GET EDUCATORS STARTED WITH
ACampaign
POWERFUL
1:1
SOLUTION
Guide: intel® education
building your Education Business
Your education customers want the teaching and learning benefits of one device for every student
and teacher, but they aren’t sure how to make it happen. This is where you can combine your
product and industry expertise to be their trusted advisor and create new revenue opportunities.
How a 1:1 solution can benefit you and your company:
Grow revenue with a unique and comprehensive 1:1 solution and the opportunity to
sell-up to 2 in 1 devices
Ongoing sales opportunities to add infrastructure, software and education content,
solution expansion, and services to education customers
Get the training, sales support, and incentives you need to build your education
expertise from Intel
Add value to your education customers as a trusted advisor with 1:1 solutions
1:1 classroom solutions powered by intel
A new 1:1 Classroom Collaboration and Communication Solution delivers powerful capabilities
while minimizing solution complexity. This makes the solution ideal for schools that are just getting
started with 1:1 or those that may have started and are ready to expand to additional classrooms.
Components of the 1:1 Classroom Collaboration and Communication Solution:
Teacher device - 2 in 1s or laptops
Device for each student - 2 in 1s, laptops or tablets
Microsoft OneNote* (free collaboration tool)
Teacher professional development resources (Intel® Teach Elements, Intel® Engage online
community, Microsoft* OneNoteForTeachers.com)
As benefits of the solution emerge, new revenue streams can open up for servers, software, and
services including:
Microsoft Office* 365
A classroom server or Intel® Education Content Access Point
Education content or software from local or multinational content providers
Intel® Education Resources curated education content bundle
Mobile storage and charging areas for student and teacher devices
Learn more about the 1:1 Classroom Collaboration and Communication
Solution, how to configure it, and how to become a trusted advisor to
your education customers in this Channel Training. (earn 2 credits).
CAMPAIGN RESOURCES:
SELLING 1:1 TO EDUCATION DECISION MAKERs
Use these assets to connect with and help inform education decision makers on the value
of an Intel®-based 1:1 Classroom Collaboration and Communication Solution:
Print Assets
Note: Customization options available for all asset types
Print Ads
Posters
Digital Assets
Note: Customization options available for all asset types
Static Banners
Banner Ads
Email Template
Ready to Pull Your Campaign Together?
Take a look at the following scenarios for suggestions on how to
use these marketing resources to engage your customers.
Connect with educators: marketing tools
Online Marketing
Use online marketing resources to drive customers to your website and deliver the right
messaging and information that will resonate with your education customers.
Step 1: Select the Email Template to
communicate directly with existing and/or
potential new educators.
Step 2: Select the Static Banners to help drive
customers from high-traffic websites to your
company’s website.
Email Template
Static Banners
Print Marketing
Use print ads to connect with your customers in print media education decision makers read.
Step 1: Select a Print Ad – Customize it to
include your company contact information and
provide a tailored offer to your audience
Step 2: Place Print Ads in publications that
are important to your customers: periodicals,
magazines, educational flyers, and more.
Print Ads
Customizable Print Ads
Events
Use print materials to connect with educators in person and help communicate the key
messages that will influence their purchasing decisions.
Step 1: Use the Email Template or
a customizable Print Ad to provide a
personalized message to your audience about
an upcoming event.
Step 2: Select a Poster that is most relevant
Email Template
Posters
to help promote your message at your
event. Customizable Posters make it easy to
communicate your partnership with Intel®,
add a personalized message, and direct your
audience to the event.
Connect with educators: By device
Depending on your 1:1 solution offerings, you can select marketing tools by device –
2 in 1s, laptops or tablets - to help promote the learning benefits, features and
capabilities to your customers.
Step 1: Select from Customizable Banner Ads
Step 2: Select from available Customizable Print Ads
that promote 2 in 1s, laptops or tables, to help
drive customers from high-traffic websites to your
company’s website.
that allow you to include your company logo and
provide a personalized message to your audience.
2 IN 1
Customizable Banner Ads
TABLET
LAPTOP
Customizable Print Ads
Getting Smarter on Intel® Education
Now’s the time to take advantage of the momentum of 1:1 classrooms happening in
schools near you. Transform from supplier into trusted advisor with the 1:1 Classroom
Collaboration and Communication Solution today.
Use these additional resources to sharpen your knowledge and stay informed on Intel®-based
Education Solutions:
1:1 Solutions for Education
(Intel® Technology Provider website)
Education Reseller Business Opportunity:
1:1 Classroom Collaboration & Communication
(2 credit training course)
Intel.com/education
Intel® Engage
Start Marketing Today
Log in to the Intel® Partner Marketing Studio and explore the Education campaigns.
Intel, and the Intel logo are trademarks of Intel Corporation in the U.S. and/or other countries.
*Other names and brands may be claimed as the property of others.
Copyright © Intel Corporation 2016