Take Off! presentation
Accor organizes from April 2nd to June 19th, 2014, an original
and innovative student competition.
Theme:
The digital innovation
in hospitality
Subject:
How the mobile can
change the hospitality
world and the guest
experience?
“Take Off! Join the Accor Student
Adventure”
After two successful editions of Take Off! In Europe and in Asia,
we have the pleasure to launch our 3rd edition Worldwide which
is open to any students from Hospitality Schools, Business
Schools and Hotel Management Universities.
This year, our competition will allow the students to be evaluated
by Accor professionals and by top-school teachers with different
cultural backgrounds!
Competition website lives on April 2nd, 2014
www.accortakeoff.com
Objectives of the challenge
 Attract great talents with a passion for hospitality
 Promote the Accor Group & brands
 Stimulate students about an attractive and strategic
topic linked to hospitality
 Collect innovative ideas brought by students
Your goal
 Work on a real Accor case study and add value to your
resume
 Get the chance to be evaluated by teachers from top
Schools and by our Accor professionals
 Develop your network
 Get to know better Accor
 Intercultural exchange
 Be our guest in Paris if you are part of the finalists
 Win superb Holiday at Accor Hotels
 And last but not least: HAVE FUN!
Who can participate?
 Form a team of 3 students attending the same School or
University and submit your project on the website from April
2nd to 25th, 2014!
 You must be:
 Enrolled at an accredited Hospitality, Management school or
university (scan copy of 2013 student card will have to be
provided at later stage in the competition)
 Aged 18 or over
 In possession of a valid passport till September 20th, 2014
 Available to travel to Paris (June 16th – 19th, 2014) if you are
selected for the Final
How will mobile transform the hospitality
industry and guests experience ?
DREAMING
You will be evaluated
on the feasibility,
aesthetic, innovation
and consistency of
your project with our
strategy
RESEARCHING
Accor
Mobile
SHARING
EXPERIENCING
More information on
Accortakeoff.com from
April, 2nd
BOOKING
Round 1
Topic
April
Around the
2nd
Website launching
ROUND 1 STARTING
Register online
SUBMIT YOUR PHOTOCOLLAGE
CREATE THE BUZZ : get
votes on
Accortakeoff.com
25th
29th
VOTES CLOSING +
RESULTS: 50 pre
selected teams
JURY RESULTS :
15 selected teams
 How will mobile transform the hospitality industry and guests
experience ?
Deliverables
 Post a photo collage, with short explicative text to best
represent your project
 Your photo collage can be posted on jpeg or pmg format, must
not exceed 150 KB and must be in landscape orientation. Your
descriptive text must not exceed 500 characters
Selections
 Be the first, the number of teams is limited to 300 (3 students
per team)
April 29th :
15 selected teams
 50 teams will be pre-selected by online votes
 15 teams will be selected by our jury made of professionals
from Accor and teachers
Round 2
Teams
April
29th
 If you are amongst the 15 teams selected for Round 2
JURY RESULTS :
15 selected teams
Topic
 Subject is kept secret but will give you the chance to go
further in your research
April
May
30th
Submit your video
18th
20th
21st
Skype jury with each
group
Jury results :
5 selected teams
Deliverables
 Post a video which will show you on a situation & short
explicative text to best showcase your project
 Your submitted video must not exceed 1 minute and 15 MB.
Format should be flv, mp4, wmv or mpeg. Your descriptive text
must not exceed 500 characters
Selection:
Mai 21th :
5 selected teams
 Support your project on the May 20th via a 10 minutes
conference call where the jury:
 Will watch your video
 Will ask you 3 questions
Final in Paris
Teams
May
29th
JURY RESULTS :
5 selected teams
 If you are amongst the 5 teams selected for the Final
Round
June
16th
Arrival
17th
Presentation of the 6
projects followed by
the ceremony and the
dinner
18th
Brunch and tour in
Paris
19th
Time to go back
June 17th :
1 winning team
Deliverables
 Our jury wants to discover the best talents so the
subject is kept secret! You will discover it on the DDay!
Save the dates!
ROUND 1
2nd
April
Website launching
Round 1 starting
ROUND 2
April
Submit your photocollage AND CREATE
THE BUZZ
Submit your video
18th
May
25th
Votes closing + results:
50 pre selected teams
30th
20th
Skype jury with each
group
21st
29th
Jury results :
15 qualifications
FINAL IN PARIS
16th to 19th
June
ONE WINNING TEAM
Jury results :
5 qualifications
Last year’s adventure: re-invent Novotel
Our best advice!
 Register from April 2nd and download the information files
which will lead you
 Be creative and innovative: the more your idea stands out
from the crowd, the more chance you have to get noticed by
our jury members
 Imagine a feasible project
 Be motivated, involved and do your best!
GOOD LUCK!
You’ve missed something or need more
information?
Main contact in Paris
Accor Paris Odyssey Headquarter
Héloïse Charriau
Human Resources Assistant
Schools Relations & Partnerships Direction
Email: [email protected]