Chapter Membership and Promotion

Chapter
Membership
and
Promotion
Presented by Alana Sunness Griffith,
FCSI, CCPR, LM
One strategy /size does
not fit all
• Big chapter?
• Small chapter?
• Mostly industry members?
• Mostly professional members?
• … more
The economy has changed our battle strategy,
even for CSI memberships
Recruiting
comes
from the
heart
1.Hi – I’m the President
2.Take & share pictures
3.Invite Lois Lane
Alana’s Top
Ten List for
Membership
Growth
4.Do you “really” know
everyone?
5.Is your website sexy?
6. Writing post cards – “saw
your new business /
promotion….”
7.Can you help us on a special
task?
Alana’s Top
Ten List for
Membership
Growth
8.BOGO
9.Invite an office friend
10.Milk the cow through the
fence
Why did you join CSI?
What pulled you into the
chapter?