Name ___________________________ Period # ______________
The “Four Ps” Assignment
Directions: Play the 4 Corners Game. On 4 different pieces of paper,
type or write the words: PRODUCT, PRICE, PROMOTION, PLACE and put
them in each corners of the room. Pass out one of the words below to
each student and have them go to the appropriate corner. After they are
at their corner ask the student to read what they had and then tell the
student whether they are right or wrong. If they are wrong correct
them and have them go to the correct corner.
Car
Profit
Coupons
Restaurant
Coat
Discount
Billboard
WWW
Address
Dentist
Mark-up
Radio
Warehouse
All Day Lagoon
Sale
Flyer
Business
Newspaper
Cost
Internet
Pass
Address
Ads
Building/Office
Computer
Retail
Value
Wholesale
RESOURCE FOR: Marketing Entrepreneur Management
Food
ANSWER KEY
Product
Price
Promotion
Place
Car
Coat
Dentist
All Day Lagoon Pass
Newspaper
Computer
Food
Profit
Discount
Mark-up
Sale
Cost
Retail value
Wholesale
Coupons
Billboard
Radio
Flyer
Internet Ads
Restaurant
www address
Warehouse
Business Address
Building/Office
When you are done playing the 4 corners, give them the following
handout and see if they can put the words in the correct spot. The words
are the same. This is a review of what you just did. When finished, you
can have them trade papers or correct their own. Go through the
answers stated above and see how they did.
Where it states on the handout, “Name at least five careers that go with
the words” some possibilities could be:
Car Salesman
Newspaper salesman
Internet Advertiser
Marketing Manager at Lagoon
Promotions Manager
RESOURCE FOR: Marketing Entrepreneur Management
Name: ________________________
Period: _____________
The “Four Ps” Worksheet
Directions: Write the following words in the appropriate spot below. The
words are the same as the 4 corner activity you just did so let’s see what
you remembered.
LIST OF WORDS: Coupons, Restaurant Billboard, WWW Address, Car,
Coat, Discount, Dentist, Radio, Markup, Warehouse, All Day Lagoon Pass,
Business Address, Flyer, Sale, Cost, Newspaper, Internet Ads,
Building/Office, Retail Value, Computer, Wholesale, Food, Profit
Product
Price
Promotion
Name at least five careers that go with the list of words.
RESOURCE FOR: Marketing Entrepreneur Management
Place