Chapter 11, Firms SCIENCE AND TECHNOLOGY POLICY IN A COMPETITIVE ECONOMY 1 SCIENCE AND TECHNOLOGY POLICY IN A COMPETITIVE ECONOMY Introduction: The link between science and innovation is crucial to industrial success. •Policy makers try to improve the innovative record of their countries with appropriate policies to support science and technology. •Fundamental changes; grants for specific innovations and technology development projects have been phased out in a shift from the support of close-to-market artifact development to the support of collaborative far-from-market knowledge generation. This chapter will compare the neoclassical approach to science and technology policy with the evolutionary view which sees innovation as the product of a system of institutions. 2 2. The distinctiveness of technology • Justification of the public support for science: • The first sees scientific output as a cultural consumer good which enlightens and entertains the public at large. (new symphony). • A second view, sees science as an investment that generates a more than compensatory return, in terms of wealth creation or improved living standards via medical advances or better control of the environment. • What are the main limitations of the production process (technology push) linear model? • The first, the linear model covers only a small fraction of the activities involved in the innovation process. (economic factors, such as demand) • The second flaw in the production line model concerns the status of science and technology, Research has established clearly that science and technology are largely independent, but mutually beneficial, bodies of knowledge. 3 3. The economics of technology policy: the traditional approach: Technology may identify as; knowledge, skills, artifacts • Technology policy can focus on a combination of these elements; (programmes of engineering research, training or the construction of a specific device). • Market traditional failure. Why may a decentralized market economy fail to allocate resources optimally to innovation? Kinds of market failure in innovation: • Public good aspect of technological knowledge; it is used, it is not consumed. • Divergences between private and social costs and benefits add a second source of difficulty. 4 • The third source of market inefficiency in technology creation lies in the difficulty of estimating the technical or commercial returns to an innovation. • The consequence of these various market failures is the absence of markets which promote the efficient creation and exchange of technological knowledge. • A second broad class of market failures, those that relate market power and innovation. the fact that the average cost of producing an item of knowledge falls as it is more widely used. Since one cannot innovate on the basis of a fraction of a technology, there will always be an indivisible cost incurred in creating the knowledge behind an innovation and this conditions will make a loss. • These considerations demonstrate the inadequacy of the perfectly competitive model (which requires prices to be equal to marginal costs) in providing guiding principles in a world where firms are 5 3.2 Limitations of the market failure perspective: • There is a divergence between private incentives and social incentives which, in principle, governments can correct. • The logical underpinning that market failure provides tells us nothing about the design of policy instruments, nor their appropriate method of implementation, and The answers to these questions generate very different policy initiatives, in part because the incidence of market failure varies considerably across the wide spectrum of science and technology. • A more serious difficulty is the fact that the traditional approach is based on the vision of a Pareto-efficient economy in which competition is conceived in terms of equilibrium market structures that are compared with the Pareto-efficient yardstick of perfect competition. 6 4. An Evolutionary Perspective • The significance of (public good dimension of knowledge and the imperfections of intellectual property rights) is not to be judged by a world of equilibrium competition but by a world of change, in which competition is a process and that means evolutionary approach. Explain the main features of the evolutionary view of competition? • Innovation - the generation of variety - and market selection are essential parts of the competitive process. • Thus competition can be seen as a process of introducing and diffusing diverse discoveries, the utility of which cannot readily be predicted in advance • The natural tendency of the evolutionary process, however, is to concentrate production around the more effective activities, to destroy the diversity which drives competition and to tend towards monopoly • Firms compete to gain monopoly positions, not to allocate resources in a Pareto-efficient. • Historically, economic competition encompasses two kinds of events: qualitative ones - the introduction of new activities - and quantitative ones - the changing relative importance of existing activities. 7 4.1 Innovation opportunities and firm capabilities • Technology policy is intended to change the innovation behavior of firms so that it should take account of the relationships between expenditure on technology creation and the resulting outputs. This relationship is what we call it the innovation process or the 'innovation opportunities function‘. • This function relates inputs to the innovation process (time and effort) to output and tells us how inputs might be used efficiently. Cumulative innovation efforts Figure 11.1 Innovation opportunities at a given level of technical capability (Isoquant map) INN 2 INN 1 E0 0 t0 Time to Innovation The important point to recognize is that the innovation curves are drawn for a given level of technological capabilities of the firm, that is for the firm's state of knowledge relevant to that technological area. Any improvement in this state of knowledge shifts the function - the map of innovation curves - towards 8 the origin. 5. Technology foresight: • A route to building infrastructure has been to create new 'bridging institutions' between industry and academia to facilitate the effective transfer of knowledge and to shape the research agenda. (UK the Technology Foresight Program) • Foresight activities have been defined as: 'a systematic means of assessing those scientific and technological developments which could have a strong impact on industrial competitiveness, wealth creation and the quality of life. • The principle elements in identifying exploitable science could be summarized at three levels: 9 • The principle elements in identifying exploitable science could be summarized at three levels: • Identifying the link between areas of technology and the underpinning scientific knowledge base • Identifying the product classes which would be significantly affected by technological developments over a 20 year horizon • Identifying the relevant markets and the related pressures for change insofar as they influence commercial incentives. • The process involved creating fifteen sectoral panels of 'experts' which consulted on a wide basis with the relevant communities in industry, academia and government. Each panel produced a report indicating the main forces for change, …etc. • May be one of the outcomes of the Foresight Programme will be a reallocation of resources within publicly-funded science and technology in the UK. 10 Chapter 12 THE FOUNDATIONS OF NATIONAL COMPETITIVENESS 11 Chapter 12: THE FOUNDATIONS OF ATIONAL COMPETITIVENESS Introduction: • The core argument developed in what follows is that, for firms as for countries, success is based not on doing what others already do well, but on doing what others will never do as well. Hence the focus of industrial policy should not be on improving the things we do worse than others, but on improving what we do better. • Two widely held views of active industrial policy: - Many believe that there is no what it calls national competitiveness, only the competitiveness or competitive advantage of individual firms. - There is also a view, frequently reiterated in the 1980s, that governments cannot and should not try to 'pick winners'. 12 The competitive advantage of Firms: • The concept of competitive advantage sums up the idea of relative market success. Firms with a competitive advantage in a market have a cost or quality advantage and can therefore earn supernormal returns as a result of owning some characteristic of its operations that others cannot emulate. • Firms considering their corporate strategy - and economists advising them - are very interested in the sources of competitive advantage. • Furthermore firms can create over time the capabilities and organizational characteristics that give them a durable edge over rivals even where entry barriers arc low. Three resources for that: • One is what I call 'architecture': the network of relational contracts within and around the firm, involving employees, suppliers and related firms. • The second source is reputation, that sustains a price premium for quality products of a firm selling experience goods. • The third source is innovation. Innovation is a key source of competitive advantage, but one whose benefits can be hard to appropriate and sustain. 13 3. The sources of national competitive advantage 3.1 Does national competitive advantage exist? • Yes, there is evidence indicate that there is such a thing as national competitive advantage. Most cameras are made in Japan, If you use software, it is far more likely to have been created in the United States than in any other country. • Do you think the existence of so many multinational firms contradicts this argument? Do multinationals make geographical boundaries irrelevant? • No, because all of these reasons: a small number of companies which have genuine dual nationality. Perhaps more enuinely multi-national companies will be created. But it will be a slow process. Most companies still have a very obvious national identity. 14 3.2 The sources of geographical concentration: • creates national competitive advantage? • national competitive advantage could be derived from a scarce factor of production of the country. • There are some resources of economic importance which are aligned with national borders. Language, Legal systems, fiscal rules and regulatory regimes also coincide with national boundaries. • The relationship between physical resources and industrial location used to be much closer than now. But, what explains these clusters in the present? • Economies of scale, transport cost advantages once transport systems are built, and local demand for products can all play a role in sustaining industrial clustering. Yet many of the reasons for the persistence of clusters of related firms in a particular area seem to be social rather than narrowly technical: more concerned with trust and working relations than with cost economies. • It is in success in creating networks which facilitate these exchanges that many competitive advantages in today's world depend 15 3.3 Culture, trust and industrial success: • A certain level of trust cuts transactions costs and smoothes the process of even straightforward economic exchange. • Elaborated forms of institutional trust and even personal are required for complex relational contracting, and can be sustained by features of the legal environment, such as the legal concept of 'good faith' in German and Italian legal doctrine. • Shared experiences and values are a central element in developing trust. • Marshall recognized that 'mutual knowledge and trust' reinforce a tendency to trade with those we know, and are essential to efficient verbal contracts. • Social institutions which support trust relationships and the development of tacit knowledge are a major advantages for industrial success. 16
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