CARAVAN®Teen Omnibus

CARAVAN® Teen Omnibus
ORC International’s CARAVAN Teen Omnibus provides an affordable solution for businesses that need quick
intelligence among Teenagers in the U.S. Each week, we conduct an online survey among your choice of
500 or 1,000 Teens (13-17). Throughout the process, our research professionals work closely with you from
questionnaire guidance to final delivery - you are never on your own.
USES
HOW IT WORKS
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1. Submit your draft questions (a minimum of 5 is required for participation)
Test concepts, messages and ads
Establish competitive positioning
Size and define markets
Measure attitudes, awareness and usage
Track changes over time
Generate publicity
Create thought leadership
2. Our research experts work with you to refine your questions to ensure actionable data
3. We then send you a questionnaire in our program ready format for final approval
4. You receive closed-end data within 5 business days
WHAT YOU CAN INCLUDE
• Quantitative questions (1. Yes/No, 2. Single-select or multi-select, 3. Numeric)
SCHEDULE
Questionnaire
approved in ORC
program-ready
format by Tuesday
10:00 AM ET
Data delivered
the following
Tuesday
PRICING & QUESTION
GUIDELINES
PRICING IS BASED ON THE NUMBER
• Attribute rankings & ratings
• Qualitative (open-end) questions (With or without coding)
• Skip patterns and question wording piping
• Images or videos
WHAT YOU GET
Data tables on standard banners, which show results by gender, age, region, and
race. Optional deliverables include custom banners, respondent level data files and
PowerPoint summary reports.
First 5 question units (min.) (n=500 / 1,000)
$3200 / $5600
total
Each additional question unit (n=500 / n=1,000)
$300 / $400
Coding - each open-end question
$350 / $650
Each Unique Image
$175
Videos (up to 1 minute)
$650
Custom banner (up to 20 points)
$400
• Up to 10 items on a select list
Respondent level data files (SPSS or Excel)
$400
• Up to 4 items rated on the same scale
PowerPoint Summary report
Varies
OF QUESTION UNITS SUBMITTED.
A question unit is defined as:
• A Yes/No question
Ask us
about
customizing your
study to target
either boys or
www.orcinternational.com/solution/omnibus-surveys/ | 609-452-5400 | [email protected]
girls
• Up to 4 items ranked
ORC International’s CARAVAN© Surveys Include: Telephone CARAVAN© (landline + cell phone of U.S. adults), Online CARAVAN© (U.S. and International
adults), specialized U.S. audience targeting through Online CARAVAN© with Teens, Parents, Millennials, State/Major Metro Area and Hispanics