Super Bowl Just a game? Degodenne Michael Pauwels Margaux What is it? • 1st: 1967 • = annual championship game (final) of the National Football League (NFL) in the USA • end January/ beginning February History • 1920: creation of NFL • rival leagues, e.g. AFL: American Football League • 1st Super Bowl: champion teams of each league played against each other to consecrate the best team of the year • fusion between the 2 leagues in 1970 • Pete Rozelle: origin of the fusion; “Time Magazine”: one of the hundred most important people of the twentieth century Note: • Roman numerals: e.g. in 2007: Super Bowl XLI • Origin of the name: toy “Superball” Winners… • Super Bowl XLI (2007): Colts (team of Indianapolis) • 27 Super Bowls won by NFL teams • 12 Super Bowls won by AFL teams • 2 Super Bowls won by teams created after the merger • “Vince Lombard Trophy” (coach of the first team that won) Where? • City welcoming the event: chosen several years in advance • Strict rules! E.g.: – Min. 50°Fahrenheit – Stadium containing 65,000 seats • Strong competition between the cities (average audience: 80 to 90 million) Just a game? No! • Pre-games, half-time shows, ceremonies,… – E.g. Janet and Justin’s performance in 2004 • Important commercial issue: advertisements – E.g. in 2007, a 30-seconds spot cost 2.6 million $ Part of the choreography ???
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