zempol, Wiley:
2013, ISBN-13: 978-1118134412.
1
79.
Graphic Design Thinking (Design Briefs), Ellen Lupton, Jennifer
Cole Phillips, Princeton Architectural Press: 2011, ISBN-13: 9781568989792.
1
80.
Graphic Design, Referenced: A Visual Guide to the Language,
Applications, and History of Graphic Design, Bryony GomezPalacio, Armin Vit, Rockport Publishers: 2011, ISBN-13: 9781592537426.
1
81.
Graphic Design: The New Basics, Ellen Lupton, Jennifer Cole
Phillips, Princeton Architectural Press: 2008, ISBN-13: 9781568987026.
1
82.
Green, M. / Kriss, M. (2010). Color Management: Understanding
and Using ICC Pro(les. New York: John Wiley and Sons.
1
83.
Grid Systems in Graphic Design/Raster, Josef Muller-Brockmann,
Ram Publications, ISBN-13: 978-3721201451.
1
84.
Grillo, Paul Jacques, What is Design?
1
85.
H. Jacobs, Advertising, Career FAQs 2006
1
86.
H. L.B, et. Al., Young People’s Leisure and Lifestyles, Routledge
2005.
1
87.
Hall S. (red.) (1980), Culture, Media, Language, London.
1
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Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
88.
Henderson, Rebecca M., and Kim B. Clark. "Architectural
Innovation: The Reconfiguration of Existing Product Technologies
and the Failure of Established Firms." Administrative Science
Quarterly 35, (1990): 9-30.
1
89.
How Brands Become Icons: The Principles of Cultural Branding,
D. B. Holt, Harvard Business Review Press: 2004, ISBN-13: 9781578517749
1
90.
Howard Rheinglod, Smart Mobs. The next social revolution,
Cambridge: Basic Books 2002;
1
91.
Index Flexibound, Jim Krause, North Light Books: 2001, ISBN13: 978-1581801460
1
92.
Information Design Workbook: Graphic approaches, solutions,
and inspiration + 30 case studies, Kim Baer, Rockport
Publishers: 2010, ISBN-13: 978-1592536276.
1
93.
Information Design, Robert Jacobson, Richard Saul Wurman, The
MIT Press: 2000, ISBN-13: 978-0262600354.
1
94.
Integrated Design - MITHUN, David R. Macaulay, Ecotone
Publishing: 2009, ISBN-13: 978-0974903392.
1
95.
Integrated Design in Contemporary Architecture, Kiel Moe,
Princeton Architectural Press: 2008, ISBN-13: 978-1568987453.
1
96.
Interaction Design: Beyond Human - Computer Interaction (3rd
edition), Yvonne Rogers, Helen Sharp, and Jenny Preece, ISBN:
0470665769
1
97.
Isaacs, Wiliam Dialogue: The Art Of Thinking Together 1999
1
98.
J. Adair, The Art of Creative Thinking: How to be Innovative and
Develop Great Ideas, Kogan Page Publishers 2009
1
99.
J. C. Maxwell, Teamwork 101: What Every Leader Needs to
Know, Thomas Nelson 2009
1
100.
J. Green, Advertising, The Rosen Publishing Group 2011
1
101.
J. Y. F. Lau, An Introduction to Critical Thinking and Creativity:
Think More, Think Better, John Wiley & Sons 20011
1
102.
James P. Cramer, Scott Simpson, How Firms Succeed: A Field
Guide to Design Management, Greenway Communications 2004
1
103.
Jane Johnston, Media Relations: Issues and Strategies, Allen &
Unwin 2008.
1
104.
Jason Beaird. 2012. Niezawodne zasady web designu.
Projektowanie spektakularnych witryn internetowych. Wydanie
II. Wydawnictwo Helion.
1
105.
John Downing, Encyclopedia of Social Movement Media, London:
Sage Publications 2011;
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
106.
Josef Muller-Brockmann, 2008, Grid Systems in Graphic Design:
A Handbook for Graphic Artists, Typographers, and Exhibition
Designers, ISBN-13: 978-3721201451
1
107.
Judith Ridgway, Practical media relations, Gower Publishing, Ltd
1996.
1
108.
Julia Wimmers, HR Marketing From Job Advertising to Employer
Branding, GRIN Verlag 2009
1
109.
Juniper, Andrew (2003). Wabi Sabi: The Japanese Art of
Impermanence. North Clarendon, VT: Tuttle Publishing.
1
110.
Jurczyk, K. (2010). Nie każ mi myśleć! O życiowym podejściu do
funkcjonalności stron internetowych. Wydanie II. Gliwice: Helion.
1
111.
K. Best, Design Management: Managing Design Strategy,
Process and Implementation, AVA Publishing 2006
1
112.
K. J. Szmidt, Trening kreatywności, wydanie II, Gliwice 2013
1
113.
Kapferer J. N., 1992, Strategic brand management, New York:
The Free Press.
1
114.
Koren Leonhard (2008). Wabi-Sabi: For Artists, Designers, Poets
& Philosophers. Point Reyes, CA: Imperfect Publishing.
1
115.
Kovach B., Rosenstiel Crown T. (2001), The Elements of
Journalism.
1
116.
Kristina Halvorson, 2012, Content Strategy for the Web, 2nd
Edition, ISBN-10: 0321808304
1
117.
L. King, Test Your Creative Thinking, Kogan Page Publishers
2003
1
118.
L. Lesko, Advertising Photography: A Straightforward Guide to a
Complex Industry, 2000
1
119.
Langham J. (1993), Lights, camera, action!, BFI.
1
120.
Lauer, David A., Design Basics
1
121.
Layout Essentials: 100 Design Principles for Using Grids (Design
Essentials), Beth Tondreau, Rockport Publishers: 2011, ISBN13: 978-1592537075.
1
122.
Layout Index: Brochure, Web Design, Poster, Flyer, Advertising,
Page Layout, Newsletter, Stationery
1
123.
Layout Look Book 2 Hardcover, Max Weber, Harper Design:
2010, ISBN-13: 978-0061995118.
1
124.
Layout Workbook: A Real-World Guide to Building Pages in
Graphic Design, Kristin Cullen, Rockport Publishers: 2007, ISBN13: 978-1592533527.
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
125.
Leah Liewrouv, Alternative and Activist New Media (Digital Media
and Society), Cambridge: Polity Press 2011;
1
126.
Lurzer's Special Archive Advertising Photography 2,
Luerzersarchive 2002
1
127.
M. Field, L. Keller, Projectmanagement, Cengage Learning EMEA
1998.
1
128.
M. Jaworska-Witkowska, Trening kreatywności w rozwijaniu
zdolności myślenia twórczego, Szczecin 2008
1
129.
M. McKay, M. Davis, P. Fanning, Messages. The Communication
Skills Book, New Harbinger Publications Oakland 1995
1
130.
M. Weber, Economy and society, Berkeley 1978.
1
131.
Making Things Happen: Mastering Project Management (Theory
in Practice), Scott Berkun, O'Reilly Media: 2008, ISBN-13: 9780596517717.
1
132.
Mark Boulton, 2009, A Practical Guide to Designing for the Web
(Five Simple Steps), Mark Boulton Design Ltd, ISBN-10:
0956174019.
1
133.
Market Research in Practice: How to Get Greater Insight From
Your Market, Paul Hague, Nick Hague, Carol-Ann Morgan, Kogan
Page: 2013, ISBN-13: 978-0749468644.
1
134.
Marketing Communications: A Brand Narrative Approach, Micael
Dahlen, Fredrik Lange, Terry Smith, 2009, ISBN-13: 9780470319925.
1
135.
Marketing Metrics: The Definitive Guide to Measuring Marketing
Performance (2nd Edition), Paul W. Farris, Neil T. Bendle, Phillip
E. Pfeifer, David J. Reibstein, Pearson Prentice Hall: 2010, ISBN13: 978-0137058297.
1
136.
Mary Warner Marien, Photography: A Cultural History, Laurence
King Publishing 2006
1
137.
McCaughey, Cyberactivism. Online Activism in Theory and
Practice, New York: Routledge 2003;
1
138.
McCloud, S. (2006). Making Comics: Storytelling Secrets of
Comics, Manga and Graphic Novels. London: Harper
Paperbacks..
1
139.
McFarlan, F. W., M. Keil, and J. Huff, “The AtekPC Project
Management Office,” Harvard Business School, Case 9-308-049,
(Oct. 11, 2007).
1
140.
McInlhany, Sterling, Art as Design; Design as Art; A
Contemporary Guide.
1
141.
McLuhan M., Understanding media (1994).
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
142.
McNeil, P. (2008). The Web Designer's Idea Book: The Ultimate
Guide To Themes, Trends & Styles In Website Design (Web
Designer's Idea Book: The Latest Themes, Trends & Styles in
Website Design). Cincinnati, Ohio: HOW Books.
1
143.
McNeil, P. (2010). Web Designer's Idea Book, Vol. 2: More of the
Best Themes, Trends and Styles in Website Design. Cincinnati,
Ohio: HOW Books.
1
144.
Measurement, Design, and Analysis: An Integrated Approach
[Hardcover]
1
145.
Michael Bland, Alison Theaker, David W. Wragg, Effective media
relations: how to get results, Kogan Page Publishers 2005
1
146.
Moi Ali, Media relations, Directory of Social Change 2009.
1
147.
Morrison, Elting. "Gunfire at Sea." Chapter 2 in Men, Machines
and Modern Times. Cambridge, MA: MIT Press. ISBN:
0262630184.
1
148.
P. Eriksson, Photography in Advertising, Book Mill 2004
1
149.
P. Hartley, Group Communication, Routledge, London 1997.
1
150.
P. Henslowe, Public Relations: A Practical Guide to the Basics,
Kogan Page Publishers, 2003
1
151.
P. L. Wright, Strategic management: concepts and cases, NY
1998
1
152.
P. Levin, Successful Teamwork!, McGraw-Hill International 2004
1
153.
P. Sulkunen, The saturated society. Governing risks and
lifestyles in consumer culture, Helsinki 2009.
1
154.
Palette 01: Black & White - New Monochrome Graphics, Viction
Workshop, Victionary: 2012, ISBN-13: 978-9881943958.
1
155.
Paweł Zakrzewski. 2008. Adobe Creative Suite 3 Web Standard.
Tworzenie dynamicznych stron WWW. Warsztaty. Wydawnictwo
Helion.
1
156.
Pfaffenberger, B. / Schafer, S. M. / White, C. / Karow, B. (2005).
HTML, XHTML i CSS. Biblia. Gliwice: Helion.
1
157.
Project Management Absolute Beginner's Guide (3rd Edition),
Greg Horine, Que Publishing: 2012, ISBN-13: 978-0789750105.
1
158.
Project Management: A Systems Approach to Planning,
Scheduling, and Controlling, Harold R. Kerzner, Wiley: 2013,
ISBN-13: 978-1118022276.
1
159.
Public Relations Writing: The Essentials of Style and Format by
Thomas Bivins , 2010
1
160.
Qubein Nido R., How to Be a Great Communicator, John Wiley &
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
Sons, Inc., New York 1997.
161.
R. Kerin, Robert Peterson , Strategic Marketing Problems: Cases
and Comments
1
162.
Radosław Sokół. 2011. Radosław Sokół. Wydawnictwo Helion.
1
163.
Ralf Leinemann, Elena Baikaltseva, Media relations
measurement: determining the value of PR to your company's
success, Gower Publishing 2004.
1
164.
Rand, Paul, Design, Form, and Chaos.
1
165.
Reardon N, On camera! (2006).
1
166.
Research Design: Qualitative, Quantitative, and Mixed Methods
Approaches, John W. Creswell, 2013, ISBN-13: 9781452226101.
1
167.
Research Methods, Design, and Analysis, 11th Edition, Larry B.
Christensen, R. Burke Johnson, Lisa A. Turner, 2010, ISBN-13:
978-0205701650.
1
168.
Research Methods, Theresa L. White, Donald H. McBurney,
2012, ISBN-13: 978-1111840624.
1
169.
Research Methods: A Process of Inquiry (8th Edition), Anthony
M. Graziano, Michael L. Raulin, 2012, ISBN-13: 9780205907694.
1
170.
Research Methods: The Basics, Nicholas Walliman, 2010, ISBN13: 978-0415489942.
1
171.
Richard Stanton, Media Relations, Oxford University Pres 2006
1
172.
Robert C. Chandler, Media Relations: Concepts and Principles for
Effective Public Relations Practice, Outskirts Press 2008.
1
173.
S. Ahlm, M. Holmström, V. Stenman, Traditional market
segmentation – an evaluating approach, Lund 2007.
1
174.
SharePoint 2013 Branding and User Interface Design, Randy
Drisgill, John Ross, Paul Stubbs, Wrox: 2013, ISBN-13: 9781118495674.
1
175.
Sherry Turkle, Alone Together: Why We Expect More from
Technology and Less from Each Other, New York: Basic Books
2011;
1
176.
Simon Barrow, Richard Mosley, The Employer Brand: Bringing
the Best of Brand Management to People at Work, John Wiley &
Sons 2011
1
177.
Smith, Janet K., Design: An Introduction.
1
178.
Spectacular Digital Effects: CGI and Contemporary Cinema,
Kristen Whissel, Duke University Press Books: 2014, ISBN-13:
978-0822355885.
1
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
179.
Strategic Market Research: A Guide to Conducting Research that
Drives Businesses, Anne E. Beall PhD, iUniverse Star: 2010,
ISBN-13: 978-1936236169.
1
180.
Stuart Allan, EinarThrosten,Citizen Journalism. Global
Perspectives, New York 2009;
1
181.
T. Melton, Real Project Planning: Developing a Project Delivery
Strategy: Developing a Project Delivery Strategy, ButterworthHeinemann 2011
1
182.
The Business of Belief: How the World's Best Marketers,
Designers, Salespeople, Coaches, Fundraisers, Educators,
Entrepreneurs and Other Leaders Get Us to Believe, Tom
Asacker, CreateSpace Independent Publishing Platform: 2013,
ISBN-13: 978-1483922973.
1
183.
The CG Story: Computer-Generated Animation and Special
Effects, Christopher Finch, The Monacelli Press: 2013, ISBN-13:
978-1580933575.
1
184.
The Elements of User Experience: User-Centered Design for the
Web, Jesse James Garret, ISBN: 0735712026
1
185.
The Elements of User Experience: User-Centered Design for the
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Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego
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1
* W przypadku braku na rynku wydania z roku wskazanego w tabeli, Zamawiający
dopuszcza złożenie oferty na wydanie nowsze, Wykonawca powinien zaznaczyć ten
fakt w kolumnie „uwagi” na druku Formularza ofertowego (załącznik nr 2 do zapytania
ofertowego).
_________________________________________________________________________________________________
Projekt „Akademia Rozwoju- kluczem wzmocnienia kadr polskiej gospodarki”
współfinansowany ze środków Unii Europejskiej w ramach Europejskiego Funduszu Społecznego