A Winning Partnership Team!
BG Thurgood
29 July 2017
Commander & CEO
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Overview
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The Pessimist see difficulties in every opportunity.
The Optimist sees opportunity in every difficulty.
Churchill
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It’s Your
Exchange!
Not Your
Father’s PX Anymore!
Today
Yesterday
70% Troops on Base
No Wal-Mart
100 Retail Shopping Choices
Families an afterthought
Fulfillment….”Fish in the Boat”
Fort Hood
1970’s vs 2000’s
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70% Troops off Base
6 Wal-Mart Stores
1000 Retail Shopping Choices
Families at the forefront
Marketing…..”Find the Fish”
Trends in Retail
Changing marketplace
Enclosed Mall:
Power Center:
Lifestyle Center:
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Department store anchors
Self-enclosed shopping
Central to the consumer lifestyle
Trend Today: Casual dining and
entertainment as the main
customer driver
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Multiple big box anchors
Small specialty stores
Ease of ingress and egress
Convenient alternative to
enclosed mall
• Convenience
• Experience
• Sense of place
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Lifestyle Centers
 Enhance Quality of Life
Offers Great Collaboration
with MWR, DeCA and the
Installation
Develop Sense of Place
Support Military Families
with increase Dividends
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Thinking about our business models will create new and
different opportunities
Suppliers
Our scale can be advantageous
Collaborative Efforts Will Fundamentally Change the
Performance Curve…..Together
Traditional Ideas
35%
The Early Years
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Transformational Ideas
65%
The Interim Years
Do Better within Box
Buy as “one off”
Optimize team function
Focus on basics
Do – Better Within Box
Functional Local Team
The Future Years
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Functional Optimization
Manual processes
Traditional Performance Metrics
Continuous Improvement
Leverage some synergies
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Customer Visibility
Re-Rationalization
Full enterprise Integration
Dynamic Optimization
Automation
Supplier Integration
New Metrics
Improve Regional Box
Dynamic Enterprise
Integration – Remove Box
Cross -Functional Regional Team
Enterprise-wide Collaboration
New business models needed…a new paradigm
I
Enterprise
Integration
Functional/
Processes
II
Corporate
Excellence
IntraEnterprise
III
Partner
Collaboration
InterEnterprise
IV
Value Chain
Collaboration
External
V
Full Network
Connectivity
Total Business
System
Our own thinking and functional walls stop us
Source: SC Management Review, Dec 2004
Enterprise wide collaboration drives us towards
higher levels of value add activities
V
Full Network
Connectivity
III
Partner
Collaboration
Functional/
I
Processes
Enterprise
Integration
II
Corporate
Excellence
InterEnterprise
IV
Value Chain
Collaboration
External
Total Business
System
This is a BIG IDEA!!!
Source: SC Management Review, Dec 2004
At The End of The Day
LEADERS MAKE A DIFFERENCE
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Cooperative Efforts
Supply Chain
 Objective: Partner across the supply chain to
lower costs by increasing volume or gaining
process efficiencies.
 Current or Potential Partners: NEXCOM,
MCX, Army MWR, Air Force Services, DECA.
Enterprise Architecture
 Objective: Conduct baseline analysis of the
operation, technical and systems
architectures, to develop a road map for
future operations.
 Current or Potential Partners: NEXCOM and
MCX.
Gift Cards
 Objective: Improve Customer Service by
cross accepting gift cards.
 Current or Potential Partners: NEXCOM,
MCX and DECA.
 Completed w/ NEXCOM & MCX in Nov 07
Indirect Procurement
 Objective: Leverage combined spend on
commodity items to lower costs.
 Current or Potential Partners: NEXCOM,
MCX, Army MWR, Air Force Services.
Going Green Initiatives
 Energy Savings Products
 Reusable Bags
 Waste Stream Review
 Food Energy Management Systems
 New Vending Machines
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Collaborative Efforts
A Winning Partnership Team!
 “Bringing the Benefit To You” initiative
 43 off-site Joint Reserve and National
Guard events projected in 2008
 AAFES Commodity and Region support
 Bi-Annual DeCA Truck Load Events
 Everyday in small ways at the local level….THANKS!
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At the End of The Day…..
Leaders Make A Difference
We all make choices….We all leave a legacy
We Are
Here!!!
GREATNESS
Where We
Are
Going!!
MEDIOCRITY
Two roads diverged in a wood. And I, I took the one
less traveled by. And that has made all the difference.
Frost
Trim Tab Leadership…..You Make the Difference
The small rudder that turns the
big rudder that turns the ship
CHARACTER + RESULTS = EFFECTIVE LEADERSHIP
On the wall of the basement of the United States Capital in
Washington, a base-relief depicts a Greek warrior engaged in moral
combat with a snake. The artist captures the moment when the
man raises his sword to strike the deathblow. Across the tableau is
one word: Courage
Artistically, physical courage is easy to depict. Moral courage is
another matter. Moral courage requires a taking a cold, hard look
at the world and then acting, accepting the consequences, and
knowing that the greatest good will ultimately be served. Moral
courage demands sacrifice, the subordination self-interest to the
interests of others. To be morally or intellectually courageous requires
a basic sense of honesty and integrity coupled with the will to act
decisively on those principles. Moral character is of great matter in
a leader and will inevitably affect the substance of his performance.
Courage, character, and performance cannot be separated.
Delighting Our Customers…
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Improving Their Benefits
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